CEOLosh BusinessTalks

Steve Guberman is the founder of Agency Outsight and works as a strategic growth coach for creative, digital, marketing & PR agencies. He is a former agency owner with over a decade of experience starting & growing his own creative agency before a successful exit through acquisition. 

Steve joins the podcast to discuss with me the key things it takes to run a profitable marketing agency. We discuss the importance of building relationships in business and how to go about authentically networking yourself to grow your personal network and agency profile.

Some of The Topics Discussed Include:

The Fundamentals To Get Right Before Scaling Your Agency

How To Develop a Growth Marketing Flywheel For Your Agency

The Most Effective Sales Strategies For Marketing Agencies 

How to Network To Grow Your Agency (Online & Offline)

The Importance Of Building Relationships in Business

Building A Team For Your Agency To Scale 

Links & Resources

Connect with Steve on LinkedIn 

Agency Outsight

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Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

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Sean Canning is the Founder and Principal Architect of Ten Seventy Architecture - A San Diego-based modern architecture studio helping clients who love architecture design functional Homes and ADUs that elevate their lifestyle to new heights. 

Sean joins the podcast for a second time to discuss his experience buying properties for the purposes of rental property investing and how his architecture studio’s ADUs are helping his clients do the same throughout San Diego. By listening, you will discover the financial benefits of rental property investing and the exact steps you can take to get started. 

Some of The Topics Discussed Include:

The Benefits ADUs Offer To Growing High-Density Cities 

The Financial Benefits of Rental Properties

Sean’s Rental Property Investing Experience & Portfolio

Regulations Surrounding The Development of ADUs

The ADU / Rental Property Construction Process

How People Can Get Started with Rental Property Investing

Links & Resources

Ten Seventy Architecture 

Follow Ten Seventy Architecture On Instagram 

Ten Seventy Architecture’s ADU Project Guide

Connect with Sean on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

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Darren Magarro is the Founder & President of DSM - A full-service digital marketing agency in Northern New Jersey. The mission of DSM is to bring together talented professionals in all aspects of media and communications to create a "one-stop" destination for all its clients’ advertising, marketing and public relations needs. 

Darren joins the podcast to share the experiences & insights gained from running an award-winning digital marketing agency for over 15 years. We had an extensive conversation touching on sales & networking, hiring and leading employees, and the most important things entrepreneurs must do to grow their company. 

Some of The Topics Discussed Include:

How DSM got started

The Key Growth Drivers for DSM Over The Years

Niching Your Company’s Services vs. Being Industry Agnostic 

How Darren Approaches Networking & Sales 

What It Takes To Build & Lead An Effective Team 

Running a Business Yourself vs. Having Partners 

Figuring Out What You Want From Your Company 

Links & Resources

DSM 

Connect with Darren on LinkedIn

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

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Nick Civitarese is the Founder of StaffGrabbers, a boutique headhunting agency for product-led tech companies. Based in Boston but working with companies nationally, StaffGrabbers helps companies attract and recruit world-class candidates for product & UX marketing teams. 

Nick has nearly a decade of experience helping product-led tech companies source and recruit exceptional talent. He joins the podcast to talk about the dramatic changes in the workforce that has resulted in what many economists are calling “The Great Resignation”. He gives his thoughts on what this means for the future of work and details what adjustments companies and employees should make to navigate this transition of work. 

Some of The Topics Discussed Include:

What’s Causing The Great Resignation

How The Workforce Is Changing As A Result 

What Must Companies Do To Recruit Talent In This New Environment 

How Can Workers Take Advantage Of The Current Demand for Labor

The Basics of Product Marketing

Why Entrepreneurship Is Flourishing Right Now

Links & Resources

Connect with Nick on LinkedIn

StaffGrabbers.com

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

David Siegel is the CEO of Meetup, the largest platform for finding and building local community, and author of Decide & Conquer: 44 Decisions That Will Make or Break All Leaders. He also hosts a Podcast called Keep Connected and is a Management Professor at Columbia University.

Before joining Meetup, David was CEO of Investopedia and, before that, President of Seeking Alpha. David has over 20 years of experience as a technology and digital media executive leading organizations through innovative product development, rapid revenue growth, and digital traffic acceleration. 

Some of The Topics Discussed Include:

What a day in the life looks like for David as CEO of a large company 

The mission of Meetup and why human connection & community is more important than ever now

What makes an effective leader 

Universal truths & principles for leading a great company 

Examples of effective leaders

The skills it takes to build a great company 

The role of higher education in developing future business leaders

Links & Resources

Meetup.com 

Keep Connected Podcast 

David’s Email 

Connect with David on LinkedIn 

Decide and Conquer: 44 Decisions that will Make or Break All Leaders

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Lucas Root is a brand consultant, public speaker, author, podcast host, and course creator. During his business career he worked on Wall Street before leaving to start his own consulting firm where he has advised several Fortune 500 companies on strategy & execution. 

In this podcast discussion Lucas and I talk about strategies you can use to improve your professional productivity and build a daily routine that works for you. We also discuss why building relationships is key for both a successful business and personal life and how to go about networking in an authentic way. 

