Business Under Pressure

Business Under Pressure

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Business Under Pressure episodes

  • Text Marketing Secrets for Superior Customer Communication - Interview with Amanda Read

    Our phones have transformed our lives. It is now more essential than ever that you meet your customers where they are...on their phones! Did you know that the open rate for text messaging is 98%? Text marketing is a great way to connect with your best customers and get them coming back over and over again.


    In this interview Amanda and Lisa will discuss:

    Where should you be on mobile?

    How to build a mobile marketing list

    How to get more mobile conversions from your website



    Who is Amanda Read?

    Amanda started Read Mobile Marketing over a decade ago as a single mom with 5 kids. As an entrepreneur and business owner, she has been through many ups and downs. However, her desire to help small businesses grow has always persevered. Today she has a seven-figure marketing agency and has been able to help thousands of small businesses succeed.


    Why should you work with Amanda?

    We help small businesses create unique strategies to beat big brands.


    Get the Freebie: How to get 98% Open Rates

    http://marketingbootcamp.readmobilemarketing.com/98-open-rates1600646630326


    How to connect with Amanda:

    Read Mobile Marketing: https://readmobilemarketing.com/

    Facebook: https://www.facebook.com/readmobilemarketing

    Instagram: https://www.instagram.com/amandarread/

    LinkedIn: https://www.linkedin.com/in/amandarread/


    #smallbusinessmarketing #mobilemarketing #textmessagemarketing #automateyourbusiness #automatemymarketing #smallbusinessmarketing #connectwithme #textmarketing #couponmarketing #giveawaymarketing


    ________________

    Get the Freebie!: 100 Facebook Groups that allow Promotion: https://link.cultivatingsalespro.com/widget/form/RERHl3EXFDxP3CXi8kOw


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    33 min
  • Speaking the Language of Images - Interview with Jenny Ambrose

    If an image is worth a thousand words, you’re going to want to learn that language! Design is a language that includes visuals, verbs, and the strategy of how you string those things together.

    The ability to understand what messages you’re sending out through your image choices, color choices, typography choices, and how they fit together creates not only a look and feel but a clear (and subconscious) message that will effortlessly attract or repel your potential clients.


    In this interview Jenny and Lisa will discuss:

    The importance of knowing the look and feel of your brand and business.

    How to define your look and feel using abstract concepts & feelings

    Why you should always balance what you want to say with what you want others to feel/experience with you/your brand/your business.


    Who is Jenny Ambrose?

    Jenny Ambrose is an award-winning designer and founder of the award-winning design science & strategy company, Purée Fantastico.

    Having worked with large Fortune 500 brands like Old Navy, HSN, POPSUGAR, ELLE, American Greetings, Alaskan Airlines, 3M, Charles Schwab, Walgreens, Reuters, and thousands more across the last 14 years, Jenny understands the vast needs across the widest number of moving parts. And as for results? She’s taken large Fortune 500 businesses from 5M to 500M in revenue, boosted an art school’s attendance from 33%-77%, and increased her small business client’s inquiries from 2x-14x.

    Part scientist, part artist, all powerhouse, Jenny knows how to sync with her client’s deepest voice and concerns and communicate the solutions as if they’d always been present (because they are!).  

    She is currently launching a 12-year strong personal research project: an interactive platform exploring critical thinking, design messaging, and emotional intelligence using film as a lens. It’s a blend of anthropology, design, philosophy, geometry, and film making— and there’s never been anything like it before.

    Whether it’s creative direction, design, illustration, copywriting, strategic building, content creation, or thorough research and analysis, it can be trusted that Jenny can handle it with grace, tireless expertise, and unstoppable enthusiasm.

    Get the Freebie: I've created a free routine building workbook that helps you craft an energy-sustaining routine to accomplish your goals.

    https://www.pureefantastico.com/routine


    How to connect with Jenny:

    Purée Fantastico LLC: https://www.pureefantastico.com

    Facebook: https://www.facebook.com/pureefantastico

    Instagram: https://www.instagram.com/pureefantastico/

    LinkedIn: https://www.linkedin.com/in/jennyambrose/

    #believeinyourself #innovation #design #businessowner #business #entrepreneurlife #businesstips #businessminded #businesscoach #businesslife #businesspassion #businessdevelopment #businesssuccess #businessman #businessowners #businessgoals #entrepreneur #entrepreneurlifestyle #businesswoman #businessmen #businessmarketing #businesswomen #businessplan #successmindset #businessclass #growyourbusiness #marketing #buildyourempire #businessquotes #businesscoaching #entrepreneurmotivation #growthmindset #beingboss


    ________________

    Get Lisa's Freebie!: 100 Facebook Groups that allow Promotion: https://link.cultivatingsalespro.com/widget/form/RERHl3EXFDxP3CXi8kOw

    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put everyday tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    36 min
  • Marketing to a Mature Generation - Interview with Marianne Bailey

    Surprisingly, senior citizens have the most expendable money to spend. Why wouldn't you want to market to them? They purchase everything just like younger people so you should be marketing as much if not more!

