Learn how to market your business as we travel coast to coast with Neil Markey of Markey Creative. Neil shares stories from his journey marketing brands like Miller and Mattel, and we find out what he’s doing here in Northeast Ohio. Business owners will learn about branding, advertising, and budgeting in this “brand”-new episode of BPE with Alex and Molly. Visit Neil and Markey Creative at markeycreative.com, on Facebook, and on instagram (markey creative). Learn more about Wild Grill Foods at wildgrillfoods.com. Purchase Little Pumpkin and Molly’s other books at Fireside books, at Chagrin Falls Popcorn Shop, or at apieceofmollysmind.com, where you can check out all the projects she’s got going on. Stop worrying if your company is vulnerable to lawsuits or liability and see if you qualify for a confidential, no-cost CM6 Vulnerability Check with Gertsburg Law Firm. Alex will walk you through the minefields in your documents and key processes and tell you how to fix them yourself. Call 440-571-7774 or e-mail [email protected] to schedule your CM6 Vulnerability Check today. Explore the full CoverMySix legal audit suite at covermysix.com. SHOW NOTES Molly’s been busy – Clubbin on New York Fashion Week, First Responders Week, Book release, South Russell Fall Fest; Alex recommends a musical for those not easily offended; Weatherhead 100 announcement; Jon Gebler is now at Highway Garage; Surviving the storm Introducing Neil Markey; His professional inspiration; Marketing in the Military? Young Neil in NYC - Scoring the big accounts and partying with the big names Glory days in LA - Playing on the job and success in marketing; The birth of Markey Creative Branding for Business Owners; The importance of purpose; identifying a brand and the process of creation; Brand and company culture Making smart decisions in advertising – consider the product, the audience, and media Budget considerations & the importance of a good partnership ALSO MENTIONED IN THE SHOW See Molly’s Megan Trainor video on the show page for BPE episode 100 Jim Sacher is a CPA and Partner at Skoda Minotti. Visit the skodaminotti.com for more information. 1980s Neil... ...and the Neil of today. Subscribe to the show to be sure you never miss an episode! Get notifications by email, or subscribe on iTunes, Stitcher, YouTube, Spotify or Google Play Music. Be sure to rate the show while you're there to help more listeners find us! Can't find the show on your favorite podcast player? Let us know!