CCtalks

Hi there!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile, and more!

Among the news we discuss in this episode, you will find:  the launch of Linkedin’s podcast network, how e-commerce and multichannel retailers suspend sales in Russia, Google introduces Privacy Sandbox for privacy-enhanced apps and mobile advertising,  TikTok becomes the highest earning app in the US in January, and much more!

Hi there! Welcome back to CCtalks, here is our episode number 21!

In this episode, together with Vera Todorova, Director Supply North America, and Rachid Akka, Head of Marketing & Sales at Creative Clicks, we have an interesting conversation about the comeback of events and shows our team is going to attend. 

Together, we cover the following topics:

• The  future of events;
• How events were affected during the pandemic; 
• How the CC team is looking forward to the AWC event to be held in Dubai and much more! 

Hi there!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more!

Among the news we discuss in this episode, you will find: the launch of Instagram's Live Test of fan subscriptions, the introduction of AR shopping lenses in Snapchat, the importance of social media to connect with Gen Z consumers, the partnership of Tiktok with Zefr to increase safer advertisement placement, and much more! 

Hi there! Welcome back to CCtalks, here is our episode number 20!

In this episode, together with social media/growth expert and entrepreneur Mark Patchett, we dive into the hottest social media platforms of the year and their trends!

Together, we cover the following topics:

1. The most dominant platforms of 2022;
2. Ad monetization methods of social media;
3. The rise of community platforms;
4. Company's adjustments to new user's trends;
5. The future of the Metaverse as a social media platform. 

Hi there! First of all, happy new year. Welcome to the first Monday News episode of 2022!

CCtalks is the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of the new year, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.

Among the news we discuss in this episode, you will find: Instagram's key focus areas for 2022, TikTok to rank as the third-largest social network this year, Meta's aim for deep compatibility with blockchain, Twitter's 2022 tweet strategy guide to assist marketeers, China's new regulations on different apps and its impact, and much more!

Hi there! Welcome back to CCtalks, here is our episode number 19 and the last one for this year!

As 2021 is coming to an end, we had a chat with our CEO Raymond Kokken to wrap up the year, discuss the future of performance marketing and Creative Clicks.

Together, we cover the following topics:

1. This year expectations and the goals achieved;
2. Creative Clicks growth in 2021;
3. Things that happened in the industry that we did not expect;
4. The focus of the company for 2022;
5. Future trends and what to expect in the business next year.

Hi there!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more!

 Among the news we discuss in this episode, you will find: TikTok launched the "Creative Exchange" platform to connect brands directly with top creators, Instagram's new video strategy to win back young users, Google Ads global roll out of Performance Max to help advertisers boost their reach, the game mobile strategy spending growth of 24% over the last year, and much more! 

Hi there! Welcome back to CCtalks, here is our episode number 18!

In this episode, together with entrepreneur and influencer marketing expert Alayna Palgon, we dive into a topic that has become hotter and hotter in marketing in the last few years: influencer marketing. 

Together, we cover the following topics:

1. Influencer Marketing as a form of Performance Marketing;
2. How to measure performance and ROI in Influencer Marketing;
3. Some Influencer Marketing best practices;
4. Technological advancements and the possibility of making influencer marketing more sophisticated and automated;
5. Influencer Marketing in B2B;
6. Holiday campaigns and the power of Influencer Marketing in boosting seasonal ROI and performance.

Hi there!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about e-comm, ads, social media, mobile and more!

Among the news we discuss in this episode, you will find: Spotify partners with Shopify to enable artists to sell directly from the music streaming platform, the Facebook outage and the ad spend loss it caused, Snapchat growth to 13M+ daily active users in Q3, and much more!

Hi there! Welcome back to CCtalks, here is our episode number 17!

In this episode, together with Creative Clicks HR manager, Thomas Bickes, and CC HR Coordinator, Laia Monserrat, we dive into the new hybrid working model Creative Clicks is adopting after the year of the pandemic and fully remote working.  

Together with them, we cover the following topics:

1. How Creative Clicks is dealing with its employees' return to the office;
2. The different work approaches many companies have adopted in face of the pandemic;
3. The challenges and opportunities Creative Clicks is facing as it is embracing the new working model;
4. Why the hybrid model is the best course of action for Creative Clicks.