The world's most useful content strategy newsletter: https://fortheinterested.com/subscribe-yt/

8 things you'll learn in this episode:

00:00: Introduction

02:10: 3 things you can do to simplify your offer

07:33: How to make your offer more specific

13:42: How to make your offer visual and easy to talk about

22:42: Why you should name your offer

31:31: How to figure out where your time is going in your business

34:26: The best time management decision I ever made

41:35: A 3-step process to free up your time 

45:05: The Referral Message Creator tool

Show Notes: 

Skill Sessions: https://joshspector.com/sessions/
Toggl Time Tracker: https://toggl.com/
Text Expander: https://textexpander.com/

Establish Yourself Podcast Episode: I Save 5+ Hours a Week with a $4 Tool You’ve Never Heard of: https://podcasts.apple.com/us/podcast/17-i-save-5-hours-a-week-with-a-%244-tool-youve-never-heard-of/id1643167863?i=1000703582339 

Establish Yourself by Annie Franceschi: https://amzn.to/4mPYY7T

Referral Message Creator: https://www.greateststorycreative.com/message 

To Connect with Annie Franceschi: 

Website: https://www.anniefranceschi.com/ 

LinkedIn: https://www.linkedin.com/in/anniefranceschi/
Podcast: https://podcasts.apple.com/us/podcast/establish-yourself-clear-brand-messaging-offers-and/id1643167863

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

My best content strategy tips --> https://fortheinterested.com/subscribe-yt/

10 things you'll learn:

02:28: How I built a thriving business on a $99 product

05:41: How to get $1,000 from a $99 buyer

07:57: The one place you DON'T want to be with your pricing

09:22: Why my membership doesn't have a message board

10:35: What to do if you're struggling to publish content consistently

16:36: Your podcast doesn't have to be as long as you think

20:35: What's better: A free masterclass or a paid workshop?

25:39: Is it a mistake to give away too much for free?

29:02: How I'd improve a course launch email

32:40: How to counter the 3 most likely reasons people don't buy from you

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Free content strategy tips: https://fortheinterested.com/subscribe-yt/ 

Get clients from your content: https://joshspector.com/program 

00:00: Introduction
03:17: The first step to creating a content system

05:18: The quickest way to create new content

08:57: What to do when a piece of content works well

10:26: How to figure out if you can post less

13:45: Four content creation systems to try

27:24: The secret to content success when you have multiple niches

29:48: 5 ways to approach content when you have multiple niches

34:52: Don't overrate social media metrics

37:04: 3 ridiculously simple ways to track content you want to repurpose

Show Notes:
Skill Session: The Strategy Clarifier: https://joshspector.com/list/
Clients from Content Episode
How to Create Content That Attracts B2B Buyers: https://youtu.be/M1bjOp5JTCM
Clients from Content Episode
How To Create Powerful Content (Without Spending More Time On It): https://youtu.be/ZZGz8mXlkvk 

To Connect with Nicaila Matthews Okome:

Website: https://sidehustlepro.co/ 

LinkedIn: https://www.linkedin.com/in/nicailamatthewsokome/
Instagram: https://www.instagram.com/sidehustlepro/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

LinkedIn: https://www.linkedin.com/in/thatjoshspector/ 

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

What to do if you only have 30 minutes a day to create content.

My free Clients From Content: 1-Page Masterclass:  https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

00:00: Introduction

03:00: What a content library is and why you need one

15:00: The only types of social posts that matter

17:00: What I'd do if I only had 30 minutes a day for 30 days to build a content library

27:00: How content about a non-client can get you a dream client

33:00: 5 subtle ways to reference your clients in your content

36:00: How to get your clients to create content for you

39:00: An AI prompt to help you incorporate testimonials into your content

45:00: How to get potential clients excited about what you do

Show Notes:
40 One-Sentence Blogging Tips: https://joshspector.com/one-sentence-blogging-tips/

40 One-Sentence Writing Tips: https://joshspector.com/one-sentence-writing-tips/

40 One-Sentence Social Media Tips: https://joshspector.com/one-sentence-social-media-tips/

40 One-Sentence Email Tips: https://joshspector.com/one-sentence-email-tips/

40 One-Sentence Marketing Tips: https://joshspector.com/one-sentence-marketing-tips/

40 One-Sentence Tips To Get More Twitter Followers: https://joshspector.com/one-sentence-twitter-follower-tips/

“Free Coaching Time” LinkedIn Post: https://bit.ly/3H13nVX

“Case Studies That Close Sales” by Brian McCarthy: https://a.co/d/elHvmiM

“The Sponsor Magnet” by Justin Moore: https://a.co/d/dSPb8mK

Clients From Content Episode “People Like Your Content. Now What?”:https://youtu.be/PyoxIIR_PME?si=l53kj30poL7qge-r

Clients From Content Episode “How To Write A Daily Newsletter That Grows Your Business”: https://youtu.be/SaeEOnnVav4

To Connect with Maigen Thomas: 

Free Website Evaluation: https://freewebsiteevaluation.com/ 

Website: https://maigenthomas.com/
LinkedIn: https://www.linkedin.com/in/maigen/
YouTube: https://www.youtube.com/@maigen 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Landing page tips for headlines, design, copy, and more.

