Co-create

Hate using pain points in your marketing? Welcome to your new favorite episode, friend! We jam out with the amazing Laneic Lavalle on all things sales pages! How to write sales page copy in a way that feels GOOD, keeps things simple AND converts like crazy.

About Laneic ~

Laneic Lavalle is a copywriter for ambitious female entrepreneurs, teaching them how to use their unique voice and personality to attract leads and stand out in the online crowd, without using scare tactics. When she’s not writing copy for her clients or helping them DIY it, she’s spending time with her son/family, binge-watching anime, or reading.

Connect with Laneic ~

Learn more about her work + her courses: https://www.thatcontentlife.com/services Facebook: www.Facebook.com/groups/thatcontentlife Instagram: w.ww.Instagram.com/thatcontentlife Pinterest: www.Pinterest.com/atthatcontentlife

Go down the rabbit hole of content + marketing!

Find Caroline on Instagram: https://www.instagram.com/caroline.addington_/ Join the Bigger Than A Brand Waitlist: https://www.carolineaddington.com/BTAB Free Rock Solid Selling Masterclass: https://www.carolineaddington.com/rock-solid-selling-masterclass

We made it to part FOUR!!!! This final Storytelling Series episode is a biggie! If you take the lessons I share in this episode to heart and let them change the way you experience the world you'll become unstoppable ✨ Listen now to hear about how I navigated 2020 and, against the odds, grew my business 150% over the course of 12 months!

We talk about: -what was going on in my journey as my business grew at a rapid rate -the lessons that came from that experience -really important Truths to hold in your biz and life

Click here to talk about 1:1 work together! https://calendly.com/connect_lya/mmcall Learn more about Bigger Than A Brand and join the waitlist: https://www.carolineaddington.com/BTAB Find me on Insta + come say hey: https://www.instagram.com/caroline.addington_

Ohhh baby, part three is here! In this episode, you get the inside scoop of the messy middle ground I found myself in once I determined coaching was my path forward. Energetically I made the decision, but my 3D reality hadn't quite caught up yet.. listen to hear about how that manifested and how I held myself in that experience We jam on: -what it was like before I gained consistent traction in my coaching business -money mindset and its importance -The Bathtub of Destiny (you just gotta listen for this one 😂)  Resources from this episode Learn more about Bigger Than A Brand and join the waitlist: https://www.carolineaddington.com/BTAB Find me on Insta + come say hey: https://www.instagram.com/caroline.addington_

You ready for the second leg of the journey in this four-part storytelling series?! We go deep on this one, so deep in fact I share how I hit my booty on rock bottom and what it was like to hold myself in that experience. 

Get ready for some wisdom nuggets on:
- how to hold yourself in BIG feels without creating more trauma
- my own story of hitting absolute rock bottom and having to dig my way out
- the loneliness + isolation that can come early on in entrepreneurship and what it's like to navigate it
- releasing shame and guilt around public failure

Resources from this episode
Dig in deeper into the Emotion Hacking Method with this past Podcast Episode: https://bit.ly/emotionalhackingmethod

Find me on Insta + come say hey: https://www.instagram.com/caroline.addington_

Get Access to the Free Rock Solid Selling Masterclass: bit.ly/rocksolidselling

Learn more about Bigger Than A Brand and join the waitlist: https://www.carolineaddington.com/BTAB

Oh daaannng, ready for a wild ride?! Buckle up, this is the first episode in a four part storytelling series where I take you with me on the highs + lows of building my business.

In this first episode we go aaall the way back to when I first decided to leave my career as a scientist and embark on the journey of entrepreneurship. Packed with lessons learned + wisdom gained, this series is not holding back. You're getting the real real. Let's go.

What we cover:
- making hard decisions from heart
- how I knew it was time to leave my career as a scientist
- what it feels like to walk away from a "promising career"
- the start of my first business and what happened next...

Know you want some heart-centered marketing in your life? 
Click the links below to journey onward:

Get Access to the Free Rock Solid Selling Masterclass: bit.ly/rocksolidselling

Learn more about Bigger Than A Brand and join the waitlist: https://www.carolineaddington.com/BTAB

Find me on Insta + come say hey: https://www.instagram.com/caroline.addington_

• the difference between content that feels ick + content that feels amazing
• how to make sure you never feel or sound icky in your content + sales ever again
• a beautiful prayer + intention to help you align yourself with marketing + selling for the highest good of all involved
  
  

All the links to go deeper:

Join BTAM - https://www.carolineaddington.com/bigger-than-a-mastermind

Book your BTAM call here - https://calendly.com/connect_lya/mmcall

Come join the party on IG - https://www.instagram.com/caroline.addington_/

If this eclipse season has you growing through BIG shit yourself + you're like, "how can I show up for my... clients, Instagram, friends, all the things from power?!?"... THIS IS FOR YOU, BB

In this episode I jam out on all things leadership - big vag leadership energy, if you will.

We talk about:

- how to hold yourself in a big stretch without projecting your trauma onto clients or out into your online space

- why these moments are actually the best for building your self trust, your badassery, and your brand [what?! I know, shocker!]

- how to live into your values like a boss during challenging times

- and a helluva lot more good stuff

- also how you can get amaaaziiinnggg support doing all the things by joining Bigger Than A Mastermind, which is officially open for enrollment!!

Here's the link to learn more about the mastermind + apply: https://www.carolineaddington.com/bigger-than-a-mastermind

Ever wanted to start a podcast? Or do you already *have* a podcast and you don't know how to monetize it? This episode with Melissa Guller of Wit + Wire busts up some of the most common myths and misconceptions about podcasting WITHOUT a massive audience.

Melissa Guller is the founder of Wit & Wire, where she helps creators build their influence and income through podcasting. She’s the host and producer of Teachable’s podcast, Everything is Teachable, which peaked as the #2 Career Podcast in the USA, hit 50,000+ downloads in the first season, and was featured in Apple Podcasts under best new podcasts.

In total, she’s hosted over 100 podcast episodes, helped more than 100 hosts launch new shows, and is on a mission to amplify and diversify voices in podcasting through her online courses and podcast production services at Wit & Wire. Find her podcast - Wit & Wire - anywhere you listen to podcasts for podcasting tips, industry updates, and expert interviews.

We talk about...
- what makes for a great podcast idea
- Melissa's Winning Podcast Formula
- myths and misconceptions that new podcasters have about making money as a podcaster
- how to use the ladder approach to grow your audience and book amazing guests

Connect with Melissa:
Website: https://witandwire.com
Podcast: https://witandwire.com/podcast
Pinterest: https://pinterest.com/witandwire
Instagram: https://www.instagram.com/witandwire
Twitter: https://twitter.com/witandwire

Resources from this episode:

Wanna learn more about the Mastermind?! Send me a DM over on Instagram @caroline.addington_ for more info

Want free access to the Rock Solid Selling Masterclass? Go ham, sis: bit.ly/rocksolidselling

Join the waitlist for Bigger Than A Brand here: https://www.carolineaddington.com/BTAB

Or just come say hey and join the party on IG! @caroline.addington_

Ever wonder why you're doing all the things but can't seem to call in the clients? This episode will help you out with that bb :)

We jam on how to energetically create space for more clients quickly + what it really looks like to let the business + life things be easssyyy.

In this episode:

- tangible ways that you can become an energetic match for the clients you're calling in

- what it reeaaally looks like to let things be easy

- how to navigate overwhelm when you're working towards a big goal without retreating to the comfort zone

Resources from this episode:

Wanna learn more about the Mastermind?! Send me a DM over on Instagram @caroline.addington_ for more info

Want free access to the Rock Solid Selling Masterclass? Go ham, sis: bit.ly/rocksolidselling

Join the waitlist for Bigger Than A Brand here: https://www.carolineaddington.com/BTAB

Or just come say hey and join the party on IG! @caroline.addington_

In this episode, we jam out with Ashly Stinson on all the magic she is bringing into the world, and more!

Ashley is the creatress of Energy Archaeology® and the Realms of Embodiment - a framework for embodied awareness and self-healing that guides you into the inherent wisdom in your bones, muscles, fluid body, organs, nervous system, and DNA.

She is a teacher, mentor, and guide for embodied wisdom, energetic anatomy, and living a soul-aligned life within the context of your everyday. Ashley will encourage you to explore the depth and breadth of your human experience through her innate gift to find patterns in what’s said, unsaid, seen, and unseen. She uses this in her work to guide you out of your head and into your body.

We talk about...
- how the inner work that you do can be mapped to your body
- theories behind where astrology and language came from
- Ashley's framework for embodied awareness and self-healing

Connect with Ashley:
https://ashleystinson.com/ https://www.instagram.com/theashleystinson/ https://insighttimer.com/ashleystinson

Resources from this episode:
Get Access to the Free Rock Solid Selling Masterclass: bit.ly/rocksolidselling

Learn more about Bigger Than A Brand and join the waitlist: https://www.carolineaddington.com/BTAB

Find me on Insta + come say hey: https://www.instagram.com/caroline.addington_