Business Wars

Haagen Dazs and Ben & Jerry’s revolutionized the ice cream industry by raising the standard for the frozen treat and pioneering new styles and flavors. Now, new ice cream mavericks are on the scene, raising both the caliber and cost of pints.

Be prepared to get hungry as food journalist Charlotte Druckman walks us through the artisanal, ultra-premium ice cream scene, which she documented in an article for Eater. Later, Pooja Bavishi, founder of the Brooklyn-based ice cream shop Malai, shares her insights on building her business — and how Malai’s unique flavors are expanding the definition of ice cream.

This series was originally released as a Wondery+ Exclusive in 2021.

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It's the year 2000 and Ben & Jerry's is under new ownership. But as promises that were made before the sale get broken, employees wonder if the brand's values can survive the new regime. Meanwhile, Häagen-Dazs finds itself wrestling with how to move with the times while staying true to the brand's values. But while the super-premium brands are soul searching, a plucky Los Angeles start-up is about to churn up the ice cream market.

This series was originally released as a Wondery+ Exclusive in 2021.

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It's 1998 and Häagen-Dazs and Ben & Jerry's are now tasty targets in the global ice cream war between Unilever and Nestlé. As these multi-billion-dollar consumer goods giants move in, the U.S. ice cream market enters a state of churn. Enemies turn to allies, friends become foes, alliances shatter, and dreams get crushed.

This series was originally released as a Wondery+ Exclusive in 2021.

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It's the dawn of the 1990s and with America under its spell, Häagen-Dazs is eyeing the millions to be made in Europe and Asia. But back in the USA, Ben & Jerry's is about to undergo a major growth spurt thanks to its latest flavor sensation. And with Ben & Jerry's scooping up customers fast, a war for supremacy in the supermarket freezer aisles is about to erupt.

This series was originally released as a Wondery+ Exclusive in 2021.

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It's 1984 and Ben & Jerry's is fighting for its life. Häagen-Dazs is pressuring distributors to stop carrying the Vermont ice cream brand and the deadline for distributors to comply is closing in fast. But with help from a lawyer with a hole in his shoe and a spate of publicity stunts, Ben & Jerry's hopes to pull off an unlikely victory.

This series was originally released as a Wondery+ Exclusive in 2021.

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Since the pandemic began, many of us have traded our blazers for t-shirts and loafers for slippers as remote work has become the new normal. There’s been a fundamental shift in what employees expect from their workplace — and spoiler alert, going in five days a week isn’t it. So how can business owners adapt to this changing landscape without losing employees in this hot labor market?

Stanford Economics Professor Nick Bloom has studied productivity and remote work for two decades. On this episode, Nick joins Business Wars host David Brown to explore the future of work, and the role technology will play in helping businesses keep up.

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It's 1958 and in New York City, Reuben Mattus is under fire. The big dairies are crushing his family's ice cream business and shutting him out of supermarkets. Desperate, he imagines a new, luxury ice cream with an eye-popping price tag. He calls it Häagen-Dazs and it's going to give his foes the chills.

This series was originally released as a Wondery+ Exclusive in 2021.

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Startups search for pain points in the customer experience and design their product to solve these problems. There’s an art to knowing how to find that one thing the market needs and running with it. On the flip side, established businesses need to constantly reassess their products to avoid being disrupted and left behind.

On this episode, Wharton School marketing professor Jonah Berger joins Business Wars host David Brown for a conversation about the art of disruption – how small businesses can gain the advantage and how legacy businesses can stay one step ahead.

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It's the '70s and best buddies Ben Cohen and Jerry Greenfield are about to open an ice cream parlor. These hungry hippies only want to have fun making ice cream. But as their business grows, they're going to find themselves on a collision course with the heavyweight champ of gourmet ice cream: Häagen-Dazs.

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Plant-based foods are no longer a tiny niche market. Consumers are hungry for more and even fast-food giants are eating up the trend. On this episode, we're joined by Wall Street Journal reporter Heather Haddon and comedy writer Halle Kiefer to look at stories about the changing food industry from our sister show, Business Wars Daily.

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