Business Your Way

"You don't own the socials. You serve at the pleasure of the platforms, and they could take it all away tomorrow, without any explanation, if they wanted to."

Having an opt-in or a freebie AND a newsletter list is essential.

When you encounter people (online or in person), you want to be able to say, "I've thought about you, and I've created something that makes your life easier. Here it is."

This is one way we stay top of mind and people can find or refer you when they want/need to.

Create the thing that helps your people and keep sharing it! *The only person who's going to be excited about your business (especially in the beginning) is you.

Want to do this together? Creating an opt-in or a freebie is our theme for February in my membership group for coaches on their way to consistent 5K months. Learn more here >> caryngillen.com/comfortable-in-business

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/qRvPTfxGS-o

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter (https://caryngillen.activehosted.com/f/25)

Connect with me on social (I’m @caryngillen in all the places)

Or grab this free resource I made just for you! >>

5 Ways to Make Coaching Your Marketing: https://caryngillen.lpages.co/5ways/

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠: https://caryngillen.com/intensive/

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

"Even if people should listen to you they won't unless you give them a reason to."

Today, I am joined by Jonathan Goodman, creator of the Personal Trainer Development Center ($35M+ rev), fellow podcast host, and 12-time author.

His latest book, The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way came out yesterday and I know you'll want to grab it ASAP!

This episode is the perfect taster of what you can expect inside.

We get into:

- His "whales and minnows" philosophy

- Why waypoints are more important to celebrate than goals

- Why he wrote this book

- Some inconvenient truths about business

- Why you should always choose yourself

- How to perform a 2-week test (and why you want to)

- Tips to find your thing

- His belief in a cycle of consistency and obsession, not "1% gains"

- How you can catch yourself with a "wheels on the bus" checklist

"Today, too many of us are pessimistically overinformed. Good information is not necessarily good advice for you."

I have followed Jonathan for years and enjoy doing so because he is values-driven, brings a lot of clarity, and means what he says.

Listen to our conversation, buy the book, and go follow him if you'd like to stay in touch @itscoachgoodman (on Instagram and Twitter).

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: 
https://youtu.be/XRVkM4w9ZxE

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Jonathan Goodman is the creator of the Personal Trainer Development Center ($35M+ rev) and host of the popular Obvious Choice podcast, a top podcast for coaches, entrepreneurs, and small business owners.

Jon’s been featured in most major business and fitness publications including Men's Health, Forbes, Entrepreneur, Robb Report, Inc., and many more. Over 200,000 coaches and small business owners in more than 120 countries have purchased business development materials from him.

In his latest book, The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way, Jonathan teaches you how to win in business without feeling like you have to win the internet. Originally from Toronto, Jon spends his winters exploring the World with his wife and son.

Follow Jonathan Goodman:

Get Jonathan’s Latest Book:The Obvious Choice: Timeless Lessons on Success, Profit, and Finding Your Way

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter: https://caryngillen.activehosted.com/f/25

Connect with me on social (I’m @caryngillen in all the places)

Or grab this free resource I made just for you!

5 Ways to Make Coaching Your Marketing: https://caryngillen.lpages.co/5ways/

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠: https://caryngillen.com/intensive/

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

What is the one thing that stands between you and where you want to be?

What if you could acknowledge and accept it, deciding you don't have to fight reality or judge yourself for it?

In this episode, we hold space for:

- Any fear holding you back

- Doing the work to acknowledge, accept, and do your one thing (before anything else)

- Starting the new year with a sense of possibility and excitement

What if you did your one thing before anything else? Then, what's possible? Who are if/when that's true?

Decide. And keep deciding.

Email to tell me your one thing: [email protected].

I'd love to hear about it and will gladly be your accountability buddy!

If you want my help reaching your 2025 GOALS...

1). I have one space left for 1:1 coaching

Reach out via email or social

2). There are a few spaces left in The Advisors Circle (a small group for coaches who have surpassed 5K per month and are ready to do business their way)

https://caryngillen.lpages.co/theadvisorscircle/

3). There's room in my Comfortable In Business Membership, you can join now (for coaches on their way to 5K consistent months)

https://caryngillen.com/comfortable-in-business/

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/0G-b2fCxEGE

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter (https://caryngillen.activehosted.com/f/25)

Connect with me on social (I’m @caryngillen in all the places)

Or grab this free resource I made just for you!

5 Ways to Make Coaching Your Marketing: https://caryngillen.lpages.co/5ways/

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠: https://caryngillen.com/intensive/

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

A special announcement/invitation for the end of the year...

