Homing In

Cath Kidston: the floral-obsessed entrepreneur on why life isn’t always a bed of roses


Listen Later

There’s barely an oilcloth, mug or ironing board cover that hasn’t been embellished with a nostalgic floral print from Cath Kidston. Because of the brand’s ubiquity, it’s easy to forget quite how influential it was when it appeared in the 1990s.


What I love about Cath is that she’s living proof you can be a wildly successful entrepreneur whilst also being a kind, gentle soul. Although her name’s still above the door, she hasn’t been involved with the Cath Kidston business for many years, so I was intrigued to find out what that feels like. 


She’s now set up a bodycare brand called C. Atherley, which makes all of its products using scented geraniums. Despite her love of flowers, life hasn’t always been a bed of David Austin roses for Cath and she talks very honestly about the personal grief she’s suffered through her life. 


She has a great eye for interiors and we had this conversation at her kitchen table in London, with a surprisingly modern backdrop of Danish wood flooring and an Ellsworth Kelly artwork. 


Cath was very generous with her time and emotions and I’m really happy with how this episode has turned out. I hope you enjoy it.


This episode was recorded in person at Cath Kidston’s West London home.


For more: 

Visit The Modern House website to see images of the spaces discussed in this episode

Check out Cath Kidston’s latest venture, C.Atherley

Follow Matt Gibberd on Instagram

Follow The Modern House Instagram

Watch our Homing In films on YouTube


Producer: Hannah Phillips

Editing: Oscar Crawford

Graphic Design: Tom Young

Music: Father


This episode was sponsored by Vitsoe.

Hosted on Acast. See acast.com/privacy for more information.

...more
View all episodesView all episodes
Download on the App Store

Homing InBy Matt Gibberd and The Modern House

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

72 ratings


More shows like Homing In

View all
Desert Island Discs by BBC Radio 4

Desert Island Discs

2,049 Listeners

Desert Island Dishes by Desert Island Dishes

Desert Island Dishes

81 Listeners

Table Manners with Jessie and Lennie Ware by Jessie Ware

Table Manners with Jessie and Lennie Ware

1,640 Listeners

How To Fail With Elizabeth Day by Elizabeth Day and Sony Music Entertainment

How To Fail With Elizabeth Day

1,375 Listeners

The Shift with Sam Baker by sam baker

The Shift with Sam Baker

96 Listeners

grow, cook, eat, arrange with Sarah Raven & friends by Sarah Raven

grow, cook, eat, arrange with Sarah Raven & friends

203 Listeners

Comfort Eating with Grace Dent by The Guardian

Comfort Eating with Grace Dent

205 Listeners

Ruthie's Table 4 by iHeartPodcasts

Ruthie's Table 4

289 Listeners

This Cultural Life by BBC Radio 4

This Cultural Life

97 Listeners

Dish by Cold Glass Productions

Dish

572 Listeners

Amanda Wakeley: StyleDNA by Amanda Wakeley

Amanda Wakeley: StyleDNA

5 Listeners

Talking Gardens by Our Media

Talking Gardens

42 Listeners

The Ins & Outs by Jojo Barr, Pollyanna Wilkinson

The Ins & Outs

96 Listeners

Young Again by BBC Radio 4

Young Again

126 Listeners

Fashion Neurosis with Bella Freud by Bella Freud

Fashion Neurosis with Bella Freud

158 Listeners