Tom Wicka, CEO and co-founder of NovuHealth, brings his consumer-engagement story to healthcare. The company's patient-engagement system combines performance analytics, behavior science, and comprehensive technology solutions to enable health plans to better understand, motivate, and connect with members.

Can an Apple a Day Score You a Gift Card? NovuHealth Brings Loyalty-Style Approach to Healthcare

The Breaking Health Podcast features the innovators, investors and entrepreneurs who are building the technology and tools to break down and build up the country’s ailing health care system. With seasoned health care investor Steve Krupa, CEO of the Psilos Group, as host, Breaking Health delivers the earliest insights on the ongoing Digital Health Revolution.

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Can an Apple a Day Score You a Gift Card? NovuHealth Brings Loyalty-Style Approach to Healthcare

Can an Apple a Day Score You a Gift Card? NovuHealth Brings Loyalty-Style Approach to Healthcare

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