Coffees and Content

By Loren Tomlinson | Holistic Digital Marketing and Social Media Strategies

Coffees & Content: No-Fluff Social Media & Marketing Insights

If you want straight-to-the-point social media and digital marketing insights that actually move the needle, y

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FAQs about Coffees and Content:

How many episodes does Coffees and Content have?

The podcast currently has 69 episodes available.

Coffees and Content episodes:

January 02, 2025{MINI} Why Quick Marketing Wins are Unrealistic
In this mini episode of the Coffees and Content podcast, I'm highlighting the importance of patience and trust in marketing.
We talk about why expecting immediate results within just three months isn’t realistic for long-term success and explore key strategies like not cutting your marketing budget, speaking to your target audience, showing up as your authentic self, and maintaining a clear vision.
Tune in to get insights on how to make sure your marketing efforts pay off in the long run.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
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6min
December 31, 2024{MINI} Omni-Channel Marketing for Maximum Impact
In this mini episode of the Coffees and Content podcast, I'm exploring holistic marketing and how it aligns with the omni-channel approach.
We discuss the Rule of Seven, which traditionally suggested that a product needed to be seen seven times by an ideal customer before they'd make a purchase. With the oversaturation of social media, this rule has changed significantly.
Tune in to learn about the importance of consistently showing up across different platforms and the strategies we use at the Social Collective to effectively repurpose long-form content into multiple touch points.
Click the link to listen to the full episode on ⁠Spotify⁠ and ⁠Apple Podcasts⁠.
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
6min
December 26, 2024{MINI} Multi-Platform Strategy: A Must for Modern Marketing
This mini episode of Coffees and Content highlights the importance of a holistic approach to marketing in today’s landscape.
We chat about how relying solely on one form of marketing, like just organic social media, is no longer enough. Instead, a wraparound strategy involving websites, SEO, newsletters, blog posts, and networking is key. I'm also draw on nearly a decade of experience in the industry and shares the success the Social Collective has seen with these holistic strategies.
Click the link to listen to the full episode on Spotify and Apple Podcasts.
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
5min
December 18, 2024216 - 2025 Social Media Predictions + Stress-Free Holiday Marketing Tips
My gosh, how time has flown – this is the last episode of Coffees & Content Season 2! And as 2025 approaches, I thought I’d unpack the top three social media trends to watch, and offer actionable holiday marketing tips designed to reduce stress so you can enjoy a well deserved break.
From harnessing Employee-Generated Content (EGC) to leveraging AI for hyper-personalisation, you’ll gain insights into staying ahead of the curve without feeling overwhelmed. Whether you’re repurposing old content, scheduling posts in advance, or focusing on “good enough” rather than perfect, this episode provides a roadmap to navigate holiday marketing with ease.
In this episode, you’ll learn:
The top 3 marketing trends to look out for in 2025
How to repurpose and revitalise your best-performing content
Why now is the time to prioritise consistency over perfection
How you can free up time for other more important tasks
Ways you can dedicate short, focused periods to audience interaction

What were your key takeaways from this week's episode?We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!

Ready to make 2025 your most strategic and stress-free marketing year yet?
Let’s connect through The Social Collective for personalised support.

Resources mentioned:
12-Days of Marketing
2025 Marketing Prep Checklist

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
27min
December 14, 2024215 - Lessons Learned & Goals Set: How to Make 2025 Your Best Year Yet!
Today I start off by taking a moment to reflect on the year that’s been, share lessons learned, and outline how to approach the upcoming year with purpose. With the holidays around the corner, I discuss the importance of stepping back, recharging, and using this time to create a solid game plan for the new year. From goal-setting and strategy to actionable tips for the first 30 days of 2025, this episode is all about starting strong.
I will also tell you about a free resource—the 2025 Marketing Prep Checklist—to help you confidently transition into the new year while enjoying your well-deserved break.
This episode will leave you inspired to pause, reflect, and plan with clarity, so you can enter 2025 with intention and confidence

In this episode, you’ll learn:
How disconnecting from work over the holidays can lead to renewed energy and creativity
The pitfalls of neglecting downtime and how to set boundaries to truly recharge
What questions to ask yourself to effectively reflect on 2024
How to break your big 2025 goals down into manageable steps to stay motivated
Understand how to “acclimatise” to new levels of success
Why January is a golden opportunity for social media visibility and client engagement
Tips for refining your marketing strategies to better connect with your audience

What were your key takeaways from this week's episode?We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!

Resources mentioned:
12-Days of Marketing
2025 Marketing Prep Checklist

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
28min
December 04, 2024214 - Instagram Hashtag Changes: What They Mean for Your Marketing Strategy
This week I break down a significant update to Instagram hashtags, sharing how it impacts businesses and content creators. I explore why this change is a timely reminder to prioritise strong marketing foundations and messaging over quick-fix tactics. I then discuss how you can shift your focus from hashtags to creating impactful, audience-centered content while building brand recognition and community.
Whilst you listen, I encourage you to embrace the evolving social media landscape so that your business can thrive in the long term.

In this episode, you’ll learn:
Why Instagram is removing the ability to follow hashtags and what this means for you
What opportunities this change will give businesses and content creators
Practical tips to adapt and connect with your audience authentically
The power of marketing foundations like your 1% ideal client, value proposition, and transformation
Why it’s important to create high-quality, relevant content that resonates deeply with your audience
What social media tactics you should avoid over-relying on

What were your key takeaways from this week's episode?
We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!

