Content Kingdom

Content Kingdom

By David G. EwingBusinessMarketing
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Content Kingdom episodes

  • E41: The Founder Problem Nobody Plans For

    In this episode of Content Kingdom, host David G. Ewing sits down with Sam Gardner, founder of the Continuity Company, to challenge an idea most entrepreneurs don't want to hear: every founder is replaceable.Sam shares how her company helps founders step away from their businesses without bringing everything to a halt, whether for parental leave, burnout, health issues, or simply life happening.They also explore why building a company that can operate without you may actually make it stronger.


    Connect On Linkedin:

    David G. Ewing: https://www.linkedin.com/in/davidgewing/

    Sam Gardner: https://www.linkedin.com/in/hellosamgardner/

    42 min
  • E40: Why Doing Less Could Make Your Marketing Better

    In this episode of Content Kingdom, host David G. Ewing sits down with Danielle Hixenbaugh of Bloom Digital to ask a deceptively simple question: are marketers making marketing harder than it needs to be?

    Danielle shares why brands often get distracted by shiny objects, complicated strategies, and the latest tactics before getting the fundamentals right. She breaks down her simple framework for growth: build awareness, focus on retention, and find ways to amplify what is already working.

    The conversation also dives into paid media, conversion optimization, customer retention, AI, Black Friday marketing, and why sometimes the biggest opportunities come from doing less, but doing it better.

    If your marketing strategy keeps getting more complicated, this conversation might convince you to simplify it.


    Connect On LinkedIn:

    David G. Ewing:  https://www.linkedin.com/in/davidgewing/

    Danielle Hixenbaugh: https://www.linkedin.com/in/danielle-hixenbaugh/

    45 min
  • E39: Go Beyond SEO: How to Build Content for AI Search

    In this episode of Content Kingdom, host David G. Ewing sits down with Jenna Hannon to explore how AI is changing the way businesses get discovered online.

    Jenna breaks down the shift from SEO to Answer Engine Optimization and explains why keywords, technical tricks, and traditional search strategies are giving way to relevant, authoritative content built around the questions customers are actually asking.

    They also explore how businesses can measure their visibility across AI platforms, why your website still matters, and what marketers should be doing now to compete as search continues to evolve.

    The good news? There is no secret hack. AI search is rewarding businesses that understand their customers, create genuinely useful content, and execute consistently.


    Connect On LinkedIn:

    David G. Ewing: https://www.linkedin.com/in/davidgewing/

    Jenna Hannon: https://www.linkedin.com/in/jennahannon/

    38 min
  • E37: Rapid Fire With the Guests of Content Kingdom - Season 1

    Season 1 of Content Kingdom brought together an incredible lineup of marketers, creators, entrepreneurs, and business leaders and we asked almost all of them the same rapid-fire questions.

    In this special compilation episode, we’re looking back at some of their funniest, most unexpected, and most revealing answers. From favorite tools and creative habits to hot takes, personal preferences, and quick insights, see how some of our Season 1 guests handled the hot seat.

    It’s a different side of the people behind the strategies, ideas, and stories that made the first season of Content Kingdom so memorable.


    4 min
  • E38: Why Novelty Beats Perfection in Modern Marketing

    In this episode of Content Kingdom, host David G. Ewing sits down with Jack Larson to explore why novelty often beats perfection in marketing.

    Drawing from his experience across financial services, Jack shares how marketers can use creativity and data to break through crowded markets, measure the impact of bold ideas, and make smarter decisions about where to invest.

    They also dig into AI’s role in content and why producing something genuinely original matters even more as AI generated content becomes increasingly common.


    Connect On Linkedin:

    David G. Ewing:  https://www.linkedin.com/in/davidgewing/

    Jack Larson:  https://www.linkedin.com/in/jacklarson/


    43 min
  • E36: What Home Improvement Marketing Can Teach Every Content Creator with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize

    In this episode of Content Kingdom, host David G. Ewing sits down with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize, to explore an unexpected challenge: how do you market something as ordinary as replacement windows?

    Jamie shares how customer research, storytelling, content marketing, and AI have transformed the way Modernize connects homeowners with trusted contractors. The conversation dives into search trends, AI powered content strategies and why understanding customer intent matters more than ever. If you're building content, growing demand, or adapting your marketing for the AI era, this episode is packed with practical insights.

