In this episode, Inc. editor-at-large Christine Lagorio-Chafkin sat down with William Gaunitz, the founder and CEO of hair growth company Advanced Trichology. Advanced Trichology is ranked No. 4,192 on the 2025 Inc. 5000 list, which is the sixth time it has been an honoree.

In addition to discussing how he got the company started and what inspired him, Gaunitz stresses the importance of creating a brand for your company, treating people as individuals, and leveraging your transferable skills.