If you’re a coach who wants my support to create sustainable and consistent $5K months, this is for you!

Founders pricing for Comfortable In Business ENDS on 12/31/2024 so get in before then to get 4 FREE months of coaching! Simply use code FOUNDER at checkout.

https://caryngillen.com/comfortable-in-business/

The time is now.

This is a no-brainer for folks at this stage in business. Take 5 minutes to listen to this episode and I'll tell you why.

Have a GREAT end of the year!

Caryn

In today's episode of Coach Business, author, soul coach, and Reiki master, Michal Spiegelman talks to us about becoming soulful and trusting your intuition.

This episode is a great example for coaches, of when you just have to write the book or share your thought leadership and methodology on a larger scale.

"When we lead and work with this soul connection, relying on our internal guidance, showing up in the world authentic and connected, we live life to the fullest and feel fulfilled."

In this conversation, we talk about:

- Going inward and finding your "Soul Signature"

- Comfort zones and growth

- Defining success

- Upleveling your business

And more - including Michal's big vision (via her Soulful Healer Manifesto).

Michal’s book “Becoming Soulful” is available on Amazon: https://amzn.to/3WPai9H

And if you're a Coach making their way toward sustainable 5k months, check out Founders Pricing for my Comfortable In Business membership (it disappears 12/31/24).

https://caryngillen.com/comfortable-in-business/

(Use code FOUNDER at checkout to get 4 months free on the annual plan!)

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: 
https://youtu.be/WGenc5DP3xU

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Michal Spiegelman, author of Becoming Soulful: Six Keys for Profound Transformation, is a certified professional Soul coach, Reiki master, spiritual mentor, and social worker. As the founder of Beacons of Change and creator of the Soulful Healer Method for Profound Transformation, she empowers professionals—therapists, social workers, coaches, and healing practitioners—who recognize that traditional talk therapy alone is not enough to fully reconnect with their inner resources and awaken to the wisdom of their souls.

Michal also guides individuals, regardless of their professional titles, to live and lead with purpose, meaning, and joy. Through nearly three decades of experience in private sessions, classes, workshops, and media appearances, she is on a mission to elevate consciousness in the world one soul at a time.

Michal’s book “Becoming Soulful” is available on Amazon: https://amzn.to/3WPai9H

Free Gift: How to Maximize Client Progress with Guided Visualizations for Faster Results: https://www.beaconsofchange.com/how-to-maximize-client-progress-register/

Michal’s website: www.beaconsofchange.com

Facebook: https://www.facebook.com/BeaconsOfChangeCommunity

Instagram: https://www.instagram.com/michal.spiegelman/

LinkedIn: https://www.linkedin.com/in/michalspiegelman/

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter (https://caryngillen.activehosted.com/f/25)

Connect with me on social (I’m @caryngillen in all the places)

Or grab this free resource I made just for you!

5 Ways to Make Coaching Your Marketing: https://caryngillen.lpages.co/5ways/

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠: https://caryngillen.com/intensive/

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

Today's episode is about having a sustainable coaching practice and is one of those things we need to talk about more.

In this space, you're constantly hearing about things you could be doing to get more clients and make more money. But how do you know:

- What you should be doing

- If it's working

- How to make it last

You can absolutely create a sustainable, lovely, coaching practice generating 2 new clients per month.

Business can work in some really beautiful and simple ways.

This is math we can do.

You're the person who can make it happen.

And if you want my support, I'm here to help.

Sometimes it's not, "What else is there to do?" Sometimes it's, "What is there NOT to do?"

Bring in the ease. Be who you are. Allow business to be beautiful - and exactly what you want.

Action Steps:

1). Share this episode with two coaches who need to hear it.

2). If you're a Coach making their way toward 5k months, check out Founders Pricing for Comfortable In Business (it disappears 12/31/24).

https://caryngillen.com/comfortable-in-business/

(Use code FOUNDER at checkout to get 4 months free!)

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: 
https://youtu.be/OJQ9H-yzpWU

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter, The Playbook: https://caryngillen.activehosted.com/f/25

Connect with me on social: I’m @caryngillen in all the places

Or grab this free resource I made just for you! 5 Ways to Make Coaching Your Marketing: https://caryngillen.lpages.co/5ways/

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

This episode on copywriting for coaches kicks off our Ask The Experts series!

Today's guest is Conversion Copywriter, for coaches and online service providers Samantha Burmeister.

We talk a lot about copy that converts and why that's important. We also dive into the following topics:

- When you should hire a copywriter
- How to know who to hire
- What you should do ahead of time

We also get into a myriad of copywriting tips, industry-standard conversion rates, and the specific results of an experiment we ran (with myself and a few of my clients).

