Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author

This is a bonus episode — and a slightly chaotic one.

During the school holidays, two of our athletes asked if they could interview me. I had no idea what they were going to ask, what the rules were, or why forward rolls were suddenly involved… but I said yes anyway.

We talk cheer gym ownership, competitive teams, favourite levels, stunts, tumble passes, competitions, and what I’d do if someone handed me a million dollars. We also talk about performing, goal setting, growing up as a gym baby, and what the athletes are most excited about this season.

It’s spontaneous, funny, honest, and very real — exactly what happens when you give kids the microphone and let cheer life unfold.

No fluff. No script. Just a fun bonus chapter.

📚 Cheer Chapters – Cheerleading, Creativity & the Author Life

Welcome to Cheer Chapters — where cheerleading led me, slightly sideways, into author life.

I’m Allison. I’ve spent over two decades on the mats, in gyms, at competitions, and behind the scenes building cheer programs, coaching athletes, and learning things the hard way so you don’t have to. This podcast is for cheer parents, coaches, and program owners who want real stories, practical tools, and zero fluff.

I’m also a mum with dyslexia, ADHD, and a brain that enjoys the occasional side quest — so expect honesty, humour, detours, and growth along the way. We talk openly about supporting young athletes, running a gym without losing your mind, navigating cheer life as a family, and what inspired me to start writing books in the middle of it all.

In this podcast, you’ll hear:

• Straight-talk cheer coaching insights

• Behind-the-scenes of gym ownership

• Interviews, wins, fails & lessons learned

• Sneak peeks into my writing & publishing journey

• Real-world cheer life — the fun and the messy bits

New episodes drop regularly. Follow the podcast and join our cheer family — because in cheerleading, every chapter counts.

Allison xx

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Coaches, this one’s for you! In today’s chapter, I’m breaking down how to run a high-quality, high-energy, high-progression cheer practice in limited time. I’m sharing the exact warm-up flow, bridge drills, timing work, and class structure I use for my 60-minute rec and comp teams — and how these tiny changes have completely transformed my athletes’ results.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Step into the next stage of the Cheer Diaries universe with me as I share behind-the-scenes stories from Books Two and Three. From reading raw drafts to my youth team, to designing each character’s diary style, to plotting out the full series — here’s where everything is at right now.

New chapters, new characters, new chaos.

Watch the full breakdown here.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here.

I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

In this chapter of Cheer Chapters, I’m spilling everything about the illustration process behind my cheer books — how I found my illustrator, the massive document I send her for every project, and the surprisingly funny mistakes we’ve caught along the way (yes, including the pupil-less cheerleaders).

Perfect for aspiring authors, cheer parents, and anyone who enjoys a bit of creative chaos.

Ever wondered how the illustrations in my cheerleading books come to life? In today’s episode, I’m sharing the behind-the-scenes process of working with my illustrator — from finding her on Fiverr to the moment I realised one of the drawings had no pupils.

If you’ve got a children’s book idea, or you just love the chaos behind creative projects, grab your coffee and come hang out!

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Branding your cheer program doesn’t have to feel like you’re throwing your business identity into the Portion of the Wind. In this episode, I’m breaking down how to build a clear, consistent, and totally YOU brand — without the overwhelm.

We’re talking:

• How to define your audience

• What makes your program unique

• Themes, colours, logos & more

• Tone of voice that actually fits

• Social media that WORKS

• Partnering with local schools & businesses

• Consistency across your whole online presence

Whether you’re running a full-time gym, a schools program, or a small rec program — this one’s for you.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Are you thinking about putting your child into cheerleading and wondering what a whole season looks like?

In this episode, I break down the entire cheerleading year — from try-outs to competitions — so you can understand exactly what to expect.

We cover:

✔️ What happens at try-outs

✔️ Team placements

✔️ Training phases

✔️ Choreography and routine building

✔️ Showcase and competition season

✔️ Cheer fees and budgeting

✔️ Balancing cheer with family life

✔️ How to support your athlete at home

Whether you're folding laundry, driving between activities, or trying to figure out if cheer will work for your family, this guide will give you the clarity you need.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

This is my very first Cheer Coaches Chapter, and we're diving into one of the biggest topics there is — planning an entire cheer season from scratch. I’ll walk you through when to start, how to work backwards, what to map out, and how to take the chaos out of coaching. Whether you're coaching now, hoping to coach, or just nosy about how the magic happens behind the scenes — this episode has you covered. Grab your coffee and let's open the next chapter!

Cheer Chapters: Cheerleading Insights for Parents, Coaches & Program Owners.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

In this episode, I’m giving you an early peek at how this series is coming together—from character development and world-building to the themes, lessons, and tiny details I’ve tucked in for young readers. You’ll meet the early versions of the characters, hear what inspired them, and see how I’m shaping this series to support confidence, resilience, and all those big life skills cheer brings.

