‘What is creativity, what is the process of creativity?’

Sinéad O’Sullivan is an aerospace engineer from Armagh who worked on the planning for human missions to Mars at NASA. She’s also worked at Harvard Business School and MIT’s Sloan School of Management where she has applied chaos and complexity theories to everything from tech startups to music, a focus that reflects her interest in creativity. Last year she collaborated on a mini-opera about climate change disinformation entitled ‘Unexpected Changes’. On Ireland’s Edge - The Podcast Sinéad, a self proclaimed Taylor Swift stan, spoke with music journalist Jim Carroll about AI, creativity and what makes the perfect pop hit.

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