In this episode, we explore how causal inference helps companies like Microsoft answer high‑stakes product and business questions when A/B testing isn’t possible. We dive into Double Machine Learning—a technique that leverages ML models to control for confounding variables and isolate true causal effects. The result is a flexible, rigorous framework that every data scientist should have in their toolkit.

For more details, you can refer to their published tech blog, linked here for your reference: https://medium.com/data-science-at-microsoft/introduction-to-causal-inference-using-double-machine-learning-5daa642321f3