COACHING SECRETS

During this episode Karim talks about procrastination, and how after years of belief that this is the worst thing that can happen, he came to know that it’s not always bad to procrastinate, in fact sometime it’s the best thing to do.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

It’s been always challenging and difficult for me whenever I was listening to someone giving a speech about how procrastination is the worst thing , procrastination is a sign or irresponsibility, procrastination show less professionalism, and less care.

Until one day I was reading a book, that highlighted the benefits of procrastination, in fact the author went further, and consider procrastinators as gifted people who can manage many thought and process many ideas at the same time, so they decide to prioritize some and delay others when it comes to action.

After reading more on the subject and exploring the concept from different angles, I simply get some self-satisfaction and got comfort when I procrastinate something, as at the end, it’s not that bad as they taught us before.

Same as the negative side of delaying doing things, there’s also some positive side of it, especially when we delay doing something, because we’re doing something else more important, or when we delay finishing something because we need to give enough time for thinking and researching, we can also delay doing something because we’re looking for the best place to do it at it’s best.

I’m talking today about this important belief because it’s not only related to us, when it comes to decision, actions, and commitments we’re engaged in, but also when it comes to the assignments, and agreed actions by our coaching clients.

Whether we like it or not, this is one of the most challenges that we coaches are facing, not doing the action agreed in the previous session, or not sending the session preparation before coming to the session, or not updating the actions log sheet. These are very common things, especially when we’re dealing in corporate coaching.

And as a coach we need to be open and flexible, since we believe that there’s a positive intention behind any behaviour, so it’s recommended, if the same delays and non-completion of action is happening to explore with the client the best ways , and how we can help him comply to the commitment.

This is not about you as a coach. We’re in a partnership with the client to help him achieve his goal to the maximum, so being flexible is key and partnering with the coachee to identify the best way to get actions done is the bets way to honor this partnership.

Thank you all for listening, that’s all for today, keep growing and buy for now.

During this episode Karim talks about one of the life changing concepts, discovered by the Italian economist, Vilfredo Pareto: the 80/20 law.

The law states 80 % of the results we’re getting or outcomes we have come usually from 20% of the causes that can lead to those results. How this law works and how we can apply it on our life and business to maximise our profit.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

In 1906 the Italian Economist, Vilfredo Pareto, introduced the Pareto Law, knows also as the 80/20 law , the law of vital few or the principle of factor sparsity.

The law states 80 % of the results we’re getting or outcomes we have come usually from 20% of the causes that can lead to those results.

Today we’re gonna talk about the 80/20 law and how to apply it on or coaching business.

This laws was in fact a great revelation as since that day, we can see it everywhere and everything we’re doing, here’s below few samples:

80% of the work in an organization is done by 20% of the employees

80% of the sales value is made by 20% of the customers

80% of the traffic is happening on 20% of the roads

80% of the days we put 20% of the clothes we have

80% of our TV watching time is spend on 20% of the channels

20 % of the mobile network providers are serving 80% of the subscribers

80% of the shop returns, come from 20% of the customers

80% of the pollution is caused by 20 % of the factories

And the list is long, in fact it’s in everything around us.

It may be not exactly 80/20, it can be 85/15 or 90/10, but the distribution concept is always right, few causes are behind the majority of the results.

When it comes to us, as coaches, considering this law when dealing with the different areas of the business can have great impact.When we know that 20 % of our existing clients are behind 80% of our income, we need simply to have extra care of these 20%, this doesn’t mean reduce our quality and care about the others, but there should be special care of the top 20%, to consider how to retain them, how to craft a special offer when renewing their contract, and so on

When we know that 80% of our customers are using a specific SM Channel, like LinkedIn as example, we need to focus our marketing campaign and spend on that specific channel.

When we find that 80% of our clients are choosing 20% of the weekly schedule available, we need to study how to manage our schedule to be able to serve them best in that time.

The whole concept is around using this law in our benefit in a way to maximise the outcome, from small actions.

That’s all for today!

Thank you all for listening, keep growing, and bye for now.

During this episode, Karim talks about the importance of practice in the mastery of any skill, and explore the 10,000 Hours rule, highlighting that in coaching, the growth of the coach in all aspects , questioning, listening, connecting… depend in big part on how much practice he’s doing.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

Whether Michael Jordan who was daily practicing for hours, after everyone went home from regular training sessions,or Pablo Picasso who produced over 147, 800 pieces of arts during his life time, or you as a Coach, practice is the only and unique key to mastery.

In his Outliers book, Malcom Gladwell, talks about the 10.000 hours rules, where he highlighted that 10.000 is the key number of practice hours that separate great people from the other, where playing violin, hockey or painting.

