Motocross filmmaker and Vurb Moto co-founder Wes Williams joins the Gypsy Tales Podcast for a nearly 3-hour conversation about building some of the most iconic videos the sport has ever seen. From the James Stewart helicopter shoot that became the most-watched motocross video in history, to launching Vurb Moto alongside Brent Stallo and Andrew Campo — Wes has shaped how an entire generation of moto fans experience the sport.

In this chapter, Wes opens up about investing every dollar he had into a film he thought would make him a million, the Red Bull projects that changed his career trajectory, filming Ryan Dungey's Homegrown and Justin Barcia's Platinum, the 2010 Motocross of Nations weekend that changed his life, and what he's building now with the Prospect App and Draft Day — a sponsorship platform connecting brands directly to amateur riders based on real data and real metrics for the first time.

In this episode Wes breaks down the James Stewart helicopter shoot, growing up outside of motocross, his Loretta Lynn's run, how Vurb Moto started as an online magazine people laughed at, the Art of Flight's influence on moto filmmaking, filming Malcolm Stewart's Dream Ride, Cole Seely at Zaca Station, Red Bull Imagination, MX Sports Center in 2005, and why he believes the Prospect App will change amateur motocross forever.

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🔥 CHAPTERS:

00:00:00 Intro

00:02:18 Welcome Wes Williams to Gypsy Tales

00:03:07 Wes's Most Impactful Shoot

00:06:40 The James Stewart Helicopter Shoot

00:17:17 Wes Williams's Loretta Lynn's Run

00:31:00 Building the Prospect App

00:43:30 Prospect App Features — Draft Day

00:50:09 The Investment Behind Filming

01:06:04 How Gypsy Tales Ended Up in America

01:17:55 The Art of Flight — Red Bull Movie

01:19:53 Supercross Media Has Changed

01:31:11 Complacency Gets You Beat

01:37:25 UFC Media Experience vs Supercross

01:47:56 Jase's Brand SOTA Fuel

01:49:59 This Will Change Amateur Motocross Forever

01:55:40 Shoutout Reegan Heighton

02:02:27 Gypsy Juice SOTA Fuel Taste Test

02:08:53 Filming Dream Ride Ft. Malcolm Stewart

02:15:39 Filming Vurb Platinum Ft. Justin Barcia

02:20:19 Cole Seely — Zaca Station

02:26:33 Wes Changed Moto Content Forever

02:29:13 Filming Homegrown Ft. Ryan Dungey

02:32:49 How Gypsy Tales Began

02:37:10 Behind the Scenes of Homegrown — Red Bull

02:42:45 The Impact of Justin Barcia Platinum

02:44:04 Vurb Moto EPIC

02:48:46 Filming Red Bull Imagination

02:51:56 MX Sports Center 2005

02:55:24 Closing

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