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In today's life, technology is no longer a strange thing for us, the development of technology over the years makes people more and more intelligent in everything, it helps us a lot in life such as updating news, chatting with friends, doing business and much more. Currently, there are many businesses applying advertising and business methods on media platforms. With not too expensive cost, businesses can completely apply this method on social networking platforms for the purpose of promoting business and advertising to a new level. With the current 4.0 era, everyone uses advanced technology devices such as phones and computers, they can easily update and access all information in the world quickly. In this episode, let's sit together and talk about the development of technology with us, so that we can better understand how important it is to people's lives today .
Creators: Anh Kiet Nguyen ( Aki ), Nam Anh Tran ( Vick )
I mention about the meaning of color symbolic for brand, and how it has difference meaning from other countries culture. Also, how it good to pick black and blue color as the global brand to communicate with customers. For example, black is mean bad, sad, and evil, but in China means the power of young boy to do something bravely. But when we use for a brand, it could be the luxury, classical style and fashionable. Blue color means justice, peaceful and claim but it varies across culture. Also, it is a favorite color for international branding, and some countries probably mean amulet of evil. So, we will see the symbolic color has so benefit for branding and it has differences meaning in every culture around the world. But it is good to know the meaning of color because it can be the advantage for a brand.
Creator: Chirawin Mitprayoon
The topic that we focus on is crisis communications, why is the crisis communications is soo important to business and advertising because it is the way to handle the crisis when the company face an actual crisis to prevent the company reputation to be more severe. To have a good crisis management the company need to form a team of expertise in every department to have a tactics to deal with the technical and communication problems. The worst thing for the crisis communications is aggressive communications and defamation because the external stakeholders will receives your own communication differently and if the communication is a negative side this will cause the company reputation to be severely damage.The best person to communicate the external stakeholders is the CEO because that person is the spearhead of the company so whatever that he/she said will be high credibility than the people lower.
Creators: Cattliya Balding, Phongraphee Yotharak
In summary, we have talked about background of Thai people’s personality and cultures. We gave out the example of how Thai people are in this podcast, such as Thai people love funny contents and have a lot of compassion and sympathy, even with strangers. They get easily emotional and tend to remember commercial with humor and emotional appeal over other types of commercial. Furthermore, we gave the examples of two famous commercials in Thailand which are from Chaindrite and Thai life insurance company, the Chaindrite represents humor appeal while Thai life insurance represents emotional appeal.
Creators: Rungpailin Chunpimpanon, Deasyl chozom dorji, Thi minh hao nguyen
A podcast dedicated to exploring and learning more about the Metaverse. The special 3-episode series of the podcast aims to engage an audience that consist of young professionals, entrepreneurs, and independent artists, of the younger generation, who are curious about the Metaverse but have not been encouraged to discover more or take advantage of it. Our team at Metaverse and Madness covers the many benefits of promoting your own brand or business in the metaverse through the podcast in hopes to entice listeners and viewers to try out the metaverse themselves.
Mahmood Hossain, Kazi Tahmid Imam, Deasyl Chozom Dorji, Zeemick Tshogyel, Jeremiah Robert Pixley, Tarika Mittal, Kanokphan Suttisingh, Aaditya Vaid, Vimonlaeka Melech, Satit Rueangthong
A podcast dedicated to exploring and learning more about the Metaverse. The special 3-episode series of the podcast aims to engage an audience that consist of young professionals, entrepreneurs, and independent artists, of the younger generation, who are curious about the Metaverse but have not been encouraged to discover more or take advantage of it. Our team at Metaverse and Madness covers the many benefits of promoting your own brand or business in the metaverse through the podcast in hopes to entice listeners and viewers to try out the metaverse themselves.
Mahmood Hossain, Kazi Tahmid Imam, Deasyl Chozom Dorji, Zeemick Tshogyel, Jeremiah Robert Pixley, Tarika Mittal, Kanokphan Suttisingh, Aaditya Vaid, Vimonlaeka Melech, Satit Rueangthong
A podcast dedicated to exploring and learning more about the Metaverse. The special 3-episode series of the podcast aims to engage an audience that consist of young professionals, entrepreneurs, and independent artists, of the younger generation, who are curious about the Metaverse but have not been encouraged to discover more or take advantage of it. Our team at Metaverse and Madness covers the many benefits of promoting your own brand or business in the metaverse through the podcast in hopes to entice listeners and viewers to try out the metaverse themselves.
Mahmood Hossain, Kazi Tahmid Imam, Deasyl Chozom Dorji, Zeemick Tshogyel, Jeremiah Robert Pixley, Tarika Mittal, Kanokphan Suttisingh, Aaditya Vaid, Vimonlaeka Melech, Satit Rueangthong
The health & wellness podcast You’ve Been Heard discusses the various challenges and solutions for a healthier and safer lifestyle. The domestic abuse against men and boys series will have its 20 to 25-min dedicated slot on each weekly episode of the podcast, discussing the facts, research, and the ins and outs of the experiences of men and boys through domestic abuse.
Podcast by Mahmood Hossain, Kanokphan Suttisingh, Zeemick Tshogyel, Deasyl Chozom Dorji
Creators: Ms. Chatsuda Gongganta, Ms. Prawpiraya Thikhayuthanaphat & Mr. Nuttiwuth Onpetch
Our Podcast is named New Learning Lifestyle During with Covid-19. This Podcast tell you about the problem of COVID and the emerging virus and how it affects your studies. And how did school life change during the covid period? We also provide an overview of Omicron in which country it happened and how we students must deal with this virus.
Creators: Ms. Panthip Rotthong & Ms. Ketthip Chen
This podcast is based on a book, “Mindset” by Dr. Carol Dweck. In this podcast, we focused on the topic of mindset for long-lasting relationships. We explained the differences between the growth and fixed mindset when people are in love or being in a relationship. We talked about how people handle issues and conflicts in relationships and demonstrated that no relationship is perfect. Everyone has to work for it, accept each other’s flaws, and improve themselves for their partners. Moreover, we also mentioned how different mindsets deal with rejection and pain in romantic relationships.
From the publisher's feed
The contents are variety since these contents were created by the students of Communication Arts from Stamford International University.