    In this interview Marianne and Lisa will discuss:

    Why businesses need to focus more on people who are 55+.

    The best ways to connect with seniors.

    Why you need to make sure your senior clients know, like and trust you.


    Who is Marianne Bailey?

    Marianne Bailey is the publisher of The HIP Senior magazine. She has been in the senior realm for 25+ years and focuses on teaching senior citizens how to use technology and publishing a magazine that brings information to seniors and makes them smile. She works with businesses to learn technology also and how to use it to increase their business.

    Why should you work with Marianne?

    I am patient with seniors, and I work with them on exactly what they want to learn. As far as the magazine, it's digital and I am able to provide text and video articles, low cost advertising as well as no long-term contracts.

    Get the Free Magazine: www.TheHIPSenior.com

    https://www.thehipsenior.com/


    How to connect with Marianne:

    The HIP Senior: https://www.thehipsenior.com/

    Facebook: https://www.facebook.com/TheHipSenior/



    #seniorcitizens #seniorliving #marketing #business #marketing #entrepreneur #network #networkmarketing #entrepreneurship #success #technology #motivation #businessowner


    ________________


    Sponsor: Cultivating Sales

    Cultivating Sales helps everyday businesses take advantage of automating their daily task without the headache of learning how to code, figuring out the ins and out of Zapier or other automation software, or hiring someone else to do it. Check out all that it has to offer - https://sp.cultivatingsales.com


    ________________


    Get the Freebie!: 100 Facebook Groups that allow Promotion: https://link.cultivatingsalespro.com/widget/form/RERHl3EXFDxP3CXi8kOw


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put every tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    18 min
  • Unlocking the Magic of Authentic Video Marketing - Interview With Kira Bursky

    Video is a powerful medium to connect with your audience but can be daunting to dive into. Kira discusses how businesses can use video to unlock their unique voice and share the magic of their story.

    In this interview Kira and Lisa will discuss:

    Why video is so important

    How to show up authentically in your video

    Easy ways to take your videos to the next level


    Resources from podcast:

    Pixaloop: https://www.pixaloopapp.com/

    Inshot: http://www.inshot.com/


    Who is Kira Bursky?

    All Around Artsy was founded in 2009 by Kira Bursky, an award-winning filmmaker on a journey to explore perceptions of reality with each of her magic fueled films and projects. 

    Kira is inspired by our capacity to heal from mental health issues and is driven to tell stories of our ability to transform our minds and hearts into a perspective of infinite possibility. She has produced over 60 short films and music videos that have screened at festivals around the world from Los Angeles to Berlin to Beijing. 

    In 2014 Kira was recognized as National YoungArts Finalist and was a finalist in the White House Student Film Festival where she had the honor of screening her work in the White House. In 2015 Kira was selected as the Best Emerging Female Filmmaker at the National Film Festival for Talented Youth (NFFTY). In 2016 she was featured in Seventeen Magazine as the April issue's Power Girl and received the Emerging Artist to Watch grant through Le Couvent artist residency in France. 

    Kira and her creations have been featured through NPR, Out Magazine, Pride and No Film School to name a few. Her YouTube channel has over 38,000+ subscribers and 10 million+ views.

    She is currently developing the script for her first feature film and launching her coaching program "Heart-Centered Video" to teach businesses & coaches how to leverage the power of authentic video.

    Why should you work with Kira?

    The feeling and essence of magic is at the core of everything we do. My business is all about capturing the magic that I believe can be found in everything. There is magic in every story, every perspective and every 'why' behind a business: my company focuses in on unearthing that magic.


