Clickbait & Switch

On today’s show, Mark and Gisela dive into the world of internet cookies, online tracking, and where a cookie-less future might take us.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

We mentioned a blog post by David Temkin from Google, it’s this one: https://blog.google/products/ads-commerce/a-more-privacy-first-web/

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Marketing Dive, TechCrunch, AdWeek, The Message, Vovia, Warc, The Drum, Digiday, Google’s Blog, and Google Sandbox.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On this week’s show Mark and Gisela discuss TikTok’s self-serve ad manager for Canada, Spotify’s new monetization plan for podcasters, Tween nostalgia for non-instant photos, and LinkedIn’s big swing into the world of freelancers.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on The information, Social Media Today, The New York Times, The Drum and the Spotify Blog,

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, we review moves to make advertising more accessible, LinkedIn publishing an E-Zine, and how Australia might just rescue its news publishers from the jaws of Google and Facebook.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

To learn more about accessibility in design look at https://mismatch.design/

The Ontario’s guide to making website’s accessible is here https://www.ontario.ca/page/how-make-websites-accessible

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Social Chain emails, The Drum, Mismatch, LinkedIn’s Business Centre,

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela explore how TikTok is now besties with Universal Music, why Pinterest has a widget, how to promote Clubhouse with ClubLink, and why the EU wants to end ad targeting once and for all.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on TechCrunch, Social Media Today, TikTok Newsroom, the EDPS’ website.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela explore the new social app Yoni Circle, Facebook is crossing its streams with Instagram Reels, and Google’s new ad targeting technique.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on WARC, TechCrunch, Social Media Today, and Digiday.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment and to Sabina Kuljanova who turns our rambles into amazing artwork.

On today’s show, Mark and Gisela explore how Vimeo’s lead gen improved without selling out, how Instagram has given us a new dashboard to ignore, and Twitter gets out its wallet one more time.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Morning Brew, The Twitter Blog, The Verge, Tubefilter, and The New York Times.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment.

On today’s show, Mark and Gisela explore how Pinterest is expanding its ecommerce features offer with a new AR filter, YouTube is developing medical content, Snapchat rolls out their version of pre-rolls, and we’ll introduce you to potentially the future of social media governance: Bluesky.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Pinterst’s Newsroom, The Drumm, TechCrunch, The YouTube Blog, Your Undivided Attention Podcast, The Merriam Webster Dictionary

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment and to Sabina Kuljanova who turns our rambles into amazing artwork.

On today’s show, Mark and Gisela discuss Bitmoji University, Google blurring the search result boundaries with social content, “Honk” the app, and 6 tech trends we think will play a role this year in retail.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Shira Ovide’s explanation of WhatsApp’s data collection policies confusion can be found here: http://nyti.ms/3bDnozO

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on Forbes, Edutopia, TechCrunch, and Shopify’s blog, and Google Support Centre.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment and to Sabina Kuljanova who turns our rambles into amazing artwork.

On today’s show, Mark and Gisela discuss the buzz word “e-tail”, how Facebook is freaking out at Apple, and more moves in the “audio content” world.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state, the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on New York Times, The Verge, Tech Crunch, The Drum, Facebook Newsroom, Social Media Today, AdWeek, Forbes, ScreenRant, Amazon Newsroom, WARC

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment and to Sabina Kuljanova who turns our rambles into amazing artwork.

This week Mark and Gisela discuss 2021. What’s here to stay, what’s changing, and what’s next.

This podcast works best when consumed alongside the Clickbait & Switch weekly emails, via CloudRaker’s newsletter. You can sign up here https://bit.ly/CRemailSignUp

Thanks to CloudRaker for providing support for our podcast but we should state the opinions in this and all the episodes we record our own (Mark and Gisela). For this episode we read articles on The Verge, AdWeek, CNN, The Message, The New York Times, Wired, and CNN business.

Special thanks to Xavier de Camy who edits the sound of this podcast with patience and good judgment and to Sabina Kuljanova who turns our rambles into amazing artwork.