What is college football's perfect plan for protecting rivalries, especially those rivalries that are not protected by conference affiliations? On this Kings of the North, Doug Lesmerises and Bill Landis identify the 18 most important non-conference rivalries, starting with Iowa-Iowa State and Pitt-West Virginia, and then create a plan to keep them alive and thriving. Then it's the next-tier rivalries -- what should be done with them? And which teams are getting it right and wrong with how they go about rivalry planning right now? Then it's time for another KOTN Showdown -- and it's the Hawkeyes and Cyclones that Doug and Bill pit against each other. Who would you rather be in 2025, Iowa or Iowa State? Thanks for joining Kings of the North.