CEOLosh BusinessTalks

Jesse P. Gilmore is a four-time serial entrepreneur in the online marketing space. He is currently CEO of Niche in Control and helps marketing consultants & small agency owners build business systems to help them scale to $100k/month in revenue.

Some of The Topics Discussed Include:

Why Companies & Consultants Can Benefit From Niching Down 

How To Select Both a Service Niche & Market Niche

Common Concerns About Niching Down 

Tips For Productizing Your Service Offerings

Why Specificity Is Important in Your Marketing Messaging

Links & Resources

Levers For Growth Training 

Niche In Control

Connect with Jesse on LinkedIn 

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

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Asa Goldstein is the CEO and Founder of Brandshine Creative - A branding agency that works with growth-stage start-ups to help empower their marketing, impress investors, and attract top talent with a striking brand identity and awe-inspiring website.

Some of The Topics Discussed Include:

An Overview Of Brand Strategy

What Scale State Start-Ups Need When It Comes To Branding 

How To Identify Your Company’s Target Audience 

Creating a Compelling Messaging For Your Brand 

The Key Aspects Of Designing a Memorable Visual Identity 

The Role Websites Play in Branding 

Links & Resources

Brandshine Creative

Connect with Asa Goldstein on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

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Chris Mercer, co-founder of MeasurementMarketing.io, is a sought after measurement marketing expert and has been helping marketers, marketing teams, and agencies, plan out what’s important to measure in their marketing, build measurement systems, create actionable dashboard reports, and finally launch those reports to forecast and optimize their marketing results.

Some of The Topics Discussed Include:

How Data Tracking & Analytics Are Changing In Marketing

Why a Measurement Plan is Essential Today

How To Create a Measurement Plan To Measure Your Marketing 

The Keys to Setting Up a Measurement Framework For Marketing Decision Making

Google Analytics 4 vs Universal Analytics

Links & Resources

Measurement Marketing Training Academy 

Measurement Marketing YouTube Channel

Connect with Mercer on LinkedIn 

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 45 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me.

Nick Deck is a veteran marketing expert with over ten years of industry experience. He is a  fellow agency owner at Heroes of Marketing and the owner of Agency Sidekicks. He and his team help marketing agencies build hyper-effective, profitable, process-oriented offshore marketing and sales teams. 

Some of The Topics Discussed Include:

Why Systems Are Necessary To Scale a Business

When To Know That It’s Time To Begin Hiring a Team 

How to Approach Building a Team

The Keys to Successfully Delegating Work

Common Areas To Begin Putting In Place SOPs

Links & Resources

Heroes of Marketing

Heroes & Sidekicks

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

This week’s podcast features Gab Olsavsky - The owner of Endless Ink Cosmetics, a beauty company based in Northern New Jersey helping women feel and look younger through semi-permanent cosmetic tattoos. 

Some of The Topics Discussed Include:

Why Pursue Entrepreneurship 

The Process of Securing a Commercial Office Space

Marketing Strategies To Promote a New Business

Why Customer Service Is Critical When Running a Business

The Top Things Learned Early On From Starting a Business 

Links & Resources

endlessinkcosmetics.com

Follow Endless Ink Cosmetics on Facebook 

Follow Endless Ink Cosmetics on Instagram

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Gerard Michno is a Global Account Supervisor & Digital Marketer at Saatchi & Saatchi - A leading global communications and advertising network known for its impactful creative ideas that generate powerful emotional connections between consumers and brands.

Some of The Topics Discussed Include:

How To Optimize Your Business Website 

Specific Tips For Optimizing eCommerce Websites 

Why SEO is Important For Any Business

How to Create Organic Content Your Audience Wants 

Email Marketing Best Practices

Links & Resources

Connect with Gerard on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Ross Nelson is a creative video production pro helping companies adopt a video-first content marketing strategy. Ross is the Director of Content and a Co-Owner at Beacons Point - An inbound marketing  & content agency with a video-first approach based in San Diego, California. 

Some of The Topics Discussed Include:

A Quick Overview of Hubspot & Inbound Marketing 

Why Video Is Such An Effective Marketing Medium 

How To Determine If Video Is Right For Your Company

Where Video Fits Into Your Overall Content Strategy

The Best Channels For Video and Splitting Content

How to Aligning Content Production with Sales 

Links & Resources

Beacons Point

Connect with Ross on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Tim Redmond is the CEO of Redmond Growth Consulting - a business coaching service that helps its clients grow and increase profits by implementing proven business systems.

For over 35 years, Tim has been involved in growing highly successful businesses in a variety of industries. He began his career at the accounting firm PriceWaterhouseCoopers and later left to start a software company that grew from 2 to 500 employees before being acquired by Intuit. 

Some of The Topics Discussed Include:

What It Takes To Unleash True Growth at a Company 

What Successful Entrepreneurs Do that Struggling Entrepreneurs Ignore

An Effective Framework for Measuring Wealth & Impact

How To Approach Scaling a Company Successfully

Building a Highly Competent Team 

Leadership Skills An Executive Must Have To Inspire

Links & Resources

Redmond Growth Consulting

Get Tim’s Book The Power To Create

Connect with Tim on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Todd Giannattasio is a veteran marketing expert who has been featured by Entrepreneur, Forbes, and Huffington Post for his proven systems to grow brands online and build engaged audiences in our constantly evolving, digital world. His combination of fundamental principles and modern marketing strategies creates a force multiplier for businesses.

Todd has been working in digital communications and marketing since 2003. Over that time, he's worked with some of the world's biggest companies, from Universal Records to BASF, and with growing startups and small businesses.

Some of The Topics Discussed Include:

How to Build an Online Audience 

The Importance of Content Production

Leveraging Your Website For Maximum Marketing Results

Strategies for Driving Traffic To Content

Strategies for Generating Leads with Digital Advertising

How Todd’s Agency Is Navigating The Changing Digital Marketing Landscape

Links & Resources

Tresnic Media

Growth Suite 

Connect with Todd on LinkedIn

Follow Todd on Instagram

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Bryan Clayton is CEO and co-founder of GreenPal, the mobile app that connects homeowners with local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 300,000 active users completing thousands of transactions per day doing over $20 million a year in sales.

Bryan lives and breathes entrepreneurship and marketing which makes him a perfect fit for the show. We had a great discussion about what it takes to start a business, how to determine when to bootstrap vs. raising money, and how to build an effective lead generation channel for your business. 

Some of The Topics Discussed Include:

Starting a Business With No Outside Capital 

The Pros & Cons of Raising Money To Start a Company

How No-Code Tools Are Changing The Digital Business Landscape 

Creating a Growth Marketing Flywheel For Lead Generation

Developing a Personal Brand That Can Support Your Company

Links & Resources

GreenPal 

Follow Bryan on Instagram

Connect with Bryan on LinkedIn 

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call