Clickbait & Switch

On today’s show, Mark and Gisela put on deerstalker hats and look at how Snapchat is hunting creators, app makers are hunting tech companies, Rapchat is hunting rappers, and Twitter is hunting recurring revenue streams.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state that the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on The Next Web, WARC, Twitter’s blog, Facebook’s newsroom, Snapchat’s Newsroom, Rapchat’s website, TechCrunch and The Drum.

Special thanks to Chanel Mercier who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela look at Instagram’s move to win over content creators, more social platforms get an audio feature, and there’s a new competitor to Amazon Prime.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state that the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles Engadget, Hype Beast, TechCrunch, Social Minds platform, AdWeek, the TikTok Newsroom, Instagram’s Business Blog, CNN and Pixel8.

Special thanks to Chanel Mercier who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela break down how Amazon is about to take over brick and mortar, how Apple gives in to the Far Right, and how Facebook might be cool again???

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state that the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Facebook’s Newsroom, The Next Web, The BBC, Market Watch, Bloomberg, Tech Crunch, The Amazon Blog, and WARC.

Special thanks to Chanel Mercier who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela discuss Pinterest’s spring cleaning, Nike looks to greenify itself, and how greenhouse emissions might be coming to a package near you.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp 

Thanks to CloudRaker for providing support for our podcast but we should state that the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on the Nike website, Wall Street Journal, Forbes, Spotify’s newsroom, The New York Times, Bloomberg, ICIS, The Unsplash blog, the TikTok blog, and Snapchat’s Newsroom.

Special thanks to Chanel Mercier who edits the sound of this podcast with patience and good judgment.

On today’s bonus show, we steal a clip from a Mojo Moments interview with marketing legend Tony Chapman as he clarifies why marketing needs to strike an emotional core to stand out.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

To listen to the rest of this episode and other Mojo Moments episodes, http://bit.ly/tonyonmojomoments

On today’s show, Mark and Gisela talk about how clubhouse now has payments, Volv is an app that sounds like a body part, and Burberry is keeping it fresh with outfits for video games.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

If you want to check out the Burberry virtual store we discuss, here’s the link https://burberry-ginza.com/

Thanks to CloudRaker for providing support for our podcast but we should state that the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Business Insider, TechCrunch, Spark Toro, Burberry, BBC, The Verge, and Fashion United.

Special thanks to Chanel Mercier who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela talk about how LinkedIn is laying the foundation for its upcoming Marketplace and how Facebook is getting into newsletters, whether there is a quick win for marketers on Discord, and discuss if the future of retail will be used.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on The Verge, Facebook’s Newsroom, LinkedIn’s blog, WARC, and How Stuff Works.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela discuss Hudson’s Bay new online Marketplace, YouTube’s beta testing an auto-detect feature, and the busted global supply chain.

Thanks to CloudRaker for providing support for our podcast but we should state the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on The New York Times, Lloyds List, Bloomberg, AdWeek, Reuters, Apple Insider and The Verge.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, Snapchat wants to be your dressing room, Facebook is connecting VR to your wrists, we’re going to say hi and bye to Paramount+ and we’ll get a first person account of NFT mining.

On today’s show, Mark and Gisela discuss how Snap’s getting its groove back, Instagram future might include audio, and why are NFTs all the rage.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on  The Verge, Tech Crunch, Ad Age, Global News, the BBC, the YouTube channel Simply Explained, Everest Pipkin blog, Mashable, and LinkedIn Daily News.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.