Bloomberg Business of Sports

Caitlin Clark's Meteoric Rise, Mountain West's Ready for March Madness


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Join hosts Michael Barr, Scarlet Fu and Damian Sassower for a look at some of the latest headlines and stories in the business of sports.

Noel LaMontagne, former NFL player and now Director at Verdence Capital Advisors focusing on high-net-worth clients in sports and entertainment joins to break down the early big signings and moves in NFL free agency. Then, Bloomberg Opinion columnist Adam Minter talks about his latest piece on Iowa women's basketball superstar Caitlin Clark's meteoric rise and what it means for her future, as Fox Sports mulls making her an NIL deal if she stays in college an extra year.

Plus, Mountain West Conference commissioner Gloria Nevarez joins to discuss the state of her league and college sports in general ahead of this year's NCAA basketball tournament, where a lot of her teams have high hopes.

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