Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

Click Tease: Weekly Digest of Branding, Marketing & Content that Converts

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Click Tease: Weekly Digest of Branding, Marketing & Content that Converts episodes

  • Personal Branding & Gallup CliftonStrengths: Play to Your Talents in Business with Sara Harvey

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    We’re diving into the magic of CliftonStrengths with none other than Sara Harvey—a Gallup-certified strengths coach and team trainer. We’re breaking down how this tool helps you identify your natural talents, boost productivity, and actually enjoy how you work. We even put ourselves under the microscope, sharing our own strengths profiles and how they shape our personal brands and business moves. This episode is packed with insights to help you lean into your strengths and work smarter, not harder.

    In addition to being a former C-suite executive and now business owner, Sara Harvey is a Gallup Certified Strengths Coach and Team Trainer.  She helps business leaders at all levels access the natural strengths within them to lead with confidence and authenticity. 

    www.innertelligencecoaching.com

    https://www.linkedin.com/in/sara-harvey-bba8767/

    https://www.instagram.com/innertelligencecoaching/


    Time Stamps:

    01:21 Understanding CliftonStrengths

    01:45 The Science Behind CliftonStrengths

    03:42 Applying CliftonStrengths in Business

    04:26 Personal Experiences with CliftonStrengths

    06:21 Strengths in Team Dynamics

    07:23 Balancing Strengths and Weaknesses

    12:55 Michelle's Strengths Profile

    24:48 Joanna's Strengths Profile

    29:11 Balancing Strategic and Activator Strengths

    29:46 Understanding the Significance Theme

    30:45 Navigating Chaos with Confidence

    31:32 The Importance of Clear Communication

    32:24 Leveraging Strengths for Relationship Building

    34:46 Exploring Command and Individualization

    38:12 The Power of Strategic and Arranger Partnership

    47:17 Applying Strengths to Personal Branding

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    55 min
  • Beyoncé & Crafting Ownership Over Your Assets

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    We’re talking all things Beyoncé—because who does branding better? We break down how Queen Bey went from a Houston girl with big dreams to a global icon running her own empire. We’re diving into the genius behind her brand: owning her intellectual property, navigating industry bias like a pro, and balancing mystery with authenticity to keep fans (and the internet) on their toes. Plus, we’re pulling out the best lessons entrepreneurs, creators, and business owners can steal from her playbook—because if Beyoncé can do it, so can we.


    Time Stamps:

    01:39 Beyonce's Early Career and Rise to Fame

    02:28 Creative Control and Business Ventures

    02:51 The Power of Surprise: Beyonce's 2013 Album Drop

    03:16 Beyonce's Dynamic Persona and Professionalism

    05:10 Industry Bias and Overcoming Challenges

    10:26 Ownership and Intellectual Property

    20:25 Exclusivity and Scarcity in Branding

    28:01 Cultural Relevance and Making Bold Statements

    30:43 Content Strategy and Personal Branding

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    35 min
  • Avoiding Burnout: Essential Strategies for Entrepreneurs with Sue McLachlan

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    In this episode of the Her First Podcast, Joanna is joined by Sue McLoughlin, a Kajabi expert and digital nomad, to discuss the pressing issue of burnout among entrepreneurs. Sue shares her personal experiences with burnout, the importance of setting boundaries, and tailoring business strategies to one's own nature. The episode underscores the necessity of self-care, setting up sustainable business practices, and the pitfalls of trying to imitate others' success.

    Sue is a Kajabi expert and strategist who’s been helping creators build and grow their online businesses since 2019. Sue’s all about making Kajabi work for you, from creating beautiful sites to simplifying your business so you can focus on what you love.

    Where to Find Sue:

    Free Kajabi Landing Page Templates

    Free Kajabi Tutorials

    Kajabi Consulting


    Time Stamps:

    01:30 Sue's Digital Nomad Journey

    02:32 Understanding Burnout

    02:54 Sue's Burnout Experience

    04:16 Recovering from Burnout

    07:45 The Importance of Setting Boundaries

    09:57 Creating a Sustainable Business

    21:37 Avoiding the Trap of Digital Consumerism

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    30 min
  • Leila Hormozi & Building a Personal Brand Around a $200M Empire

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    On this episode of Her First, we’re getting into the powerhouse that is Leila Hormozi. If you don’t know her, she’s the co-founder of Acquisition.com and, alongside her husband Alex Hormozi, has built multiple businesses into absolute beasts. We’re breaking down her no-BS approach to personal branding—think trust over clout, engagement over vanity metrics, and why consistency is the real flex. Plus, we’re diving into her mindset strategies: handling criticism like a boss, embracing discomfort, and playing the long game when it comes to scaling a business. If you’re ready to level up, hit play.


    Time Stamps:

    01:05 Laila's Business Journey

    02:11 Personal Branding Insights

    04:12 Lessons from Laila's Success

    20:11 The Power of Consistency

    34:50 Mindset Shifts for Success

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    42 min
  • Personal Brand Building Part Two & Actionable Steps to Influence

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    On this week's Her First, we're talking personal branding – the real deal.  We're breaking down how to actually build and grow your brand, not just exist online.  Think auditing your current vibe, creating a visual identity that pops, developing a content strategy that isn't snooze-worthy, and, of course, networking like a pro.  We even pulled inspo from the big leagues – Tim Ferriss, Taylor Swift, Amy Porterfield – you know, the works.  We're getting into what makes content actually engaging, how to chat with your audience (and have them actually listen!), and how to use those platforms to your advantage.  Oh, and don't forget to join the Her First community – we're all in this together!


