Show Notes 530 Inside Baseball - Dealer tricks. 

AI won't save your motorcycle business. I get 20 emails a week promising me it will double our sales. It won't. But that won't stop them from selling me a $10,000 package. 

https://www.rideapart.com/features/780743/artificial-intelligence-ai-dealership-powersport-business-report/

What makes it diabolical is there are motorcycle industry rags that are telling you how much you absolutely need it, but they're just pimping the people they're selling ad space to. 

https://powersportsbusiness.com/features/2025/12/02/how-ai-can-help-dealers-work-smarter-not-harder/

Stop ripping off customers.

https://www.reddit.com/r/hondagrom/comments/1en8xs6/is_the_price_accurate/

What should be on your invoice? 

https://www.reddit.com/r/motorcycles/comments/1mjjpte/new_to_motorcycles_am_i_getting_ripped_off/

$9000 for a ninja 500, yeah, you're getting hosed. 

https://www.ftc.gov/news-events/news/press-releases/2023/12/ftc-announces-cars-rule-fight-scams-vehicle-shopping

Scamming customers almost became illegal, but lobbyists got the CARS act shut down. 

So, yes, our government ruled that scamming customers shouldn't be against the law. 

Is this news? Suzuki SV650 is now a SV7, but it's still a 650? 

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