Chain Breaker Cast

This episode is sponsored by Small Seed Bar.

Quote: “everything serves you, until it doesn’t”

Summary: Holly and Shane discuss the importance of not attaching labels to your identity.

Some of the topics include:

• Small Seed, Big Records

• Labels that don’t serve you

• Labels that “appear” to serve you

• How exclusivity is actually isolation

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

This episode is sponsored by Small Seed Bar.

Summary: Holly and Shane are back and talking about business. We often think all the time “I wish there was a product that did this”. Then we wait patiently for someone to create it. Meanwhile, the person who should be creating it all along is you.

Some of the topics include:

• If you need it, create it

• Controlling as much as possible

• Starting small is an advantage

• You are not the only one

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate it and leave a review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

This episode is sponsored by Small Seed Bar.

Summary: Holly and Shane are back to talk about business. Breaking down the formula for long term success. Specifically how to consider and calculate long term margins.

Some of the topics include:

• Product price breakdown

• Meeting your market where they are

• Building in Free Shipping Costs

• Velocity and order quantity price breaks

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Quote: “People find value in their victimhood”

This episode is sponsored by Small Seed Bar. All of the convenience without any of the compromises.

Summary: After a week off while launching the new Blueberry Lemon Muffin Bar, Holly and Shane are back to talk about being genuine, honest and your true self.

Some of the topics include:

• Why authenticity is trendy

• Being genuine is important

• Where attention goes, energy flows

• Victimhood is used as a from of value

• Imitation is used as a from of value

• People see right through fake behavior

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Quote: “you can be 100% right but 100% wrong with how you say it”

Summary: Holly and Shane dive into the do’s and don’ts when cultivating meaningful relationships and maintaining them.

Some of the topics include:

• Cultivating online relationships

• Texting, Dm’ing and Email

• Reading the other individual

• Timeframe for developing

• Difference between fan and friend

• Benefits of in person vs online

• Some do NOT scenarios

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Quote: “Relationships are the best form of currency”

Summary: Holly and Shane dive into the do’s and don’ts when cultivating meaningful relationships and maintaining them.

Some of the topics include:

• Communication is tailor made

• How casual conversation is perceived

• Approaching those in a higher status

• Removing your ego while conversing

• Listen, Digest and Repeat

• Not just hearing but listening

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Summary: One of the most frequently asked questioned Holly and Shane receive is how did they start Small Seed. Well on this episode they reflect back to when they started in San Diego and then moved across the country to North Carolina Part 2

Some of the topics include:

• Orignal intentions for Small Seed

• First steps to going Wholesale

• Why relationships still matter

• How to file for an LLC

• Insurance is important

• Relocating and starting again

• Constantly evolving and upgrading

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

_____________

Summary: One of the most frequently asked questioned Holly and Shane receive is how did they start Small Seed. Well on this episode they reflect back to when they started in San Diego and then moved across the country to North Carolina Part 1.

Some of the topics include:

• How to approach others in business

• How the bars were first created

• How they knew the bars were good

• When to bring the bars to market

• What market to enter first

• Why relationships are important

• What you need for food permits

• When to file for an LLC

• How to choose your company name

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Quote: “The most important thing you can do when you have no capital or limited capital is build your brand” - Holly

Summary: We are back with part 2! Holly and Shane dive deeper on the do’s and do not’s when it comes to building a business in 2021.

Some of the topics include:

• All the topics were to important to just highlight a few…

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon

Quote: “Knowing what not to do, is often just as important as knowing what to do” -Shane

Summary: Holly and Shane dive deep on the do’s and do not’s when it comes to building a business in 2021. Holly and Shane were so passionate discussing this topic that they recorded for well over an hour, so the Podcast will be 2 parts!

Some of the topics include:

• All the topics were to important to just highlight a few…

• &&& so much more . . .

Thank you so much for tuning in. If you enjoyed this weeks episode please be sure to share on social media, rate and review.

LOVE Y'ALL!

@smallseedbar

@shanemackinnon

@holly.mackinnon