    Connect On Linkedin:

    David G. Ewing:  https://www.linkedin.com/in/davidgewing/

    Jamie Smith:  https://www.linkedin.com/in/jamiesmithaustin/

    Modernize Home Services: https://www.modernize.com/


    43 min
  • E35: The Real Reason He Became a Movie Producer with Tom Butterfield, Partner/Head of Production at Culmination Productions

    In this episode of Content Kingdom, host David G. Ewing sits down with Tom Butterfield, Partner/Head of Production at Culmination Productions, for a fascinating look behind the scenes of the movie business and what producers actually do.

    Tom explains why producing is far more than raising money. From finding great scripts and building the right team to balancing creativity with business realities, he shares lessons learned from years of bringing films to life. The conversation also explores Hollywood's changing landscape, the growing importance of intellectual property, and why successful producers think more like entrepreneurs than most people realize.


    Connect On Linkedin:

    David G. Ewing:  https://www.linkedin.com/in/davidgewing/

    Tom Butterfield:  https://www.linkedin.com/in/tom-butterfield-pga-8b837221/


    Culmination Productions Website: https://www.culminationprod.com/


    49 min
  • E34: Why Every Brand Should Think Like a Media Company with Patrick Mulhearn, CEO & Partner at Irrevocable Designee LLC

    In this episode of Content Kingdom, host David G. Ewing sits down with Patrick Mulhearn, CEO & Partner at Irrevocable Designee LLC, to explore why brands should stop thinking like advertisers and start thinking like entertainment companies.

    Patrick shares how micro dramas, branded storytelling, and original content are reshaping modern marketing. From Coca-Cola and Chick-fil-A to A24 and LSU, the conversation explores why the brands that capture attention in the future won't just buy media, they'll create it. They also discuss AI, the creator economy, Louisiana's growing production ecosystem, and why CMOs should think more like studio executives.

    Connect On Linkedin:

    David G. Ewing: https://www.linkedin.com/in/davidgewing/

    Patrick Mulhearn: https://www.linkedin.com/in/patrickmulhearn/recent-activity/images/

    Irrevocable Designee LLC Website: https://irrevocabledesignee.com/


    44 min
  • E33: How Creative Studios Can Escape the Sea of Sameness with Joel Pilger, Founder of Forum

    In this episode of Content Kingdom, host David G. Ewing sits down with Joel Pilger, Founder of Forum™, to discuss one of the biggest challenges creative studios face: standing out in a crowded market. The conversation explores why great work alone is not enough, how studios can escape the “sea of sameness,” and why curiosity is often more powerful than clarity when attracting new clients.

    They also dive into authority, personal branding, AI’s impact on creative businesses, and how the most successful studios are using AI to improve decision-making rather than simply generate content.

    Connect On LinkedIn:

    David G. Ewing: https://www.linkedin.com/in/davidgewing/

    Joel Pilger: https://www.linkedin.com/in/joelpilger/


    Joel’s Website: https://www.joelpilger.com/


    The Fabulist Podcast: https://www.youtube.com/playlist?list=PLo91FfHKob1vXPBkOnRKiCTu6Zgazp3Jo


    Joel's Positioning Copilot: https://joelpilger.com/positioning

    47 min
  • E32: What Anthropology Can Teach Us About the AI Revolution with Dave Finnegan, Chief Experience Officer at BlackFinn Partners

    In this episode of Content Kingdom, host David G. Ewing sits down with Dave Finnegan, Chief Experience Officer at BlackFinn Partners, for a wide-ranging conversation on AI, anthropology, leadership, and what it means to stay human in a rapidly changing world.

    Drawing from his year-long journey around the globe, studies in anthropology, and work with organizations like the Explorers Club, Dave shares a unique perspective on how humans adapt to disruption. The discussion explores lessons from the Industrial Revolution, the future of work, AI driven change, and why curiosity, collaboration, and continuous reinvention may be the most important skills of the next decade.

    The conversation also examines the growing value of authentic human experiences in an AI powered world and why the strongest leaders are approaching the future with humility, adaptability, and a willingness to learn.

    50 min

About Content Kingdom

From the publisher's feed

Welcome to Content Kingdom — conversations with the rulers & royalty of content marketing.