Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

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Click Tease: Weekly Digest of Branding, Marketing & Content that Converts episodes

  • Navigating Public Scrutiny: Lessons from the Blake Lively Controversy

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    We break down the recent controversy involving Blake Lively and Justin Baldoni—and how it relates to building and protecting a personal brand. From public perception to media backlash, we talk about navigating online heat while staying rooted in your values and voice. If you’re a female entrepreneur or creator building a platform, this one’s for you.


    Time Stamps:

    01:30 Blake Lively and Justin Baldoni Allegations

    03:25 Impact on Personal Brands

    06:40 Public Perception and Media Influence

    07:30 The Role of Authenticity in Personal Branding

    17:35 Recent Developments and Legal Allegations

    20:52 Navigating Public Scrutiny and Brand Management

    Join the list, get the tea, tips & tools that convert: https://clickteasepodcast.substack.com/subscribe

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    34 min
  • Launch Strategies & 3 Non-Negotiables for a Successful Digital Launch

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    We’re getting into the real must-haves for a profitable and aligned digital launch. Whether you’re selling a course, membership, or resource—these are the three things that can’t be skipped if you want sales (and sanity). We share examples, mistakes we’ve seen, and give you a behind-the-scenes peek at Joanna’s client’s $20K pre-launch that didn’t involve a single email or Instagram post.

    Join Joanna’s Waitlist: https://www.millennialmktr.com/launch-flow

    Time Stamps:

    00:00 – $20K Pre-Launch Without Emails or Posts

    00:59 – 3 Things That Every Launch Needs

    01:53 – Start with a Shared Problem

    05:37 – Niche Communities & B2B Examples

    14:03 – Make Your Offer Crystal Clear

    25:38 – Why Your Launch Doesn’t Need to Be Complicated

    29:38 – Evolving Your Offer Over Time

    36:47 – Launch Strategies That Keep It Simple

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    49 min
  • Mastering Podcast Guesting: Positioning Yourself as an Expert and Authority

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    Learn how to position yourself as a must-have podcast guest and turn interviews into powerful tools for building trust, authority, and your personal brand.

    Time Stamps:

    00:55 Pitching Yourself to Podcasts

    01:50 Positioning Yourself as an Expert

    03:31 Building Confidence and Authority

    05:15 Sharing Stories and Case Studies

    20:56 Technical Tips for Being a Great Guest

    25:40 Effective Calls to Action

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    34 min
  • Podcast Pitching & Positioning: How to Get Booked as an Expert Guest

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    We’re breaking down how to pitch yourself as an expert podcast guest—even if you’re not sure what makes you “the expert.” From crafting a pitch that gets a yes to building a credible digital presence, we’re sharing everything you need to land and leverage podcast features for your brand.

    Time Stamps:
     01:07 The Power of Podcasting for Creators
     03:09 Building Trust and Credibility Through Podcasts
     04:46 Maximizing Podcast Appearances for Your Brand
     06:21 Crafting the Perfect Podcast Pitch
     13:18 Finding the Right Podcasts for Your Niche
     22:32 Engaging with Podcast Hosts and Communities
     24:57 Leveraging Relationships for Podcast Success

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    28 min
  • Sue Richey & Building a Local Brand That Scales Online with Courses

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    We sit down with Sue Richey to dive into how she built a thriving local property management brand, scaled her business through smart marketing, and expanded her reach nationally with digital education.

    Learn More About Sue:

    • YouTube: https://www.youtube.com/@RicheyPropertyMgt
    • Website: www.RicheyPM.com
    • Getting Great Tenants Course
    • Property Management Mastery Course

    Time Stamps:
     00:28 Sue Richey's Background and Expertise
     02:54 Business Growth and Evolution
     09:26 Building a Local Brand
     22:04 Marketing Strategies and Future Plans

    Join the list, get the tea, tips & tools that convert: https://clickteasepodcast.substack.com/subscribe

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    33 min
  • Sara Blakely & Failing Your Way to a Billion-Dollar Brand

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    We’re talking about what it really takes to succeed — and why failure is part of the process.

