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In this episode of the Business Revolution Podcast, we talk about video and how it is changing the marketing landscape. All the social media platforms are making a huge shift towards video and you should take advantage of the timing by marketing your business using video. Stephen also reveals tips on how to make your videos more engaging and authentic.
In this episode of Business Revolution Podcast, Stephen provides us with tips and questions to ask potential digital marketing companies that you are considering working with. Finding the right company can be challenging because there are lots of companies out there making big promises and unfortunately many of them fail to deliver. You need to go through the process of vetting your potential marketing company, checking their reviews, looking into their operations and keep an eye out for any red flags that might pop up. Do not waste your time, money and possibly potentially harming your online rankings before going through these steps.
In this episode, I interview OG podcaster and personal development junkie, Sean Croxton. We discuss the law of attraction, giving it your all, providing value and honoring those that consume your content, taking the leap and doing the things that you love to do, and knowing what you want and your purpose in life. Sean also talks about why he ended his super successful podcast in exchange for his true passion and purpose.
Today I sit down with author and entrepreneur, Mike Michalowicz. Former business columnist for the Wall Street journal, Mike has launched a hand full of multi-million dollar companies and is the author of The Toilet Paper Entrepreneur, The Pumpkin Plan, and Profit First – which personally has helped me grow my business immensely. We discuss why business plans do not work, periodically re-aligning your corporate ship towards your vision, why business is mind over matter, mindset bringing about persistence while persistence bringing about success, understanding that the things that got you to where you are will not get you to the places that you want to go, the caveman brain, and the power of being different. Also always remember to provide massive value by giving away your best and understand that it will come back to you like you would never imagine.
Stephen discusses why it’s important to be self aware and know the reason behind the actions you will be taking. It’s all about knowing where your focus is and making decisions that get you closer to your why; no matter the circumstances or your environment.
All of us are affected by fear but many lack the self awareness to know that fear is controlling the decisions we make and the how the outcomes of those decisions can really hold us back and hurt us. The first thing we have to do is realize that fear is fake and doesn’t really exist. Stephen is goes into the science of why fear exists and how to get out of the survival mode many if us are stuck in.
Time management is always a hot topic but what does it really mean? Stephen breaks down the concept into 3 easy to understand steps. The main thing is that you should never allow life to take control and dictate the outcome of not only your day but your whole life. Take the bull by the horn!
Stephen covers the importance of being active on review platforms such as Yelp and Google Reviews. It all comes down to realizing and accepting the importance of getting reviews and understanding that it is a difficult process that will pay huge dividends in the future.
1- Reviews are Important
2- Find the top review platforms that are the most popular in your region/Industry
3- Always ask for reviews + Incentivise your team
4- Always respond to reviews (Both negative and positive)
Getting more traffic to your website will not solve of your business problems. Instead of looking to increase traffic to your website, we should pay attention to the conversion rates you are getting on the current traffic coming to your site. It all comes down to user experience of your website and knowing the objective you are trying to achieve.
In this episode of the Business Revolution Podcast, Loura Sanchez discusses the importance of company culture and why having a solid culture is important for any company. As a business owner it all boils down to how your staff reacts when you are not present in the office and ways you can gauge the culture to further improve it.
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