    Get the Freebie: Branded Why Video Playbook

    https://apply.allaroundartsy.com/thank-you 


    How to connect with Kira:

    All Around Artsy: https://www.allaroundartsy.com/

    Facebook: https://www.facebook.com/allaroundartsy

    Video Marketing Secrets for Heart-Centered Brands & Coaches: https://www.facebook.com/groups/heartcenteredvideo

    Instagram: https://www.instagram.com/allaroundartsy/

    LinkedIn: https://www.linkedin.com/in/allaroundartsy/

    YouTube: https://www.youtube.com/c/kiraburskyfilms


    #videomarketing #branding #marketing #allaroundartsy #heartcenteredvideo #kirabursky #smallbusinesses #automateyourbusiness #livestream #marketyourbrand #connectthroughvideo


    ________________


    Get Lisa's Freebie!: 100 Facebook Groups that allow Promotion: https://link.cultivatingsalespro.com/widget/form/RERHl3EXFDxP3CXi8kOw


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically, she helps businesses put every tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    28 min
  • Why Trademarks are a Business Essential - Interview with Kelli Jones

    Many businesses think that their business name is safe because of copyright laws or because they registered their business with the state. The truth is as we go more virtual, our brand is not safe. If we don’t protect it, we might lose it. Join us as we dive deep into trademarking your business.


    In this interview Kelli and Lisa will discuss:

    What is a trademark and why there are different types.

    Why trademarking your business is essential.

    The process of trademarking a business.


    Who is Kelli Jones?

    Kelli is a virtual lawyer for entrepreneurs and online coaches. She helps business owners learn how to be proactive about legally protecting their business so they can spend more time focusing on scaling their business and less time, money and stress having to figure out how to deal with a legal mess.


    Get the Freebie: Legal Cheat Sheet

    https://www.kellijoneslaw.com/cheatsheet


    How to connect with Kelli:

    Kelli Jones Law, PLLC: https://www.kellijoneslaw.com

    Instagram: https://instagram.com/lawyerkelli_

    LinkedIn: https://linkedin.com/in/kellianne-jones


    #businesscoaches #businessmentor #ceomindset #selflovecoach #businesscoaching #socialmediacoach #smallbusiness #onlineentrepreneur #automateyourbusiness #bebusinesssavy #trademarkyourbusiness 

    ________________

    Sponsor: Cultivating Sales

    Cultivating Sales helps everyday businesses take advantage of automating their daily task without the headache of learning how to code, figuring out the ins and out of Zapier or other automation software, or hiring someone else to do it. Check out all that it has to offer - https://sp.cultivatingsales.com

    ________________


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically she helps businesses put every tasks on autopilot.

    Join the Free Facebook Marketing Challenge: https://link.cultivatingsalespro.com/widget/form/DDrTIv47ZeteUqEhaj4T


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    38 min
  • Niching Down Without Fear - Interview with Kathy Stowell

    Niching works! But it can also bring up fears. Kathy will show us a simple, painless way to nail that niche while putting your fear of choosing to rest.

    In this interview Kathy and Lisa will discuss:

    How to release your fear of niching down through BHG.

    Why you first need to start with a brain dump.

    How to tap into your Heart and Gut to figure out your niche.


    Who is Kathy Stowell?

    Kathy Stowell is an online business coach for moms who coach moms. Her superpower is helping coaches get clients with a simple and doable marketing plan. Her mentoring includes additional training in coaching tools that are really effective for moms. So whether you're a seasoned coach or just starting out, she'll help your build the mom coaching biz of your dreams.

    Kathy lives in the cozy mountain town of Nelson, British Columbia with her mountain-loving man, their pre-teen son, teenage daughter and their mini-dachshunds Angel and Wilbur. She's obsessed with Game of Thrones, triple shot lattes and perfecting the fine art of smyesing. Spoiler alert - she used to have a cow for her coffee.


    Get the Freebie: 50 Coaching Niches for Moms

    https://www.blissbeyondnaptime.com/50-2/


    How to connect with Kathy:

    Bliss Beyond Naptime: https://www.blissbeyondnaptime.com/

    Facebook: https://www.facebook.com/BlissBeyondNaptime/

    Mom Coaches Getting Clients: https://www.facebook.com/groups/momcoaches/

    Instagram: https://www.instagram.com/blissedbeyondnaptime/

    Podcast: Mom Coaches Getting Clients: https://podcasts.apple.com/ca/podcast/mom-coaches-getting-clients/id1077851816?mt=2


    #momcoach #coachingbiz #niche #findyourniche #nichedown #nichescreateriches #whyyouniche #nichingdown

    ________________


    Sponsor: Cultivating Sales

    Cultivating Sales helps everyday businesses take advantage of automating their daily task without the headache of learning how to code, figuring out the ins and out of Zapier or other automation software, or hiring someone else to do it.