This is the kind of episode where I open the door to my writing desk (yes, the messy one), share my process, and chat through how I turn real cheer moments into story magic. If you’re a parent, a coach, a young reader, or just someone curious about how cheerbooks get made—you’re in the right place.

✨ In this episode:

• How the new cheerleading graphic novel series started
• What kids can expect from the stories
• The design style and series themes
• Character inspirations and early sketches
• Why representation in cheer stories matters
• How these books tie into building confidence for young athletes

If you want to follow the journey, explore my other books, or snag some freebies, jump over to thecheerleaderbookclub.com.

And you can always come say hi on socials @thecheerleaderbookclub—I love hearing what you and your cheer kiddos want to see next.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Sometimes you think you know exactly how a book will go…

and then you end up changing the title at the printer stage.

In this chapter of Cheer Chapters, I’m sharing the full messy, magical, step-by-step journey of how I became a self-published author — from brainstorming bedtime stories to trademarks, editors, illustrators, formatting, ISBNs, and all the “wait, what do I do next?!” moments.

Perfect for parents, coaches, cheer program owners, and anyone curious about writing their first book.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.

Thinking of starting a cheer program or gym? Alison Satton shares her 20+ years of cheerleading experience with practical tips for launching your program successfully. From budgeting and facilities to program structure and mentorship, get the real talk you need to plan, grow, and thrive in cheer.

Welcome to Cheer Chapters—where cheerleading led me to author life.

I’m Allison: two decades on the mats, delivering real stories, coaching tools & zero fluff. From sweat and stunts to late-night choreography and the unplanned self-publishing path—this channel is for parents cheering, coaches grinding, and program owners building something authentic.

I’m a mum with dyslexia, ADHD, and enough side quests in my videos to keep things interesting—expect detours, laughs, real struggles & growth.

If you want straight-talk on coaching cheer, how to support young athletes, how to run a gym without losing your mind (trust me—I learned the hard way), or hear what inspired me to write a book—you’ll feel right at home here. I dive into the messy behind-the-scenes, the wins & fails, interviews, and sneak-peeks into my writing—all with humour, honesty, and heart.

New episodes drop regularly. Subscribe, tap the bell, and join our cheer family—because in cheerleading, every chapter counts.

📚 FIND THE BOOKS

Author Exclusive Shop

https://thecheerleaderbookclub.com/shop/

Buy on Amazon

https://mybook.to/tcbcstore

🤸 FREE DOWNLOAD

The Cheer Brilliance Blueprint

Map out a positive, confident cheerleading journey at home — because a happy cheerleader is a powerful one.

👉 https://thecheerleaderbookclub.com/#freedownload

🔗 TOOLS & RESOURCES I USE

Some of the links below are affiliate links. They may earn me a small commission at no extra cost to you and help support the podcast and books. I only share tools I genuinely use or recommend.

📚 Books & Author Tools

• ISBNs (AU) – Thorpe & Bowles

https://www.myidentifiers.com.au/

• Findaway Voices (Audiobooks)

https://www.voicesbyinaudio.com/

• BookVault (Print-on-Demand)

https://bookvault.app/join-the-team/

• ALLi – Alliance of Independent Authors

https://www.allianceindependentauthors.org/members/join?affid=20523

• Free ISBN Barcode Generator

https://kindlepreneur.com/isbn-bar-code-generator/

• IngramSpark (Global Distribution)

https://www.ingramspark.com/

• Publisher Rocket (Keyword Research)

https://cheerchapters--rocket.thrivecart.com/publisher-rocket/

• Amazon KDP

https://kdp.amazon.com/

• BookLinker (Universal Amazon Links)

https://booklinker.com/

🎧 Podcasting

• RedCircle (Podcast Hosting & Distribution)

https://app.redcircle.com/sign-up

💼 Business & Websites

• Hostinger + WordPress

https://hostinger.com?REFERRALCODE=GL4THECHEXI1

• Namecheap (Domains & Email)

https://www.namecheap.com/

• Fiverr (Freelancers & Creatives)

https://www.fiverr.com/

• Canva (Design & Graphics)

https://www.canva.com/

• QuickBooks (Accounting)

https://quickbooks.intuit.com/

📱 Social Media & Content Tools

• Buffer (Scheduling)

https://buffer.com/join/66c386f3a7c32ef283f3be733cb8623df06b16fe81ceada6911ac8b57829ed3b

• Opus Clip (Short-Form Video Clips)

https://www.opus.pro/?via=760090

🌐 CONNECT & FOLLOW

• Website – The Cheerleader Book Club

https://www.thecheerleaderbookclub.com

• Instagram

https://www.instagram.com/thecheerleaderbookclub

• TikTok

https://www.tiktok.com/@thecheerleaderbookclub

• Facebook

https://www.facebook.com/thecheerleaderbookclub

• Contact

https://thecheerleaderbookclub.com/contact/

⚠️ DISCLAIMER

This podcast is for informational and entertainment purposes only and does not constitute professional advice. Please seek appropriate qualifications or professional guidance for coaching, training, business, or financial decisions.