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In this episode of The Coaches Hour, Hym and Jewade dive into a controversial question: should fitness business mentors actually be good coaches? The conversation explores the difference between understanding business principles versus simply copying what worked once for them, the risks of cookie-cutter mentorship models, and why many coaches struggle when following rigid blueprints. They discuss credibility, niche expertise, vulnerability inside group mentorship programs, and the importance of fundamentals over trends. This episode challenges coaches to think critically before investing in mentorship and to understand exactly what problem they’re trying to solve.
In this episode of The Coaches Hour, Hym and Jewade break down the growing trend of client photoshoots and so-called “confidence shoots.” Should every client aim to be “shoot-ready”? What does “in shape” even mean? And are photoshoots genuinely serving the client, or just the coach’s marketing? The lads unpack the pressure to look photo-perfect, the risks of chasing aesthetics over substance, and why social proof doesn’t have to mean forcing a shoot. If you're a coach considering doing shoots with your clients, this ones for you!
In this episode of Coaches Hour, Hym and Jewade break down the realities of the gym rent model and why so many personal trainers feel trapped by it. They explore how paying rent without a wage creates pressure, forces short-term decision making, and pushes coaches toward burnout rather than better coaching. This conversation challenges the idea that “paying your dues” through rent automatically builds successful trainers, and instead questions whether the model actually rewards the right behaviours in the industry.
In this episode of The Coaches Hour, Hym and Jewade break down the client mistakes that still live rent-free in their heads. From onboarding errors to misplaced trust, poor boundaries, and trying to “save” clients who weren’t ready, this is an honest conversation about the lessons you only learn through experience. Real coaching scars, what went wrong, and how those mistakes shaped how they coach today.
In this episode, we dive deep into the fitness industry’s changes, specifically focusing on the coaching business, and discuss what needs to stay in 2026, and what should be left behind. We talk about the importance of transparency in the coaching business, the role of business mentors, and how personal brands need to evolve. We also share insights on the challenges of being in the business, the importance of being authentic, and the mistakes that many new coaches fall into when trying to grow their business.
Late cancellations, paused coaching, and “life getting in the way” aren’t just client problem, they’re boundary problems. In this episode of The Coaches Hour, we break down why coaches struggle to enforce policies, how inconsistency creates confusion, and why trying to be “nice” often backfires. We talk about setting the tone early, the difference between empathy and enabling, and how strong standards actually improve client results and retention.Joined once again by Anthony Barnes of the Coaching Initiative.Anthony Barnes - @anthony_barnes_coaching @TheCoachingInitiative
Everyone wants the freedom of online coaching, but very few are actually ready for it.
In this episode of The Coaches Hour, we break down when going online makes sense, when it’s a mistake, and why “online” isn’t a shortcut. We talk about capacity, skill level, lifestyle trade-offs, results, and the uncomfortable truth most coaches avoid.Joined once again by Anthony Barnes of the Coaching Initiative.Anthony Barnes - @anthony_barnes_coaching @TheCoachingInitiative
Fat loss challenges are everywhere in the fitness industry. Eight-week transformations, big promises, big hype, and even bigger claims about “no rebound” results.
In this episode of The Coaches Hour, we break down whether fat loss challenges actually help clients long term or whether they unintentionally promote restriction, rebound dieting, and short-term thinking.
We look at the mindset of the coach running the challenge, the messaging behind it, who challenges are (and aren’t) appropriate for, and how coaches can run them ethically without damaging a client’s relationship with food.Joined once again by Anthony Barnes of the Coaching Initiative.Anthony Barnes - @anthony_barnes_coaching @thecoachinginitiative
Every January, coaches talk about fresh starts, new goals, and “doing things differently.” But most end up repeating the same patterns that kept them stuck last year.
In this episode of The Coaches Hour, hosts Hym and Jewade are joined by Anthony Barnes as we unpack why New Year motivation fades, why coaches struggle to apply the same standards to themselves that they demand from clients, and how real progress comes from systems, accountability, and lived experience — not resolutions.
This is a straight-talking episode for coaches who want to stop lying to themselves and actually level up in 2026.Anthony Barnes - @anthony_barnes_coaching @TheCoachingInitiative
In this episode of The Coaches Hour, Hym and Jewade dive into the reality behind creating content as a fitness coach — not the polished Instagram version, but the real time, effort and strategy behind it. They break down short-form vs long-form, how audience trust is built, why trends outside of fitness matter, why trying to be “perfect” kills momentum, and why most coaches waste hours editing instead of focusing on the message.This is a real look at what content is really for and how to finally make it sustainable.
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