My free Clients From Content newsletter --> https://fortheinterested.com/subscribe-yt/

9 things you'll learn in this episode:

00:00: Introduction

05:00: How to figure out what people need from your landing page

08:00: The most important question to ask yourself about your landing page

12:00: The most common mistake when it comes to social proof

15:00: How to create urgency on a landing page (without being dishonest)

19:00: A review of what's wrong with my membership landing page (and how I can improve it)

23:00: How to use a short video on a landing page 

32:00: How to organize the sections of your landing page

38:00: How to use images on your landing page

40:00: The most important thing to test on a landing page

Show Notes: 

Selling a course? Try these tactics: https://youtu.be/8fzqDPJp6BQ 

How to craft the perfect offer (for you and your clients): https://youtu.be/YD4V64jp3IQ 

To Connect with Blake Emal: 

Website: https://pagetear.com/ 

LinkedIn: https://www.linkedin.com/in/uxblake/
Twitter: https://x.com/heyblake 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

A behind-the-scenes peek at advice I gave my Clients From Content members.

00:00: Introduction
03:00: The hard truth you need to accept to be productive
04:00: The magic of a one-item to-do list
10:00: How to celebrate a newsletter milestone in a way your readers will care about
14:00: A clever way to get your readers to share your newsletter
19:00: How to use a 3 bucket content strategy when you have two different target audiences

Join 32,000 subscribers who read my newsletter --> https://fortheinterested.com/subscribe-yt/

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

8 LinkedIn strategies to get more reach and clients.

More LinkedIn tips in my newsletter: https://fortheinterested.com/subscribe-yt/ 

00:00: Introduction

01:00: What the LinkedIn algorithm measures

03:00: Your LinkedIn connections are probably hurting your reach

05:00: Why you should engage with your own posts

08:00: What kind of images to use to get more reach

10:00: How to use LinkedIn search to grow your following

12:00: The surprising truth about sharing links in posts

14:00: The importance of the magic hour

15:00: How to make someone 85% more likely to see your posts

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Listen in as I review a client's course launch plan.

My free Clients From Content: 1-Page Masterclass:  https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

03:00: 7 key concepts to remember when promoting a course

10:00: How to improve the headline on your sales page

15:00: Words to avoid on your sales page

19:00: A more powerful way to talk about the topic of your course

23:00: A clever way to use a LinkedIn poll to promote your course

27:00: How to write promotional emails your readers will love (even if they don't buy)

32:00: How to choose excerpts to share in your promotion

40:00: The one social post that should be part of any promotional campaign

To Connect with Daphne Gray-Grant: 

Website: https://www.publicationcoach.com/ 

LinkedIn: https://www.linkedin.com/in/daphne-gray-grant-thepublicationcoach/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Including one that's going to make you jealous.

Get a free Clients From Content skill session --> https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

01:00: How to make the most of free time in your business

04:00: A simple way to get someone to promote your newsletter every month

08:00: How to get someone you meet in person to subscribe to your newsletter

11:00: A ridiculous thing you can do to make it easier for people to

14:00: The most important shift to make on your sales page

16:00: How to give people a reason to hire you instead of someone else

18:00: A template you can use to speak to multiple audiences on one sales page

27:00 A unique way to monetize content

What to do (and not do) on your next sales call.

My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

1:00: How to avoid the 4 most common sales call mistakes
4:00: A perception-shifting definition of "sales"
11:00: Why every sales meeting should end early

13:00: How to approach a sales call with someone who isn't aware of what you do

17:00: Why you don't need to transition into an actual sales "pitch"

25:00: How to approach selling a year-long coaching package

31:00: The one slide you must have in your sales deck

32:00: Why objections are a good thing

36:00: How to incorporate AI use into sales

38:00: What to do if you feel uncomfortable selling

42:00: The "one last thing" attention grabber

Show Notes:
Clients from Content Podcast Episode: How To Get More Buyers: https://youtu.be/YRGBtRBg2Nc?si=_XkvOypWKhIYNeWd
Clients from Content Podcast Episode: How To Craft The Perfect Offer: https://youtu.be/YD4V64jp3IQ?si=Jn4N2EZFpTNpdgjK 

To Connect with Brendan McAdams:  

Website: https://www.kiinetics.com/ 

LinkedIn: https://www.linkedin.com/in/brendanmcadams/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat