8 LinkedIn strategies to get more reach and clients.

More LinkedIn tips in my newsletter: https://fortheinterested.com/subscribe-yt/ 

00:00: Introduction

01:00: What the LinkedIn algorithm measures

03:00: Your LinkedIn connections are probably hurting your reach

05:00: Why you should engage with your own posts

08:00: What kind of images to use to get more reach

10:00: How to use LinkedIn search to grow your following

12:00: The surprising truth about sharing links in posts

14:00: The importance of the magic hour

15:00: How to make someone 85% more likely to see your posts

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Listen in as I review a client's course launch plan.

My free Clients From Content: 1-Page Masterclass:  https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

03:00: 7 key concepts to remember when promoting a course

10:00: How to improve the headline on your sales page

15:00: Words to avoid on your sales page

19:00: A more powerful way to talk about the topic of your course

23:00: A clever way to use a LinkedIn poll to promote your course

27:00: How to write promotional emails your readers will love (even if they don't buy)

32:00: How to choose excerpts to share in your promotion

40:00: The one social post that should be part of any promotional campaign

To Connect with Daphne Gray-Grant: 

Website: https://www.publicationcoach.com/ 

LinkedIn: https://www.linkedin.com/in/daphne-gray-grant-thepublicationcoach/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Including one that's going to make you jealous.

Get a free Clients From Content skill session --> https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

01:00: How to make the most of free time in your business

04:00: A simple way to get someone to promote your newsletter every month

08:00: How to get someone you meet in person to subscribe to your newsletter

11:00: A ridiculous thing you can do to make it easier for people to

14:00: The most important shift to make on your sales page

16:00: How to give people a reason to hire you instead of someone else

18:00: A template you can use to speak to multiple audiences on one sales page

27:00 A unique way to monetize content

What to do (and not do) on your next sales call.

My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

1:00: How to avoid the 4 most common sales call mistakes
4:00: A perception-shifting definition of "sales"
11:00: Why every sales meeting should end early

13:00: How to approach a sales call with someone who isn't aware of what you do

17:00: Why you don't need to transition into an actual sales "pitch"

25:00: How to approach selling a year-long coaching package

31:00: The one slide you must have in your sales deck

32:00: Why objections are a good thing

36:00: How to incorporate AI use into sales

38:00: What to do if you feel uncomfortable selling

42:00: The "one last thing" attention grabber

Show Notes:
Clients from Content Podcast Episode: How To Get More Buyers: https://youtu.be/YRGBtRBg2Nc?si=_XkvOypWKhIYNeWd
Clients from Content Podcast Episode: How To Craft The Perfect Offer: https://youtu.be/YD4V64jp3IQ?si=Jn4N2EZFpTNpdgjK 

To Connect with Brendan McAdams:  

Website: https://www.kiinetics.com/ 

LinkedIn: https://www.linkedin.com/in/brendanmcadams/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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How to find and reach out to people you want to hire you.

My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

5:00: The most important factor in cold outreach success
8:00: How to use the concentric circle approach to cold outreach

12:00: A 6-step plan to find your ideal clients

14:00: An AI prompt that will help you find clients

21:00: The 6 most common cold email mistakes

25:00: How to write a cold email subject line

32:00: 5 ways you can get people to engage with your cold emails

36:00: What to do when people ignore your cold outreach

41:00: A "crazy" approach to cold outreach that worked for a realtor

Show Notes:
Blog Post - Take The First Step: https://joshspector.com/take-the-first-step/

Skill Session: The Relationship Builder:https://joshspector.com/sessions/

Clients from Content Podcast Episode: A PR Pro Reveals How To Get Media Coverage For Yourself: https://youtu.be/m88nJY7XB-Y?si=G9jmHWZNz-4kIIcV

Clients from Content Podcast Episode: How To Get Your Ideal Client’s Attention: https://youtu.be/cZBQfSj4Uvs?si=qOuLcMpBj-aT_jBE 

To Connect with Seetha The Comic:  

Website: https://www.seethathecomic.com/ 

Instagram: https://www.instagram.com/seethathecomic/
YouTube: https://www.youtube.com/channel/UC9aheJzSX5A2Uuz5--Kd-wQ
Facebook: https://www.facebook.com/seetharaman.radhakrishnan 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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What to do when people enjoy your content.

My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/ 

Things you'll learn in this episode:

02:00: The first two questions to ask yourself about your content

06:00: Why I changed the title of my podcast

18:00: 2 growth questions every content creation should ask themselves

19:00: 5 ways to clarify who your content is for

25:00: How I use my podcast to get clients

31:00: How to create a growth loop for your podcast

37:00: What a personal archive is and why everyone should create one

Show Notes:

Clients from Content: How To Craft The Perfect Offer: https://youtu.be/YD4V64jp3IQ?si=o7Vf0BATBs0StHOa

Clients from Content: How To Get Clients From Your Podcast: https://youtu.be/4OtQQd9QP0M?si=bEiZ2mMx5cEPxUwt 

How To Build A Notecard System That Powers Your Creations: https://fortheinterested.com/how-to-build-a-notecard-system-that-powers-your-creations/

Cultish Creative Podcast Episode with Josh: https://youtu.be/TOnluvD8kM8?si=3xI0hOHo8wXrCRYL

The Notebook: A History of Thinking on Paper: https://amzn.to/4leygWg 

To Connect with Matt Zeigler: 

Website/Newsletter: https://cultishcreative.com/
LinkedIn: https://www.linkedin.com/in/matt-zeigler/
Twitter: https://x.com/CultishCreative 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Clients from Content Program: https://joshspector.com/program/ 

Skill Sessions: https://joshspector.com/sessions/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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How to get feedback, improve your course sales page, and surface buyers.

My free Clients From Content: 1-Page Masterclass --> https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

01:00: How to get feedback from course buyers

05:00: What to say to get more people to fill out a survey

09:00: How I'd rewrite a course sales page

11:00: The dangers of using the word "learn"

24:00 When to share your personal story with your audience (and when not to)

27:00: The email subject line I used to offer a discount to my audience

30:00: How to use LinkedIn polls to surface potential buyers

How to set a newsletter up and get your first 100 subscribers.

My free Clients From Content: 1-Page Masterclass: https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

04:00: The first big decision to make when you build an email list

08:00: 5 things to consider when choosing an email service provider

17:00: Why you don't need to be intimidated by the technical process of setting up a newsletter

24:00: How to handle email addresses you collected before you had an email list

28:00: How to get your first 100 newsletter subscribers

36:00: 5 places to promote your newsletter that take less than 10 minutes to set up

39:00: The real reason you should write a newsletter

45:00: 6 reasons people will share your newsletter

49:00: How to turn one newsletter issue into 20 issues

Show Notes:
The newsletter platform I recommend: https://partners.kit.com/56sny9q27uaq

To Connect with Mark Wigginton: 

Website: https://focusingonresults.com/ 

Linkedin: https://www.linkedin.com/in/focusingonresults/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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A step-by-step guide from someone who got me to buy one.

My free Clients From Content: 1-Page Masterclass:  https://fortheinterested.com/subscribe-yt/

Things you'll learn in this episode:

02:00: The difference between a paid partnership and traditional ads
13:00: The most important thing NOT to do if you offer paid partnerships
14:00: The first 3 things to do if you want to offer paid partnerships
23:00: What to include in a partnership proposal
27:00: Partners aren't paying for what you think they're paying for
33:00: How (and why) to incorporate a video into your proposal
42:00: How to figure out what to charge for a partnership
47:00: The 3 most effective ways to attract partner leads

Show Notes:
Christopher Nguyen, Founder of UX Playbook: https://bit.ly/413lRLu

LaShonda Brown: https://www.youtube.com/@LaShondaMBrown

Double Your Price by David Falzani: https://amzn.to/3EJiOAI

Oversubscribed by Daniel Priestley: https://amzn.to/3X9hQnD

To Connect with Lex Roman: 

Newsletters: https://lexroman.com/newsletters 

LinkedIn: https://www.linkedin.com/in/lexroman/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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How to get your ideal clients to buy.

My free Clients From Content: 1-Page Masterclass:  https://fortheinterested.com/subscribe-yt/

12 things you'll learn in this episode:

04:00: The most important thing to learn when interviewing your customers
09:00: How to apply the "jobs to be done" theory to your product
13:00: The difference between understanding buyers and understanding why they bought a product
19:00: How to combine customer research with customer conversations you already have
24:00: The two questions I ask everyone who buys from me
27:00: 3 powerful questions to ask in a customer discovery call
33:00: 3 assumptions marketers make that are usually wrong
41:00: The one thing you should assume drives most customer decisions
46:00: How to get more conversions from your headlines
47:00: How to improve your call to action
50:00: The best way to improve your email list signup page
1:01:00: The best news perfectionists will ever hear

Show Notes:
The Innovator's Dilemma by Clayton M. Christensen: https://amzn.to/4jHcAkR
The Innovators Solution by Clayton M. Christensen and Michael E. Raynor: https://amzn.to/4jCvwBn

Breakthrough Advertising by Eugene Schwartz: https://amzn.to/3CLDerZ

To Connect with Katelyn Bourgoin: 

Website: https://learnwhywebuy.com/
Twitter: https://x.com/KateBour

LinkedIn: https://www.linkedin.com/in/katebour/

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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