    Check out all that it has to offer - https://sp.cultivatingsales.com


    ________________


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically she helps businesses put every tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    29 min
  • The Ins and Outs of LinkedIn for Small Business - Interview with Deanna Russo

    It’s not Facebook, Instagram or Twitter. It’s also not something to be scared of. Deanna will share some of the myths about LinkedIn and what the platform is really about.

    In this interview Deanna and Lisa will discuss:

    - LinkedIn is more than just an online resume.

    - How to get the attention of employers and recruiters.

    - The best content is original content that produces value for your connections and followers.


    Who is Deanna Russo?

    Authentic, genuine, and straight forward.

    Those are three words that best describe Deanna Russo. She started Leverage Up to share her authentic advice with people who are looking to grow their network on LinkedIn. She customizes her approach with her clients. Everyone is at a different place in their LinkedIn journey. So what works for the goose will not work for the gander. Some people have 300 connections and are looking for their next opportunity. Others have 1500 connections or more and want to use LinkedIn to jumpstart or boost their business. Regardless of their end goal, Deanna works with her clients to maximize the benefits of LinkedIn.


    Her goal is to share her knowledge. She grew her network on LinkedIn from 400 to 11,000 connections in just 18 months. She started Leverage Up to pass on her knowledge and help others achieve all the benefits that she learned independently.


    She brings a vast knowledge of experience to Leverage Up. She worked as a TV News Producer for 6 years, then moved into Online Marketing, Communications and Sales. Over the years she’s learned how to use words in the best way and the ins and outs of Content Management too.


    Deanna was born and raised in Buffalo, New York and that’s where she lived and worked for much of her life. She relocated with her family to Columbus, Ohio in 2017 and started as a Sales Manager at Dash Technologies in July 2018.


    Want to learn more? Schedule a call with Deanna!

    https://calendly.com/deannaatleverageup/leverage-up-exploratory-call-with-deanna-russo


    How to connect with Deanna:

    Leverage Up: http://leverageupllc.com/

    Facebook: https://m.facebook.com/pages/category/Marketing-Agency/Leverage-Up-LLC-101855628171231/

    LinkedIn: http://linkedin.com/in/deannarusso1


    #linkedin #jobseekers #smallbusiness #socialmedia #contentmarketing #business


    ________________


    Sponsor: Cultivating Sales

    Cultivating Sales helps everyday businesses take advantage of automating their daily task without the headache of learning how to code, figuring out the ins and out of Zapier or other automation software, or hiring someone else to do it. Check out all that it has to offer - https://sp.cultivatingsales.com


    ________________


    Lisa Kempton is the Host of Business Under Pressure and Founder at Sage Peak, LLC. There she helps businesses save time and money through creating systems and processes and automating those processes. Basically she helps businesses put every tasks on autopilot.


    Connect with Lisa

    Website: https://sage-peak.com/

    Podcast: https://podcasts.apple.com/us/podcast/business-under-pressure/id1508589007

    Facebook Group: https://www.facebook.com/groups/successdrivenentrepreneurs

    Instagram: https://www.instagram.com/lisakkempton/

    LinkedIn: https://www.linkedin.com/in/lisakkempton/

    21 min
  • How to Move from Mental Clutter to Massive Clarity in Life & Business - Interview with Liz Landeen

    Would you like to feel less overwhelmed, more organized, and more productive?  Then you don’t want to miss this!  As busy entrepreneurs, we have so many thoughts and ideas running through our minds, and we're being pulled in many directions.  


    Learn simple yet highly effective strategy slay tips, tools, and techniques practiced by leading experts on productivity, time management, organization, and mindset.  


    These practical and useful tips can be applied to everyday life and business to help sort through all the mind clutter, get clear, and in an organized way, make things happen with ease.

    About Liz: After 10+ years working in a leadership level position within a national non-profit organization facilitating multi-million dollar contracts and honing her skills in project management, group facilitation, leadership, and strategic and implementation planning, Liz left the 9-5 nest to pursue her own business as a Strategy and Action Coach.


    Through her Strategy Slay System, she now supports entrepreneurs to feel less overwhelmed and alone by sorting through all the mind clutter, getting clarity, and creating a master action plan so they can be more organized, and feel more confident in their actions and decisions.