Now whether 10.000 hours is the right number or not, the important fact here is the importance of practice and that more practice will bring more easiness in doing what we do, more practice helps doing mistakes, discovering them and avoiding them.

Practice leads to do the regular things in autopilot mode and leaves room for creativity and innovation when doing the complicated and challenging things.

In addition to all what shared above, for us coaches, practice is a key factor to grow,

we grow after each client,

we learn after each client,

we improve our listening after each client,

we connect more after each client,

we master questioning after each client and that’s what can add value to the next client.

I had a chat one time, with one of my friends who was in the coaching industry for almost 2 decades, and he told me how he decided to increase his fees after each 10 new clients, and when I asked him about the reason, he simply answered me that, after each 10 clients, he grew and his practice got better, and so is the value he’s giving to his clients. So he simply decided that the fees follow the same path.

Whether you’re just get trained as coach or it’s been years, Practice, practice and practice.

By doing that you’re adding value to other and to yourself, and the more you add value to others the more you add value to yourself.

In the initial stage of practice, having a mentor coach to help you assess your practice and highlight the strength and improvement points is important, as you can’t see the picture when you’re in the frame.

So practice and get true , honest feedback to take it to the next level.

Thank you for listening.

That’s all for today, keep growing and bye for now.

During this episode Karim will explore more, the importance of Dream Client/Customer identification and will talk about some criteria to consider when creating the Caochee avatar.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

In yesterday episode we spoke about the customer avatar in business, and importance of identifying it for coaches.

A client avatar or a coachee avatar or customer persona as named by some marketers, is a detailed description of your ideal coachee.

Up to what level this description is made, the answer is up to the maximum level you can, and the more you go deeper in identifying your customer the better is it for your business.

In fact when we have a clear and perfectly crafted image of our dream customer, we’ll be able to clearly identify where they are, and the opposite is true, if we’re vague in identifying our customer, that means they can available everywhere and nowhere, and chances are very low to find them.

One more important value of identifying our dream coachee clearly is that, once we create a model of the person and how he looks like, and behave, we’ll be able to know how he thinks, and what’s happening in his mind, what questions they ask and what answers they are looking for and where they may look for these answers.

To create your avatar as questions like:

What’s their age?

Are they employees or business owners

Are they married or single?

Do they have kids?

What’s their level of education?

Do they have a growth Mindset or Fixed Mindset?

How much they are making per year?

What’s their best hobbies?

How do they spend their holidays and weekend?

What car they are driving?

How do they look physically?

How is their health?

What’s their preferred social media channel?

And all the questions the can help you identify the avatar to the small detail.

One step next, is to search with the key information and description you made, and find a picture of the person who looks like the imagined avatar.

This is work will be the base of all what’s going to come next in your business as coach, whether your sales campaign, your marketing campaign, the published content and even the team hiring f needed. All your messages and content should be crafter to attract and influence this identified dream coachee.

Thank you all for listening. This is all for today. Keep growing and bye for now.

During this episode Karim Will talk about the Customer Avatar concept, what it is and how important is for a Coach to identify it and consider it .

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

We always talk about customer avatar, in most type of business selling services or products , at local or international scale, and what we’re going to talk about t today, is how is this true for coaching and how to apply it.

Today we’ll talk about the Coachee, or Coaching client avatar.

I’ve read one time in one of Russell Brunson Marketing books, called Marketing Secret about the story of a sales person who visited one of the beauty supply shops to sell them some new hands and other kind of sanitizers.

To each product the guy was presenting the 2 executives who met him answered like:

"We don’t know if Alexis will like this”

“Sorry Alexis definitely wouldn’t interested in this one either”

The guy get frustrated, and asked in a direct way: Who is Alexis ? is she the decision maker? Why she’s not in the meeting? Can I just talk to her? When the 2 executives started laughing and said : “ Alexis is not a person, she is our customer avatar.”

This is a very inspiring story for any business or for any marketer.

For us as coaches, this is also extremely important to identify our Coachee avatar, this doesn’t mean will not accept to coach anyone who not exactly complying with our avatar description, but it’s important to know who is our best and dream customer.

We need to know everything about him, so that we’ll know how is the best way to attract him, where we can find him, and how best to serve him.

Tomorrow we’re going to talk in details about what to consider when identifying our customer avatar.

So that’s all for today. Thank you all, keep growing. And Bye for now.

During today’s episode, Karim will talk about one of the traps most coaches and entrepreneurs in general fall into it, slowing their growth when they start doing good, and blocking themselves to become great.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

What’s the worst thing that can happen to someone who’s doing pretty good in his business, job or profession he’s doing?

During today’s episode we’ll go through one of the smoothest killers for Coaches and business growth in general. Being good.

