CCtalks

Hi there!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.

Among the news we discuss in this episode: The latest milestone for TikTok (1 billion users!), Facebook and new statements about brand safety, Spotify ads and how these are seen more trustworthy, app spent growth in Q3 2021, and much more!

Hi there! Welcome to CCtalks, and to our 16th episode. 

In this episode, together with two great experts in the field, Mark Hewington and Pietro Profeta, we dive into Email Marketing and Salesforce, the basis of creating a successful email marketing campaign, how Creative Clicks provides its clients with salesforce experts, and much more.

We cover the following topics about Email Marketing and Salesforce:

• How Salesforce Marketing Cloud helps leverage the benefits of performance-based digital marketing strategy, and what benefits can bring to the organization;
• How Medgen helps businesses to get the best out of Salesforce Marketing Cloud;
• The main benefits of using Marketing Cloud above other tools;
• The best practices for an Email Marketing Design/ Email marketing design must-haves;
• The most important KPI metrics;
• How to efficiently improve open & click rates.

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.

Among the news we discuss in this episode: Instagram launches ads in the Instagram Shop tab globally and it will soon remove the swipe up option in stories; Afterpay Introduces In-App Ads to Let Brands Spotlight Deals; TikTok is Testing 'TikTok Stories' as it Looks to Expand Creative Options in the App; Publicis Groupe teams up with TikTok as platform’s first e-commerce agency partner and much more!

Hi there! Welcome back to CCtalks, here is our episode number 15! 

In this episode, together with the Managing Director of CC Israel, Adi Waldman, we dive into native ads and gain a better understanding of why they have become more and more popular in the past year.

Together with her, we cover the following topics about native ads:

• What differs between native and Facebook/Google ads;
• Why native ads are becoming more popular;
• How can companies increase their user engagement;
• The best verticals;
• Which are the 5 best advertising campaigns on native ads;
• Which websites work best with this type of ad.

If you want to know more about native ads and their growing popularity, make sure to listen to the full episode!

As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.

Among the news we discuss in this episode, you will find: the new report published by TikTok showing how TikTok Ads generate a higher engagement and emotional response compared to ads on other platforms; Clubhouse moving out of Invite-Only Beta and what this means for marketers; Twitter's Q2 growth in users and Ad Spend; Pinterest ban of weight-loss ads; how TikTok's AI is being sold to other companies; the unstoppable growth of Apps usage even in a post-pandemic world and much more!

Hi there! Welcome to CCtalks, and to our 14th episode. 

The guest of this episode is our own CEO Raymond Kokken, with whom we last spoke, on this podcast, at the beginning of the year when we talked about the expectations for this 2021 both from a company perspective and from an industry one. If you haven't listened to it yet, now it's time to. You can find the episode here. 

Now, past Q1 and Q2, we wanted to catch up again and recap what happened in the past months and what can be expected from the remaining quarters.

Make sure to listen to this episode to find out how Creative Clicks managed to keep growing in the past months; what verticals have shown to be really strong; a new very cool project the company has launched to support entrepreneurs and entrepreneurs to be!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world. 

As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.

Among the news we discuss in this episode, you will find: more details on the new launch of Instagram Reels Ads; updates on Google New Search Console Insights; Facebook e-commerce updates; Twitter and the launch of tweet sharing to Instagram Stories; Facebook's response to Clubhouse and the roll-out of live audio rooms and podcast playback in-stream; and much more!

Hi there! Welcome back to CCtalks, here is our episode number 13!

In this episode, we were very happy to talk with a Facebook Ads super expert, Gavin Bell! He is also a multi-award-winning entrepreneur, speaker, podcast host & director of Yatter, a Facebook advertising agency that helps brands across the world to scale. His work has been featured on the likes of Virgin.com, Huffington Post, Entrepreneur on Fire, KissMetrics and Social Media Examiner. 

Together with him, we cover the following topics:

1. The #1 reason your current advertising efforts aren’t performing and how to fix them.
2. How to (quickly) create ad campaigns and build your audience and generate leads on autopilot, even if you’re not “techy”.
3. How to only attract qualified leads that are excited to buy from you (so you can stop wasting time speaking to unqualified leads).

If you want to improve your Facebook advertising efforts, make sure to listen to the full episode!

Welcome back to CCtalks, the podcast series about mobile and performance marketing produced and curated by Creative Clicks, the largest mobile marketing platform in the world.

 As the first Monday of a new month, we are going to share with you the latest trends and news about ads, social media, mobile and performance marketing.
 
Among the news we discuss in this episode, you will find: updates regarding Instagram Analytics and what you can track now in the platform; Facebook live-stream shopping events and what does this mean for the e-commerce industry; Google's new tools to boost app performance and ad tracking; and more. 
 

Welcome back to CCTalks, here is our episode number 12!

In these months of continuous lockdown and working remotely, we have hosted a few masterclasses for our Creative Clickers to help them overcome the challenges of working from home, the difficulties caused by the current pandemic, but also to inspire them to keep growing professionally and striving for success and excellence. Because, at the end of the day, it is all about having or adopting the right mindset, to overcome any unusual or challenging situation that might be put in front of us. 

And it is exactly to talk about mindset, and specifically “Building the Olympic Mindset”, that we had the great pleasure of having Priscilla Loomis as our guest speaker. 

Priscilla Frederick-Loomis is a US born professional athlete representing the country of Antigua and Barbuda, specializing in the High Jump. She participated in the Olympic Games in 2016. She was 2x Pan American Games silver medalist, 2x Sports Woman- to name a few of her accomplishments. And she is now preparing for the 2020 Olympic Games!  But she is also an Entrepreneur, Non Profit President and CEO, a Radio & Podcast Host and a Health & Wellness Advocate.

Given the success obtained by the masterclass and the exceptional relevance of the topic we discussed, we invited Priscilla to also be the guest speaker of our podcast #cctalks, to tell our listeners more about what “Building the Olympic Mindset” means and how applying such a mindset can improve your life both personally and professionally.