Resources mentioned:
12-Days of Marketing
2025 Marketing Prep Checklist

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
32min
November 27, 2024213 - Maximise Your Reach: The Latest Social Media Updates for Creators and Brands
Welcome to another monthly social media updates episode, today I am going to dive into the latest across Instagram, LinkedIn, and YouTube, helping you stay ahead of your social media game.
From Instagram’s upcoming features like adding photos and videos to existing carousels, to YouTube’s experimentation with hyperlinked blue comments, I cover what these changes mean for creators and brands. I also share LinkedIn’s top three tips for short videos, offering actionable advice for maximising engagement and reach.
Grab your coffee, take notes, and get ready to elevate your content strategy for the months ahead!

In this episode, you’ll learn:
How to improve your reach on Instagram
What IG is doing to offer you more insights into your Reel performance

Upcoming features for carousels on IG

Ways to repurpose content on LinkedIn

How to maximise impact of short form videos on LinkedIn

Why YouTube is testing TikTok-like hyperlinked blue comments

The importance of planning your content strategy for 2025

What were your key takeaways from this week's episode?We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!
Resources mentioned:
12-Days of Marketing
Link to 2025 Marketing Prep Checklist

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
30min
November 20, 2024212 - Why Comparison Hurts Your Success — Especially in Marketing and Business
Are you constantly comparing your business or marketing efforts to others? This week on the podcast, we’re tackling why comparison can harm your creativity, confidence, and progress—and, more importantly, how to shift your focus to what truly sets you apart.

In this episode, we uncover:
How comparison can sabotage your business growth
What your “zone of genius” is and why it’s your biggest asset
How to create success metrics that work for YOU
The secrets to building genuine, lasting audience relationships
Proven strategies to break free from the comparison cycle

When you stop chasing someone else’s version of success, you unlock the freedom to market authentically, build deeper connections with your audience, and grow your business on your terms.
Ready to embrace your unique strengths and stand out? Tune in now for actionable insights that will transform your approach to marketing and business.

What was your biggest takeaway from this episode? Drop your thoughts in the Spotify Q&A box or reach out through the links below—we’d love to hear from you!
If you found value in this episode, don’t forget to subscribe so you never miss a new release. Leave us a rating or review on Spotify or Apple Podcasts to help more entrepreneurs discover this content.

Resources mentioned:
12-Days of Marketing

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call

Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
37min
November 13, 2024211 - How I Built a Business That Lets Me Truly Unplug (And How You Can, Too)
In this episode, I share the story behind my recent weekend completely unplugged from work — a refreshing experience that felt worlds apart from the early hustle of my entrepreneurial journey. I reflect on the impact of this freedom on my well-being, my business, and my relationships.

This episode walks you through the reality of early entrepreneurship, where being "always on" can lead to burnout and a lack of boundaries. Then, I outline the key foundations that allowed me to create a scalable, self-sufficient business that frees me up to truly disconnect and recharge.

In this episode, you’ll learn:

Why stepping away from work is essential for enhancing productivity, creativity, and overall well-being

How to create a sustainable balance between work and personal life

The three key foundations for a self-sufficient business

What the benefits are of scalability and how you can do this in your business

Strategies to help you move toward the freedom to disconnect and thrive

What were your key takeaways from this week's episode?We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!

Resources mentioned:
12-Days of Marketing

Get in touch:
Instagram - @thesocialcollective_nz and @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
39min
November 06, 2024210 - 5 Tips to Nail Your Christmas Marketing (Without the Stress)
In this week's episode of Coffees and Content, I am giving you my top five tips for creating a successful Christmas marketing strategy. From engaging audiences early to avoiding holiday burnout, I provide you with actionable steps to help entrepreneurs and marketers make the most of the holiday season.
I will also run you through a bit of info on our '12 Days of Marketing' course, which offers a deeper dive into crafting a strong marketing foundation through strategy, social media, email marketing, and advertising. There are some huge prizes for those who sign up, so don’t miss out!

In this episode, you’ll learn:

How to build awareness for your Christmas offerings and why you need to start the conversation early

Why it’s important to focus on your most impactful products and services

How you can avoid last minute stress and think creatively about content without pressure

What it means to plan realistically and deliver quality over quantity

Ways to stay consistent without overloading yourself and burning out

How to take a strategic break and look ahead for long-term success

What were your key takeaways from this week's episode?We’d love to hear from you! Reach out to us using the links below or drop a question in the Q&A box on Spotify.
Don’t forget to subscribe to the podcast so you never miss an episode. And if you’re enjoying the content, we’d love for you to leave a rating and review on Spotify or Apple Podcasts!

Resources mentioned:
⁠12-Days of Marketing⁠

Get in touch:
Instagram - ⁠@thesocialcollective_nz⁠ and ⁠@coffeesandcontentpod⁠
Website - ⁠www.thesocialcollective.co.nz⁠
Let’s work together - ⁠Book a Call⁠
Have a question? Click here to send it to me!
Stay Connected:

Website: www.coffeesandcontentpod.com

Instagram: @coffeesandcontentpod

Facebook Community: @coffeesandcontentpod

Substack: https://coffeesandcontent.substack.com/

Watch on YouTube: Coffees & Content

Have a marketing question? Email [email protected]

Loved this episode? Leave a review - it would mean the world!!

If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
...more
28min

FAQs about Coffees and Content:

How many episodes does Coffees and Content have?

The podcast currently has 69 episodes available.