Coffee & Commerce

In today’s episode I’m talking to Hepsie Goddin from Martha and Hepsie. Hepsie runs the business with her sister, Martha.  Together they design colourful homeware, stationery & gifts all made in the UK.  They live in Sheffield and North Devon but successfully manage to run the business from two ends of the country - something that’s become quite normal since the pandemic!
In this episode we talk about how the business was developed and has changed in the last ten years. We also chat about the ups and downs of Facebook Ads and how Hepsie is now utilising Pinterest to grow their business even more.
Find out more about Martha and Hepsie:www.marthaandhepsie.comhttps://www.facebook.com/marthaandhepsiehttps://www.instagram.com/marthaandhepsie/
Also mentioned:www.notonthehighstreet.comwww.etsy.comhttps://www.joules.com/friends-of-joules
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Find out more: https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to David Tovey from Mon Teas.  With a background in business administration, finance and I.T., and aged in his mid-fifties, David decided it was time to set-out on his own.  He opened Mon Teas, a retail shop for loose leaf tea, in 2012.  The business has adapted and evolved over the years and has sold enough loose leaf tea and herbal infusions to make over two million cups of tea!
In this episode we talk about David’s background, how he got into this business, and how he’s managed to make his business plastic free.
Find out more about Monteas of Monmouth:https://www.monteas.co.ukhttps://www.instagram.com/monteas_of_monmouthMonTeasWales
Also mentioned:https://savethehighstreet.org
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Find out more: https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Harriet Westcott from Cover Me Baby. Mother of 3 and military wife Harriet Westcott set up her business Cover Me Baby back in 2018. After years of frustration at the number of baby products on the market and the lack of products with multiple uses Harriet designed her own product: the multi-use breastfeeding cover. A 5-in-1 product that can be popped in your changing bag and used for a range of baby admin tasks.
In this episode we talk about how having a business idea can come from an everyday problem - Dragon’s Den style! We also chatted about what Harriet’s next steps are and how this year has changed her plans for her business.
https://www.facebook.com/covermebabyukhttps://www.instagram.com/covermebabyuk/

Resources mentioned in the episode:https://www.madeformums.com/
https://www.mothersofenterprise.com/


https://www.facebook.com/mothersofenterprise


https://www.supportingtheunsunghero.co.uk/


https://www.ecomgrowthhub.com/


About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Find out more: https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Anne Bishop from Weaving Hope, an online store selling fair trade toys designed to help toddlers learn through play.  Anne has had a varied career, working her way through from being a secretary to being a business owner via charity management and an MBA.  She is particularly passionate about facilitating the development of others and now harnesses that in her business.
In this episode we talk about selling on third party platforms, getting to grips with Shopify and how taking on your own business presents a unique set of challenges.
Find out more about Weaving Hope:https://www.facebook.com/weavinghopehttps://weavinghope.uk
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Find out more: https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Sarah Latham from Friends & Canines, which is a natural dog treat company founded in 2019.  When lockdown began the business really took off and now Sarah has a thriving business delivering to happy pooches throughout the UK. 
In this episode we talk about setting up a business from scratch and leaving a full-time job to become a full-time business owner. We also chatted about building an ecommerce site from scratch and how we can overcome the learning curve that comes with technology.
Find out more about Friends and Canines:https://friendsandcanines.co.ukhttps://www.facebook.com/friendsandcaninesnaturaldogtreats/https://www.instagram.com/friendsandcaninesdogtreats/
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Elaine Pasini from Pickled Ginger, an SEO expert who helps small businesses get better ranking on Google.
In this guest expert episode we talk about how to optimise your images for both your website and social media.
Find out more about Elaine and Pickled Ginger:https://pickled-ginger.com/https://www.facebook.com/pickledgingermarketing/https://www.linkedin.com/in/elaine-pasini/https://www.instagram.com/pickledgingermarketing/https://www.pinterest.co.uk/pickledgingermarketing/

About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Ginevra Croft from The Wool Croft.  The Wool Croft is a bricks and mortar wool and fabric shop in Abergavenny, South Wales.specialising in quality yarns, dressmaking fabrics, and beautiful cotton prints.  The lockdown interrupted their expansion into running craft workshops, but they launched their online store at the end of 2020 so they could continue to sell online.  
In this episode we talk about taking the plunge and opening a high street store, the importance of creating a great user experience and the challenge of replicating that when you move online.  And much more...
Find out more about The Wool Croft:www.thewoolcroft.co.ukhttps://themakehouse.selz.com/https://facebook.com/thewoolcroft   https://instagram.com/thewoolcroft https://pinterest.com/thewoolcroft 

About your Host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In today’s episode I’m talking to Elaine Pasini from Pickled Ginger, an SEO expert who helps eCommerce businesses grow their organic presence on Google.
In this guest expert episode we talk about Google’s upcoming Page Experience update and what eCommerce businesses need to do to prepare themselves for it.  The main topics of conversation were site speed, website images and Shopify apps/WP plugins and how they can have a big impact on your site’s speed.
Find out more about Elaine and Pickled Ginger:https://pickled-ginger.com/https://www.facebook.com/pickledgingermarketing/https://www.linkedin.com/in/elaine-pasini/https://www.instagram.com/pickledgingermarketing/https://www.pinterest.co.uk/pickledgingermarketing/
Resources:Site speed test: https://developers.google.com/speed/pagespeed/insights/Another option for site speed tests, but a little more technical: https://gtmetrix.com/ Pixlr (for editing images): https://pixlr.com/x/Canva: https://www.canva.com/Blog about Page Experience and eCommerce sites:https://pickled-ginger.com/ecommerce-marketing-2021-and-google-page-experience-update/ WooCommerce Size Changer:https://en-gb.wordpress.org/plugins/wp-smushit/Shopify Size Optimiser- many Shopify Apps for images, but they cost and have variants of use - which one to use depends on the store and the goals of the business / website owner: https://apps.shopify.com/crush-pics 

About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

In this episode I’m talking to Kazryel Bolwell of Purple Flamingo Vintage, a small boutique in Crickhowell, South Wales.  They stock alternative fashion and accessories and are an inclusive boutique that provides beautiful and exciting fashion for all genders. Their ethos is embracing the joy and confidence that fashion can bring to our everyday lives.
We talked about the challenges of running a business while caring for young children as a single mum, moving from an online store to having a presence on the high street, the importance of creating a good customer experience, and shoes ;-)
Find out more at:https://purpleflamingovintage.com/ Irregular Choice Shoes: https://purpleflamingovintage.com/collections/irregular-choice https://www.facebook.com/purpleflamingovintagehttps://www.instagram.com/purpleflamingovintage/ 
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/ 

Today I’m talking to Ben Ward of The Beer Box Company.  They were originally a mobile wedding events company, but have adapted during lockdown to create and deliver DIY Cocktail Packages throughout South Wales.  They’re also slowly branching out into the rest of the UK. 

In this episode we talked about what Ben did when his mobile bar was hit by the covid lockdown, how he completely changed his business and how he creates a unique experience for his customers.  And double decker buses and shipping containers…

Discover the Beer Box Company:https://www.thebeerboxcompany.co.uk/https://www.facebook.com/Thebeerbox1/https://www.instagram.com/the_beer_box_company/
About the host:Follow me on instagram: https://www.instagram.com/eliteppc/Follow me on FB: https://www.facebook.com/eliteppcJoin my free FB group: Google Ads for eCommerceVisit my website: https://www.eliteecommercemarketing.comWant to learn Google Shopping? Join the waitlist for my new course, coming soon!https://onlineretailacademy.comApply to be a guest on the podcast: https: https://coffeencommerce.com/