Some of The Topics Discussed Include:

How to be Consistently Productive 

The Importance of Daily Routines For Productivity and Physical/Mental Health 

Tips For Scheduling Your Day To Help You Produce Higher Quality Work 

How Your Workspace & Clothing Dramatically Impacts Your Productivity

Why Networking & Building Relationships Are Key To Business Success

Links & Resources

Lucas Root Website 

Connect With Lucas on LinkedIn 

Connect With Lucas on Instagram

Elements of Community Podcast

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Kevin Geary is the CEO of Digital Gravy, an Atlanta-based digital marketing agency working with service-based businesses to develop websites and online marketing campaigns. He is also involved with other businesses such as Automatic.CSS (a WordPress development utility framework) and Digital Ambition (a content-based educational resource for marketing agency owners & freelancers).

Kevin is a lifelong entrepreneur that has been involved in successfully growing several companies through both his agency and own businesses through the years. He is a true digital marketing expert who shares his thoughts on how to build effective websites and then leverage them as the foundation of your online marketing strategy. 

If you’re looking to understand the total potential an effective website can offer your company, you’re going to get a ton of value from our discussion.

Some of The Topics Discussed Include:

Why your website is the foundation of your company’s entire online marketing strategy 

How to create an effective business strategy for your website

What an effective & efficient web design process looks like

The top marketing channels to focus on to drive traffic & generate leads from your website

Kevin’s approach to building an online audience through content marketing 

Links & Resources

Digital Gravy 

Digital Ambition 

Automatic.CSS 

Kevin’s YouTube Channel

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Leon Grassi is an advertising professional that has established himself as a dual-threat in Marketing and Sales with 20 years of experience in an array of industries such as Media, Publishing, Consumer Electronics, Information Technology, and Accounting. 

He has been recognized among New Jersey’s Best Marketing & Communications Professionals by the NJ Ad Club and has been a long-time committee chair for the Northern NJ Golf Classic – a very successful outing for the American Cancer Society which has raised over $4.5 million for cancer research under Leon’s guidance. 

Leon is a true sales & marketing pro - so if you’ve been looking to sharpen your skills in this area then you are going to get a ton of value from our conversation. 

Some of The Topics Discussed Include:

The Approach To Sales Leon Has Developed During His Two Decade Career

How To Approach Selling in a Remote Work World 

Why Building Relationships & Networking Are Essential for Sales Success

Developing a Marketing Strategy That Leads To Sales Results 

Negotiating During The Sales Process

Links & Resources

Connect with Leon on LinkedIn

Sax LLP

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

AJ Wilcox is a LinkedIn Ads expert, founder of the digital agency B2Linked, and the host of the LinkedIn Ads Show Podcast. AJ’s agency specializes exclusively in consulting with LinkedIn Ads to help clients run & scale profitable LinkedIn Ad campaigns. 

His company has managed hundreds of LinkedIn Ads accounts, spent over $110M+ on the platform, and has managed 4 of LinkedIn's top 10 spending accounts. B2Linked is also the only agency that's an official Certified LinkedIn Partner.

Some of the Topics Discussed Include 

LinkedIn vs other paid traffic platforms (such as Google & Facebook)

Key things to know before setting up your first LinkedIn Ads campaign 

How to approach setting budgets on LinkedIn 

Types of marketing offers that perform well on LinkedIn 

Key metrics & KPIs to track the performance of your LinkedIn Ads campaign 

How IOS 14 privacy updates have impacted LinkedIn advertising 

Tips for combining organic LinkedIn content & digital advertising to get the most from the platform 

Links & Resources

8 Step LinkedIn Checklist 

AJ Wilcox LinkedIn

B2LinkedIn Company Website

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call

Rocky Lavani is a certified Profit First Professional, Podcast Host, and Owner/Fractional Chief Profitability Offer at Profit Comes First. Rocky is a true financial expert and has direct hands-on experience increasing the profits for multiple businesses. 

As a fellow personal finance enthusiast, I wanted to have Rocky on the show to discuss key steps businesses can take to ensure profitability, financial stability, and other topics related to business finance. 

Some of The Topics Discussed Include:

How Business Owners Should Think About Accounting/Cashflow

A Quick Overview of the Profit First System 

How To Set Up The profit First System in Your Business

How to Stay Consistent & Keep Track of the PF System Once it’s Set Up

When Is It Time to Outsource & Hire a PF Bookkeeper

Other Finance Systems/Metrics Business Owners Should Track

Links & Resources

Connect with Rocky on LinkedIn 

Learn More About Rocky’s Company Profit Comes First 

Check Out Rocky’s Podcast Profit Answer Man

Profit First by Mike Michalowicz

Review & Subscribe

Thanks for joining us this week! Want to subscribe to our podcast and leave some feedback by posting a review? You can do so by checking us out on Apple Podcasts. The show is also available on Spotify, Google Podcasts, and anywhere else you listen to podcasts.  

Prefer watching these discussions? Check us out on YouTube and subscribe to our channel for the video version of each podcast. 

Need Digital Marketing Help?

Then book a Strategy Call with me to discuss your company’s marketing challenges. In less than 30 minutes, I’ll help you brainstorm solutions to improve your company’s marketing performance and provide you with actionable next steps to turn things around. Use the link below to schedule a time to chat with me. 

Book a Strategy Call