    Time Stamps:

    00:54 Recap of Part One

    01:08 Action Steps for Building Your Personal Brand

    02:02 Auditing Your Online Presence

    04:29 Importance of Consistency Across Platforms

    15:26 Developing Your Content Strategy

    23:38 Networking and Collaboration

    31:30 Common Mistakes in Personal Branding

    39:04 Sustaining and Growing Your Brand

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    42 min
  • Personal Brand Building Part One & How to Create a Foundation of Trust

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    Personal branding isn’t just for influencers—it’s the key to building trust, growing an audience, and making money online. In this episode of Her First, we break down the three must-have pillars of a powerful personal brand: knowing your core values, defining what makes you unique, and getting crystal clear on your audience. We’re also calling out the biggest branding myths (spoiler: “just go viral” is trash advice) and showing you how to build a brand that actually converts. If you’re ready to stop winging it and start treating your brand like a business, this episode is your game plan - Part One with Part Two next week.


    Time Stamps:

    02:34 The Importance of Trust in Branding

    04:07 Defining Your Personal Brand

    10:04 The Power of Referrals and Word of Mouth

    12:12 Building a Genuine and Authentic Brand

    19:39 The Role of Visuals in Personal Branding

    22:34 Embracing Imperfections in Personal Branding

    23:28 The Effort Behind Viral Content

    24:33 Switching Focus to Written Content

    25:59 The Importance of Research and Testing

    28:05 Foundational Pillars of Personal Branding

    29:26 Identifying Core Values and Passions

    34:29 Defining Your Unique Value Proposition

    39:34 Clarifying Your Target Audience

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    46 min
  • The AOC (Alexandria Ocasio-Cortez) & Personal Branding with Integrity for Influence or Impact

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    In this episode of Her First, we’re diving into the powerhouse that is Alexandria Ocasio-Cortez—aka AOC. We break down how she went from bartending to becoming one of the most influential politicians of our time, all while keeping it real. From her grassroots campaign to her bold stance on issues like the Green New Deal and rejecting corporate PAC money, AOC’s personal brand is as strong as her policies. We’re talking about the power of authenticity, storytelling, and standing firm in your values—whether you’re in politics or building your own business. Because let’s be real, there’s a lot we can learn from AOC when it comes to making an impact.


    Time Stamps:

    01:55 AOC's Background and Rise in Politics

    03:34 AOC's Political Achievements and Personal Brand

    04:39 AOC's Unique Campaign Funding

    08:17 AOC's Stance on Insider Trading

    12:16 AOC's Independent Political Stance

    14:32 Lessons for Content Creators and Business Owners

    16:37 The Importance of Authenticity and Influence

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    27 min
  • Sabrina Carpenter & Her Bombshell Branding for a Glow-Up to Stardom

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    In this episode of Her First Podcast, we dive into Sabrina Carpenter's incredible career and the evolution of her personal brand. From her Disney Channel beginnings to becoming a global sensation, Sabrina’s journey is full of lessons for anyone building their brand. We break down her strategies, like crafting a signature style, collaborating with top artists, and sharing just enough of her personal life to keep her audience hooked so you can learn from her stardom ways.


    Time Stamps:

    01:13 Sabrina Carpenter's Early Career and Breakthrough

    03:27 The Importance of Star Quality and Personal Branding

    05:37 Sabrina Carpenter's Musical Journey and Broadway Debut

    08:30 Mainstream Success and Signature Look

    24:11 Collaborations and Personal Life in Music

    32:26 Creating a Personal Brand and Storytelling

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    40 min
  • Mel Robbins & The Let Them Theory

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    We’re diving into Mel Robbins’ ‘Let Them’ Theory from her latest book and breaking down how high-achieving women can use it to tackle personal and professional challenges. We’ll chat about Mel’s inspiring journey from burnout to becoming a powerhouse motivational speaker and personal growth guru. Along the way, we’ll unpack the magic of setting boundaries, managing your mindset, and focusing your energy on what really matters. Whether you’re a female entrepreneur juggling all the things or just trying to stress less and win more, we’ve got tangible strategies to help you thrive. Plus, we’ll explore how this mindset shift can level up your personal brand and drive business success. Let’s do this!


    Time Stamps:

    01:40 Mel Robbins' Background and Success

    06:17 Understanding the Let Them Theory

    09:29 Applying the Let Them Theory

    25:27 Setting Boundaries and Prioritizing Energy

    34:28 Navigating Personal and Professional Relationships

    Subscribe on YouTube: https://www.youtube.com/@clickteasepodcast

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    40 min
  • The TikTok Ban & Why Owning Your Audience Matters

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    We’re tackling the buzz about a possible TikTok ban in 2025 and what it means for all of us—small business owners and creators who’ve built so much on the platform. We’ll break down the national security talk behind the ban (in plain English, don’t worry) and, more importantly, chat about what you can do to stay ahead. Think email lists to own your audience, exploring other platforms, and boosting your personal brand so you’re not stuck relying on just one app. We’ve got tips to help you roll with the punches and keep your business growing no matter what. Let’s do this!


    Time Stamps:

    00:32 The TikTok Ban: Background and Implications

    03:03 Diversifying Your Social Media Presence

    05:28 Building a Personal Brand Across Multiple Channels

    14:28 The Importance of an Email List

    16:29 Creative Strategies for Growing Your Email List

    18:35 Leveraging Collaborations and Partnerships

    29:59 Selling Your Own Intellectual Property

    Join the list, get the tea, tips & tools that convert: https://clickteasepodcast.substack.com/subscribe

    📱 Social: @themichellepualani | @joanna_atwork
    📩 Michelle: [email protected]
    🌐 Joanna: millennialmktr.com

    📅 10-Day Course Creation Challenge (Joanna)
    💻 Build a Successful Online Business Using Kajabi
    🎙️ Get Descript for Podcasting
    ✅ Try Out Monday.com

    37 min

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