    Sara Blakely went from selling fax machines to building Spanx into a billion-dollar brand. Her story is a reminder that rejection and missteps are fuel, not flaws. 💥

    We unpack how failing early builds resilience, why perfection is a myth, and how to keep going when the world says no. Plus, her new venture Sneaks is giving “Sneakers meets stiletto” energy 👟✨


    Time Stamps:
    00:45 Sara Blakely: From Humble Beginnings to Billion-Dollar Empire
    01:35 The Importance of Failure in Entrepreneurship
    04:41 Sara's Journey: From Disney to Spanx
    06:38 The Birth of Spanx: Overcoming Rejection
    08:22 Lessons from Sara's Success
    17:02 The Role of Failure in Personal Growth
    29:42 Innovating Beyond Spanx: New Ventures

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    37 min
  • Overcoming Ageism & Perfectionism in Business: Lessons from Netflix Shows ‘Younger’ & ‘Running Point’

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    We’re tackling the unspoken rules women face—straight from the storylines of Younger and Running Point on Netflix. Michelle and Joanna dive into the double standards around age, credibility, and perfectionism that hold women to impossible standards while men get more room to stumble and grow.


    Time Stamps:

    02:06 Deep Dive into 'Younger'

    04:16 Ageism in the Workplace

    07:37 Exploring 'Running Point'

    09:30 Women in Sports and Media

    09:57 Age Bias and Internal Narratives

    16:36 Double Standards and Perfectionism

    22:00 Appearance and Credibility

    28:46 Burden of Proof and Opportunity Trajectories

    34:50 Mindset and Limiting Beliefs

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    41 min
  • Reese Witherspoon & The Perfect Book Club Funnel

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    🔥 How Reese Witherspoon went from Hollywood A-lister to powerhouse entrepreneur—rewriting the script for women in media & business.


    Time Stamps:
    01:10 Breaking Stereotypes and Empowering Women
    03:01 The Impact of Media on Female Representation
    08:32 Reese Witherspoon's Strategic Business Moves
    10:40 Lessons for Digital Business Owners
    20:25 The Importance of Mission-Driven Business
    25:09 Thinking Big and Long-Term Strategies

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    32 min
  • Zaria Parvez & How Duolingo’s Viral Strategy Redefined Branding

    Send us Fan Mail

    We’re breaking down how Duolingo went from a language app to a social media powerhouse—all thanks to some seriously unhinged (and genius) marketing. Dig into the bold, chaotic, and wildly effective strategy that turned Duo the Owl into an internet icon. Learn about the mastermind behind it all, Zaria Parvez, and how her fearless approach skyrocketed engagement, daily active users, and revenue. From the power of creative risk-taking to why authenticity wins every time, we’re unpacking what personal brands can steal from Duolingo’s success to stand out and scale.


    Time Stamps:

    01:34 The Death and Resurrection of Duo the Owl

    03:25 The Woman Behind Duolingo's Social Media Success

    04:11 The Evolution of Social Media Marketing

    07:02 Zaria Parvez: A Visionary in Social Media

    09:06 The Impact of Creative Marketing Strategies

    12:34 Authenticity and Creativity in Personal Branding

    31:12 Leveraging Social Media Platforms Effectively

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    36 min
  • How Successful Women Plan Their Weeks for Maximum Productivity

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    This week on Her First, we’re pulling back the curtain on how we actually manage our time as business owners, because let’s be real—if your schedule is running you, you’re already losing. We’re breaking down our exact weekly planning process, daily workflows, and the tools that keep us sane (shoutout to Google Workspace, Motion AI, and monday.com). We’re also tackling the sneaky productivity killers—context switching, never-ending to-do lists, and not protecting your energy. Whether you’re a founder, a creator, or just trying to get your life together, this episode is packed with strategies to help you take control of your time and make your schedule work for you, not against you.


    Time Stamps:

    01:58 Weekly Planning Process

    02:50 Daily Routines and Flows

    07:38 Eliminating Non-Priorities

    12:01 Client Work and Brand Building

    13:06 Daily Checklists and Weekend Projects

    16:03 Context Switching and Deep Work

    25:28 Using AI and Tools for Productivity

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    39 min

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