That may be strange at a first impression, as many coaches, entrepreneur, business owners, work hard to go out of the average pit, and raise to the good surface , there where the top minority is there. While this is an important and necessary step in the life of any growing business, it’s also one of the growth worst enemy.

When we’re not doing good, we think more, we invest more, we read, learn, explore, travel , build connections, collaboration, study cases and do all what we can and more, to overcome the low performance challenges and leave the crowd of those who are not succeeding.

Once we make it, we start having a feeling of satisfaction, we congratulate our self, and we feel very fulfilled whenever we look back to where we’ve been. In fact we start enjoying, looking back to those we left in the old pit, checking on them from time to time to recognize our achievement and the place we are today.

And here is the trap, while a small minority, keep looking up, to those who are heading the category of our business, and kept they flame always alive, working, growing, collaborating, a majority fall in the doing good trap, and stop their growth there.

For us Coaches, we are the ones who knows more than any other person, that “ You are what you think about” if we’re keep one thinking how we made it and avoided the low level category , were gonna end up going back there, even if we don’t want it, even if we’re doing our best to stay in the good area, as not growing is simply a sign of going back, as the growth journey of other is not stopping.

It’s good, to be good, but growth is a journey, if you stop it because of you reach a first station, the train will keep going, and you’ll end up way behind.

Thank for listening to todays episode, Keep growing, and bye for now.

When we pay attention to people’s words, we can easily recognize they tend to use a defined type or style of words to describe things or express their feeling. Matching their style is one of the powerful coaching techniques in building rapport and connection with the clients. Today we’re going to explore the different representational systems of people around us.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

After exploring the importance of rapport building and the different means of communications as well as the best ways to build rapport, in today’s episode we’re going to talk about the representational systems. So let’s start.

Representational systems or as we call them also, sensory modalities are basically an NLP model , related to how human mind , process, treat and store information, as humans code information internally through their senses.

You may have heard before the abbreviation VAK , describing this representational system, as VAK represents the main channels or senses used by human being.

V stands for Visual

A stands for auditory

K stands for Kinaesthetic

Most of humans are prioritizing one of these 3 channels, and the good thing is when paying attention to people when talking we can easily identify what’s their preferred and used channel.

When a person is using basically the below words:

bright

Clear

Colors

Luminous

Vision

Illuminate

Focus

or sentences

It look like

We looked after our interest

Appears as if

What a bright morning

This is a clear view

There’s are high chance they are Visual

When a person is using basically the below words:

Ask

Melody

Tell

Tone

Yell

Vocal

Loud

Harmony

Outspoken

Discuss

or sentences

It sounds like

So you say ..

I heard it from him

Tune into this

We’re on the same wavelength

There’s are high chance they are Visual

When a person is using basically the below words:

Cold

Exciting

Solid

Pushy

Feel

Firm

Weight

or sentences:

It feels like

Get a feel of it

Solid as a rock

Put the pressure on

Moving through

There’s are high chance they are Kinaesthetic

When we master the differences and get familiar with communicating with the different sensory languages, we’ll have in our hand a great tool to connect with others. A coach can quickly, and from the first communication exchange identify the client sensory channel and adapt his own style accordingly.

This is another tool to add to our tool box, a tool that leads to better connection, stronger rapport and better efficiency.

Thank you all for listening to today’s VAK episode. Keep growing and buy for now.

During today’s episode Karim will talk about some of the most powerful techniques to build rapport, Matching , Mirroring and other techniques to increase the level of connection with others and increase the desired output of any partnership.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

In the previous 2 episodes of Building rapport series, we explored the meaning and importance of building rapport with others and mostly how we need to be conscious when building this rapport. We also went trough the different means of communication and we highlighted that words represents just 7% of the meaning of communication and that 55% is what the body say and 38% is what the voice tonality says.

During today’s episode we’ll talk about one of the most used and efficient technique to build rapport, focusing on the physiology part of the communication. Today’s techniques are called matching and mirroring

Matching in the act of matching the physiology of the other person with your own physiology, for example if the person in front of you put his right hand on his left hand , you put your right hand on your left hand. If the person, raises his left hand , you match him and raise your left hand.

Mirroring, is based on the same concept, but instead of raising your right arm, when the person you’re mirroring raises his right hand, you raise your left one.

It’s in fact reaching the point that in case you’re in front of each other, you’ll be almost playing his mirror.

The 2 techniques may look very simple, but they are highly efficient and very powerful when it comes to building rapport.

As it’s been always said, people who are like each other, like each other, the 2 techniques tend to get the other person like you, as you’re acting like him, and when they like you, they will open up with you, and share things with you.

It’s important to note that, matching and mirroring, should happen in a smooth and look like spontaneous way.

