Bloomberg Business of Sports

College Football Kicks Off Amid Conference Shake-Ups


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With the college football season just getting underway, hosts Michael Barr, Scarlet Fu and Damian Sassower speak with Amy Privette Perko. She's CEO of the Knight Commission on Intercollegiate Athletics, an independent group that advocates for college athletes. Perko reacts to the recent conference realignment upheaval and how it impacts the Knight Commission's proposal for a better structure for college sports. She also provides a state of play on NIL rights.

ONE Championship founder, chairman and CEO Chatri Sityodtong also joins the show to talk about his journey from sudden childhood poverty, to Wall Street, to building one of the world's top combat sports platforms.

Plus, Bloomberg News US sports business reporter Randall Williams breaks down two new legal battles, as the New York Knicks sue a division rival and former NFL and USC star running back Reggie Bush takes on the NCAA.

See omnystudio.com/listener for privacy information.

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