CapTech Trends

In this episode, Vinnie talks with Clinton Teegarden, a Director in CapTech’s System Integration practice, about what companies can do today to successfully prepare for the metaverse. Listen to learn more about: 

• Why it's important to understand crypto now.
• How to start thinking about unique customer experiences without the constraints of a physical store. 
• How the metaverse is creating completely new opportunities, particularly in banking and financial institutions. 

In this special edition of CapTech Trends, Vinnie chats live with one of CapTech’s data leaders, Arjun Baradwaj, about how companies can expertly leverage their data as a revenue stream through data productization.

Has consumer behavior returned to “pre-covid-19” norms? In this episode of CapTech Trends, Vinnie Schoenfelder chats with CX Principal Bree Basham about our 2021 consumer study which looks at consumers’ perceptions, behavior and technology usage. This annual study, started in 2020 during the pandemic, shows how customer expectations have shifted and how brands must emphasize innovation and inclusion to keep up with their customers. Listen to learn more about: 

• How accessibility has become influential on purchasing decisions.  
• Why brands must shift from omnichannel to microchannel interactions post-pandemic. 
• How digital savviness has increased since the pandemic with customers expecting convenience and ease of experience. 
• How consumers are willing to share personal data in exchange for discounts, perks, and convenience. 

In this episode of CapTech Trends, Vinnie chats about the future of machine learning with data engineering director Calli Rogers. Listen to learn more about: 

·      Why bias is inherent in data science and machine learning

·      What the future looks like for machine learning

·      Why it’s important to know your specific industry – in addition to the math and statistics – to be successful

Your data is the most powerful data set that exists on the planet today. Should you have control over and own your own data? In this episode, Vinnie Schoenfelder welcomes mePrism CEO Tom Daly and CapTech co-CEO Steve Holdych to discuss data privacy and its value to both the consumer and companies. Topics covered include:  

• Understanding how your data is being used and how the magic of technology can be distracting. 
• Why compliance and full transparency with consumer data is critical to brand affinity. 
• How the mass scale of sharing data influences purchasing behaviors.

 For more information on mePrism: https://www.meprism.com/ 

Featuring ARtGlass CEO Greg Werkheiser, this CapTech Trends episode discusses how ARtglass, a Richmond, VA based company, is bringing cultural sites like Pompeii, George Washington's Mount Vernon, and Madame Tussaud's to life through an immersive Augmented Reality wearable. 

Introducing this technology into museums and historical sites not only leaves people entertained, but also provides an emotional and intellectual experience. 

Learn more about ARtglass: https://artglassgroup.com/

In this episode, our CTO Vinnie Schoenfelder speaks with Jack Cox, Ryan Tarrant, and Brian Bischoff about how innovation challenges are great for employee morale and skills development. And if the focus is on true intellectual curiosity, the potential can extend beyond internal benefits. We’ve seen the solutions from our innovation challenges translate into new solutions that help our clients solve business challenges – and impact our bottom line. 

Learn more about fostering a culture of innovation through innovation challenges, including:  

• How to emphasize innovation and intellectual curiosity.
• The importance of recognizing the people that participate. 
• The value of keeping innovation challenges broad and open.

In this episode of CapTech Trends, CapTech CTO Vinnie Schodenfelder chats with CX Principal Bree Basham, and Senior Manager Kevin Vaughan about how to invest time and resources in innovation post-COVID-19. 

What you'll hear 

• Businesses are identifying and quickly addressing new opportunities that are being created due to COVID-19. 
• Customer expectations are changing and they are redefining what brand loyalty means to them. 
• Recommendations on how to look ahead and adapt quickly with innovation in mind.
• Suggestions for embracing the "fail fast" approach authentically. 

In 2020, smart companies understood, almost immediately, that customers were adopting new technologies, prioritizing safety, and expecting value—and that they were willing to change their shopping behaviors to meet these shifting needs. As customer demands have increased, organizations need to understand gaps that jeopardize brand loyalty among competitors. In turn, they will have better insight around how to capture more market share during times of disruption.  The stage is set for 2021 to be the year of acceleration. Trends of the last few years are still relevant, but companies that have embarked on upgrading their technology strategy must now master it. To be successful in 2021, organizations must elevate and invest in technology with advanced architecture, strategy, integration and implementation. Learn more about the year of acceleration in this podcast.

If your organization is new to Machine Learning (ML), there are some best practices and common pitfalls you must be aware of. Often, organizations become interested in the promise of ML, or they want to play catch-up with their competitors, and they decide that it’s time to adopt ML too. But it’s not something that happens just because you want it. Often, leaders don’t know what problems ML can solve for or how to make the right business case to reach great results. To be successful, you must first build a strong core team comprised of the right cross functional talent who know the best practices to follow and pitfalls to avoid. In this podcast, Vinnie Schoenfelder, Tom Estella and Ramon Matos dive in on the details of making your new ML initiatives work, and yield powerful results.