As these techniques focus basically on the physiology part, the same can also be applied on the voice tonality of the client or the person you’re talking to, if you’re usually loud and the person is speaking on low voice level, you need to match him, or at least reduce your voice level to avoid letting him feel the gap between both of you.

Before finishing today’s session, let me warn you about matching the accent of the other person, this is highly not recommended, as chance are high that he’s going to detect that, and when that happened , you simply brake all the rapport you already built.

That’s the end of today’s episode.

Thank you all for listening, keep growing and bye for now.

55% of the meaning of the communication is in our physiology, 38% in our voice tonality and only 7% in the words we’re using.

After talking about Rapport meaning and importance during last episode, Karim explore the different means of communication in this episode, highlighting the above eye opening figures.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

In previous episode we started talking about the importance of rapport in any relationship and how it’s a must for the coach, since with no rapport with the coachee, it’s going to be difficult to stretch him and help him explore his potential. We also highlighted that, while the majority of people deal with rapport building in unconscious way, dealing with it at a conscious level will make a big difference and impact on the person’s life and the live of those he’s in rapport with them.

The question here is : what to consider in the person in front of us to build a good rapport with him.?

When it comes to communication, almost all of us use a language to share our thoughts, express our feeling or ask for directions. But the same text , in the same language shared by the same person can be understood in different ways by different people.

Let’s consider this communication: “ Oh, Thursday nigh show on the local TV”

Despite the simplicity of the text, when it comes to be shared, it can be understood positively, negatively, it can include anger, joy, happiness, disgust, mockery, …

And the reason is because 55% of the meaning of the communication is in our physiology, 38% of the communication is in our voice tonality and only 7% of the communication is in the words we’re using.

Let’s do a simple math, 55% + 38% = 93% , 93% of our communication is mostly done at an unconscious level, unless we’re paying attention to this life changing concept.

Most of us focus is on the words and we miss being attentive to the tonality of the voice and the physiology of the person who’s sharing the message.

“ We cannot not communicate” even when we are silent, we communicate, and the 100% of the communication is reflected by our body language. When we communicate by phone, like tele-sales people, 7% of our communication is words and 93% tonality

We always communicate, even with no words, in fact we mostly communicate with no words, even when we’re talking, so being intentional of other people physiology and voice tonality is extremely important for anyone, and it’s a must for the coach to get the right insight and build strong rapport.

Thank you for listening, in tomorrow’s episode and the last episode in the Rapport trilogy, we’ll talk about how we use this information of different means of communication to build rapport with other.

That’s all for today, thank you all for listening, keep growing and bye for now.

During this Episode and the coming 2 ones, Karim will talk about Rapport building. In this first one the focus will be on the meaning of rapport and how important it to deal with it at a conscious level, for coaches, and for anyone who’s in an interaction with others, professionally and personally.

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Hey what’s up everybody, this is Karim Amri. Welcome to Coaching Secrets Podcast.

In previous episode, we explored the Presupposition of Professional Coaching, and one of the shared presuppositions was : “Resistance in a participant is a sign of a lack of Rapport”, so what is rapport and how we build it. This is our topic for today, so let’s explore it.

Having good rapport with someone is synonym to be highly sensitive to his moods, responses and reactions, in fact you’re highly connected that you can see and expect things from him that even the person himself can’t see or expect. And that’s what making rapport a fundamental skill in relationships.

In coaching the effectiveness of your coaching is a direct proportion of the level of relationship and rapport with the client. In other words, the success in achieving the client outcome from the coaching relationship depends at a high level of the rapport you have with him and the rapport he’s having with you.

As when you have good rapport you’ll know how and when to stretch your client and how and when to follow up with him and help him reach the best of his potential.

When it comes to rapport, we always consider how to build rapport, and it’s funny how we usually pay attention only when we have lack of rapport or loose our rapport with someone or with our client we don’t consider it before.

We feel that we loose the spark we usually have from the client, we feel it when there’s no bond, a broken link is there.

And that’s way when it comes to rapport, awareness and intentionality is key to keep a good rapport, we need to always feed and work on the relationship and pay attention to each and every detail shared or expressed by the other person, to take it into consideration when dealing with him.

Finally, and before finishing today’s episode about Rapport, it’s important to highlight that building rapport, can start before even meeting the person for the first time.

This happen, by paying attention to the email sent by the client or other person, how it is written (Long, short, style) or the phone message content or even the way he talk during the first phone call, tonality, level of voice and other related details.

In our daily life, during their daily interaction people tend to build and develop rapport unconsciously, without paying attention or being aware. Being intentional and conscious in building that rapport is one of the most powerful skills that can change the life of a persona and those around him.

Be intentional in building rapport.

That’s all for today, In tomorrow’s episode we’re gonna talk about the different aspects to consider in order to build rapport . Thank you all for listening. Keep growing and bye for now.