AI is undeniably revolutionizing industries across the board, and the realm of creativity is no exception. In this episode of CTA, Mike Margolin, SVP and Chief Experience Officer, and Sarah May Bates, VP and Creative Director, dive into how AI is reshaping the creative industry.

Healthy brands start with smart marketing. Paul Thompson, VP / Business Development at RPA, and Jennifer Fagan, Marketing and Communications Executive at Adventist Health Glendale, prescribe insights on patient experience, tech, and authentic storytelling.  

There are so many preconceived notions facing Gen Z about today’s professional landscape. Tune in for a thoughtful discussion and keen insights as RPA Recruiter David Peña talks to Caroline Wood, Media Planner; Marcel Alansalon, Account Executive; and Isabella Reed, Assistant Account Executive, to help clear the air around some of these assumptions.

This year, LGBTQ+ communities across the globe are determined to make positive change during Pride Month. Members of our “Werk Fam” ERG break down what that means for the ad industry. Tune in to Tyler Sweeney, Associate Director of Social and Digital Strategy; Chip Peck, Associate Director of People and Talent; Quinn Rufener, Senior Strategist; and Christian Brand, Account Executive, for an important conversation about the future of Pride in advertising.

Today, brands are challenged to build equity in an industry infatuated with newness. RPA’s experts reveal the key to long-lasting campaigns: brand icons. Join Joe Baratelli, EVP / Chief Creative Officer; Mia von Sadovszky, SVP / Group Strategic Planning Director; Patrick Armitage, VP / Experience Strategy Director; Abe Diaz, VP / Group Media Director; and Adam Lowrey, SVP / Creative Director, to learn how brands can utilize this powerful tool to stand out in an era of novelty.

RPA is no stranger to advertising on Super Bowl Sunday. With multiple successful Big Game campaigns under our belt, we’ve learned a thing or two about winning on advertising’s grandest stage. Join RPA’s very own Joe Baratelli, EVP / Chief Creative Officer; Lisa Herdman, SVP / Executive Director Strategic Investments; Nargis Pirani, SVP / Group Strategic Planning Director; Dr. Hillary Haley, SVP / Executive Director of Behavioral Science; and David Berne, EVP / Chief Strategy Officer, to discover

In a constantly shifting advertising landscape, the pivotal task of ensuring that your campaigns resonate effectively with the right audience is key. Join RPA’s leading strategists, Abe Diaz, VP / Group Media Director, and Muhammad Eldereiny, SVP / Group Director of National Video/Audio Investment, for their seasoned perspectives on how they navigate this dynamic terrain and optimize campaign messaging for maximum impact.