Originally posted on CBTNews.com: https://www.cbtnews.com/how-dealers-can-use-data-driven-marketing-while-still-protecting-consumer-privacy/

Have you ever seen an advertisement online for a product right after having a conversation about it with someone? While this level of targeted marketing might seem invasive at first, today’s customer wants a highly personalized online experience. Here to tell us how dealers can implement effective, data-driven marketing while protecting consumer privacy, is Kevin LeSage, director of digital marketing at Autotrader.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

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Autos & Vehicles

Originally posted on CBTNews.com: https://www.cbtnews.com/knowing-your-products-inside-and-out/

If you want to sell more products, you have to be knowledgable of the product. On today’s Tip of the Day, Becky Chernek of explains why you must give a solid presentation and be able to sell your product confidently.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

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Originally posetd on: https://www.cbtnews.com/current-trend...

On this week’s episode of the Weekly Tune-Up, CBT’s Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive Solutions. Jim and John talk about creating a convenient customer experience, getting the most out of your team, and other current trends and challenges pertaining to fixed-ops.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

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Category

Autos & Vehicles

Originally posted on CBTNews.com: https://www.cbtnews.com/daily-automotive-newscast-december31-2019/

Today on CBTNews.com - Tuesday, December 31st, 2019: What the Industry Can Do to Recruit Female Talent in 2019 - Lisa Copeland and Brian Benstock Lisa Copeland, founder of Lisa Copeland Global and CEO of Cars Her Way, as well as Brian Benstock, GM and Vice President of Paragon Honda to discuss women in automotive and what the industry can do more of in 2019 to recruit female talent to our phenomenal industry.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

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Originally posted on: https://www.cbtnews.com/daily-automotive-newscast-january01-2020/

It’s never a dull moment in the auto retail industry and so far this summer, there have been a lot of new developments to the stories we’ve been watching closely. To get an expert pulse on these events, we turn to Cody Lusk, President and CEO of American International Automobile Dealers Association. Today, we’ll discuss the popular, ongoing industry topics that are currently making headlines like tariffs, trade, and Tesla. #Trends #Automotive #tesla #Tariffs

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

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Category

Autos & Vehicles

Originally posted on CBTNews.com: https://www.cbtnews.com/daily-automot...

Today on CBTNews.com - Tuesday, December 31st, 2019: What the Industry Can Do to Recruit Female Talent in 2019 - Lisa Copeland and Brian Benstock Lisa Copeland, founder of Lisa Copeland Global and CEO of Cars Her Way, as well as Brian Benstock, GM and Vice President of Paragon Honda to discuss women in automotive and what the industry can do more of in 2019 to recruit female talent to our phenomenal industry.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

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Category

Autos & Vehicles

Originally posted on CBTNews.com: https://www.cbtnews.com/what-to-do-when-customers-want-to-buy-for-invoice-price/

On this week’s episode of On the Mark, Mark Tewart, author and President of Tewart Management Group, talks about what to do when a customer wants to buy for invoice, being transparent with the customer, putting the team’s needs before your own, and more.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

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Category

Autos & Vehicles

Originally posted on CBTNews.com: https://www.cbtnews.com/daily-automotive-newscast-december30-2019/

Today on CBTNews.com - Monday, December 30th, 2019: Best of 2019: How Sellers Auto Group Increased Sales With the Help of a Facilitator - Sam Slaughter, Owner Every dealer is always looking for new and innovative strategies to increase their sales. And while there are many ways to do it, our next guest has taken a slightly unconventional approach with the help of a facilitator placed in the service department, producing stellar results.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

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Originally posted on CBTNews.com: https://www.cbtnews.com/daily-automotive-newscast-december27-2019/

Today on CBTNews.com - Friday, December 27th, 2019: AutoNation CEO Cheryl Miller Discusses Market Disruptors, Industry Turnover, and Tariffs (Part 2) In part two of this CBT News exclusive, our host, Jim Fitzpatrick continues his conversation with Cheryl Miller, AutoNation‘s first female CEO, and first-ever female CEO of a publicly-traded auto group. The pair discuss how to combat high turnover rates, market disruptors like Tesla, EVs, ridesharing, and subscription models.

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

Contact us: [email protected]

Subscribe: https://www.cbtnews.com/freesubscription

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Originally posted on CBTNews.com: https://www.cbtnews.com/cheryl-miller-daily-automotive-newscast-december26-2019/

Today on CBTNews.com - Thursday, December 26th, 2019: Cheryl Miller Takes the Driver's Seat as AutoNation's First Female CEO (Part 1) On today's very special edition of CBT News, our host, Jim Fitzpatrick visited AutoNation's corporate headquarters in sunny Ft. Lauderdale, Florida to be with the one and only Ms. Cheryl Miller, new CEO of AutoNation. Cheryl is AutoNation's first female CEO, and in fact, the first-ever female CEO of a publicly-traded auto group

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CBT Automotive Network is a multi-media platform for retail automotive professionals. With digital channels including a daily show, informative website, daily eNewsletters, monthly magazine, webinars and 9 network shows hosted by the industry's top trainers and thought leaders. CBT is your dealership's "go to" source from the showroom to the service drive.

https://www.cbtnews.com/

CONNECT WITH US!

Contact us: [email protected]

Subscribe: https://www.cbtnews.com/freesubscription

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