Sundance Finalist and 30 for 30 Film Director, Patrick Creadon, joins CTA to discuss his career as a filmmaker and finding and elevating diverse voices in storytelling. This episode dives into his most recent work, "The Loyola Project" about the historic 1963 Loyola Ramblers.

How do agencies create some of their biggest, most visible work of the year? Four leaders from creative, strategy and media at RPA and Octillion Media weigh in and discuss Super Bowl commercials and the entire process from development to air time.

VP of Product Management at HBO Max, Lindsey Emerson, talks about her experience in eCommerce, being the first hire at Pluto TV, and the learnings she gained during her time there. Although she's now at a large enterprise, the fundamentals haven't changed. She shares the core principles she sticks with when testing that empower her team to build the brand moments and product people engage with and enjoy.

Kobie Fuller is a General Partner at Upfront Ventures – one of the largest Venture Capital companies in LA. After graduating from Harvard, he’s invested, built, and scaled several multi-billion-dollar organizations (09:05). As 20-year VC veteran, he provides insight into everything from developing high-performance teams (14:44), how the metaverse will change marketing (25:10), and how he grew Valence, a networking site and cross-industry management training program to promote Black economic empowerment (33:23).

Charles Thomas is the CEO of Clear Cloud and holds four degrees including a PhD in Organizational Dynamics & Leadership Studies. Drawing on his extensive research and work experience, he discusses how greater diversity leads to greater employee engagement and retention. After providing practical, real-world examples, he shares how intellectual humility and flexibility empower companies to build better products and – more importantly – build up people

Three-time founder, analytics consultant, and author Allison Hartsoe joins Clear the Air to preview her recently released book, “The Age of Customer Equity.”  She dives into how companies can increase their valuations with a focus on customer centric thinking. For more information and to purchase the book please visit https://www.ahartsoe.com/book.

Join guest host David Pena as he chats with RPA’s Sarah May Bates, Romeo Cervas, and Paul Fung as they dive into the conception of some of RPA’s greatest work from 2021. They deep dive into spots created for Honda (00:55) and Facebook Portal (35:36). Guest commentary as well from RPA’s Christian Cocker and Amanda Hough about the strategic thinking behind each ad.

RPA’s Phil Irvine, joined four other analytics veterans in a panel discussion hosted by UCLA Anderson titled “Starting and Advancing a Career in Analytics: A Minority Perspective.” Together, they share their nontraditional career paths, the personal and professional skills that have made them successful, and how organizations can create pipelines to foster greater diversity and representation in the industry. We also commemorate Martin Luther King Day with a special message from RPA’s Hanna Samad.

RPA’s very own SVP of People and ThinkLA’s 2021 “Agency Leader of the Year”, Laura Small, shares her unique approach to HR. Drawing on her time from both the client and agency side, she discusses the experiences that have shaped her process and philosophy. She discusses her leadership style, creating employee success, navigating Covid and realizing RPA’s one-of-a-kind “People First” culture.

Gabe Greenberg joins Clear the Air to discuss his extensive, 30-year career in the media buying space and how it positioned him to launch solution-oriented initiatives like GABBCON and Octillion – a platform as a service company that empowers organizations to execute programmatic marketing solutions. He addresses the challenges and wins they’ve experienced as they’ve brought it to market and scaled it. He then closes out his time addressing strategies, predictions and opportunities for the future of media buying in 2022.