You will not walk away from this episode without learning something new (my hunch is you'll learn A LOT that you can put into practice immediately!)

*And make sure you listen all the way to the end. The last 10 minutes are chock-full of amazing takeaways.

Here are the opt-in pages mentioned in the experiment...

Caryn's 5 Ways to Make Coaching Your Marketing (https://caryngillen.lpages.co/5ways/)

Amy's Quiz (https://amybehimercoaching.com/quiz)

Tricia's Game (https://www.triciaboltoncoaching.com/)

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: 
https://youtu.be/z7kuDV8wOAU

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Samantha Burmeister is a conversion copywriter for online service providers.

She's helped companies launch courses that made them millions, and worked 1:1 with businesses to rewrite websites that get people stoked about what they offer.

Launching a business? A new brand? The project that lights your soul on fire?

She's here to make sure other people are as excited about your services as you are.

Your copy is going places - and she wants to talk about it!

Learn more at https://www.nomadcopyagency.com/.
And don't forget to check out her opt-in sequence templates (under the "Copy Shop" tab).

You can also connect with her on Instagram (https://www.instagram.com/NOMAD.COPY)
and LinkedIn (https://www.linkedin.com/in/samanthaburmeister/).

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To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter (https://caryngillen.activehosted.com/f/25)

Connect with me on social (I’m @caryngillen in all the places)

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

Things are getting busy this time of year but I wanted to let you know a few quick things this week...

1). The Black Friday Special on the Comfortable In Business Membership starts on Friday - and it's GOOD!

You can sign up for as little as $200 and get THREE bonuses from me.

- My favorite pair of comfortable, cozy pants.*

- An in-depth business inventory (that many folks say just the act of filling it out clued them into a bunch of stuff going on in their business and gave them clarity).

- Personalized feedback, from me, on your data and how to get more clients in your business (no cookie-cutter suggestions here - this is based on you and the answers you provided).

2). A quick behind-the-scenes look at where things are in my business and life.

3). My gratitude for you. THANK YOU!

To get the Black Friday "Cozy Pants" Bundle, head to https://caryngillen.com/comfortable-in-business Black Friday to Cyber Monday and sign up!

*Unfortunately, due to shipping, pants are only available to folks in the US.

As an entrepreneur, solopreneur, or small business owner, you're always doing these two things at once (until you hit about $200K):

1). Admin and nurturing your current folks

2). Getting visible and gathering new leads

You have to be doing both things at once, all the time (unless you've made a specific choice to forego the second while taking some time to work exclusively on the first).

Decide, based on the mix of resources you have (time, energy, and money), what you can do/where you shine, what you're doing, and why. Then evaluate. Is it working?

Stop comparing yourself to that 7-figure business owner.

There are a lot of steps between starting out and reaching that goal. There's no skipping the fundamentals if you want this thing to last. You have to start there.

But, you also have what you need to do it your way.

>> Get on my list so you don't miss out on the Black Friday goodies, coming soon! [https://caryngillen.activehosted.com/f/25]

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/gXrUWlfrC5w

-----

To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter, The Playbook [https://caryngillen.activehosted.com/f/25]

Connect with me on social: I’m @caryngillen in all the places

Or grab this free resource I made just for you! 5 Ways to Make Coaching Your Marketing [https://caryngillen.lpages.co/5ways/]

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠ [https://caryngillen.com/intensive/]

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.

There are so many of us who feel consistently "behind".

And what I'd like to suggest today is practicing the gift of presence.

What if we can be where we are AND not make that mean anything (about us or our businesses)?

It's possible to let ourselves off the hook a little bit, live in the present moment, and trust that we are right where we're supposed to be right now.

If any of this resonates, listen in.

And don't forget to check out the Comfortable in Business Membership (for Coaches making 0-5K).

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** If you enjoyed this episode, make sure to hit that subscribe button, like, and/or leave a comment. I appreciate each and every one! **

Prefer video (with closed captioning)? Head to YouTube: https://youtu.be/wPJPBfVLaWI

-----

To learn more about me, Caryn Gillen, and the work that I do with high-integrity coaches and remarkable humans…

Sign up for my weekly newsletter, The Playbook.

Connect with me on social: I’m @caryngillen in all the places

Or grab this free resource I made just for you! 5 Ways to Make Coaching Your Marketing.

You can also get strategic about bringing in more money with the ⁠How To Get More Clients Intensive⁠.

If you think I’m the coach for you, you’re probably right! Message me to connect and we can figure out together where you fit.