    She also leads a women’s entrepreneurs mastermind group, and the women’s national networking group called SHE Connects Worldwide.



    Today Liz and Lisa will discuss:

    To feel less overwhelmed by all the thoughts and ideas you have, start with doing a mindsweep

    Use the 2-minute rule for increased productivity.

    Well defined goals and a written plan of action is key


    The Mastermind Mindsweep Worksheet

    https://www.lizlandeen.com/shop


    How to connect with Liz:

    Liz Landeen Coaching: https://www.lizlandeen.com/

    Facebook: https://www.facebook.com/elizabeth.landeen.3

    SHE Connects Worldwide : https://www.facebook.com/groups/sheconnectsworldwide


    #productivity #entrepreneur #clarity


    **** Grow your business on Facebook.

    Join the group: https://www.facebook.com/groups/successdrivenentrepreneurs/

    34 min
  • Keeping Your Marketing Promises - Interview with Glenda Beagle

    Glenda is a sales and marketing strategist for small businesses. Helping small business owners to better understand how to grab the attention of their customers in such a crowded and noisy world, so that they become the "go to" choice.


    Glenda and Lisa discuss:

    How to know your Ideal Client.

    The value of an email address.

    The importance of nurturing your client list.


    Three Ways to Stimulate Sales During a Pandemic

    https://view.flodesk.com/pages/5e8e48b8b68c420026b9b08b


    How to connect with Glenda:

    Marketing Mainstreet: https://www.glendabeagle.ca/

    Facebook: https://www.facebook.com/GlendaBeagleMarketingMainstreet/

    Instagram: https://www.instagram.com/glenda_beagle/

    LinkedIn: https://www.linkedin.com/in/glenda-beagle-a626a747/


    #emaillist #marketinghints #socialmediastrategy


    Do you need to automate your business but don't have the time? Cultivating Sales allows you to do all the automations that I charge my clients thousands of dollars to set up in a lot less time. Let's chat about all the possibilities for your business.

    Cultivating Sales: https://sp.cultivatingsales.com/

    Book a chat: https://link.cultivatingsalespro.com/widget/booking/YjLgdU2TZirQ0ZbBLHcN


    I’m Lisa Kempton and I’m the Founder of Sage Peak Business Solutions and host of the Business Under Pressure podcast. I’m an Automation Expert and help businesses put daily tasks on autopilot so they can spend their time doing what they love about their business.


    Connect with me:

    Facebook Group - https://www.facebook.com/groups/successdrivenentrepreneurs/

    YouTube - https://studio.youtube.com/channel/UCglnomEz3WCBMKV9ICEoTew

    26 min
  • The Beauty of Tax Preparation for Small Business - Interview with Kenesha Coleman

    Kenesha Coleman is the owner of ColemanTax, a boutique tax firm that offers Tax and CFO services to small business owners. She helps small business owners save money by reducing their taxes with effective Tax Planning.


    She loves helping all small businesses but has a special dedication to the beauty industry.


    Her mission is to put the client in a position where they are paying the least amount of taxes legally possible.


    She is am a CPA, an IRS Enrolled Agent and a Certified Tax Coach with 12 years of tax and accounting experience.


    In the Podcast Kenesha and Lisa discuss:

    The importance of having a safety net.

    Businesses need to prepare for 2020 tax season now.

    Why you need to be aggressive with your taxes and not fear the IRS.


    Tax Planing Framework Cheat sheet

    http://colemantax.clickfunnels.com/TaxPlan?fbclid=IwAR1qCGKdt09u8xI9lVmOmqjfrHvfehTwuAqPu0sCIgSjwPgB4-bPPrbgUTE


    How to connect with Kenesha:

    ColemanTax: https://www.colemantaxllc.com/

    Facebook: https://www.facebook.com/ColemanTax/

    Instagram: https://instagram.com/colemantax_thebeautycpa

    LinkedIn: http://linkedin.com/company/colemantax

    Twitter: https://twitter.com/colemantax

    YouTube: https://www.youtube.com/channel/UCwP20ZAsn3NYAlfuPq4oFOw


    #taxhelpforsmallbusiness #beautybusiness #taxestoday #don'tfeartheIRS

    29 min

About Business Under Pressure

From the publisher's feed

Business Under Pressure is a podcast dedicated to helping small businesses and entrepreneurs with actionable hints and tips to improve their business.