Ben Hirons is the founder of Due North and helps small and medium-sized enterprises to build sustainable growth. In my podcast, he explained to me why everybody should kill SEO in 2021!

☝️☝️  In my podcast Content Marketing Mastery, we spoke about the following topics and questions☝️☝️

👉  Why we all should kill SEO

👉  Check these SEO core components

👉  Don’t do it for google; do it for your customer

👉  How entrepreneurs should start their journey

👉  How important is Google My Business?

👉  Lessons from the year 2020

👉  Trends for the future

You can find more information about Ben Hirons on his website: due-north.co/  

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

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#seo #marketing #digitalmarketing #business #sales #entrepreneur #contentmarketing #google #googlemybusiness #seotrends

👉  Use the external motivation that people have

👉  3 different segments:

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

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#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

👉  Figure out the outcome; figure out the value of your outcome and divide it by then (10% of the outcome is an easy sell)

👉  How good are you at selling? Everything under 300 Dollar is easy to sell; 300-900 good offer and good positioning; everything beyond 900 Dollar you need more skills;

👉  What kind of shoppers do you want? Wallmart shoppers or luxury shoppers?

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

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#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

👉  It is much easier to engage with people

👉  They are asking for products or services

👉  Use the data and create an evergreen system

👉  Building your audience is much easier

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

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#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

👉  What is the outcome that you want to give?

👉  The starting point of your target audience

👉  How to reverse engineer the outcome that people want?

👉  Make sure that you bring people from A to B (Define A and B)

👉  Use fiverr.com and outsource most of the work!

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

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#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

👉  Check out Facebook groups and the excitement of the people

👉  Ask yourself: Are people engagement

👉  Benchmarks: How many people are looking for your topic?

👉  Check Adwords for the costs for ads

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

🧑‍🤝‍🧑 Let's connect to see more content like this 😁

#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

👉  Main benefit: Productizing your knowledge

👉  You put out an online course and sell it again and again

👉  Perfect business model

👉  Collect questions from the client; Create something that people asking for

👉  Give them what they want

👉  People don’t buy information; they either buy transformation or outcome;

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

🧑‍🤝‍🧑 Let's connect to see more content like this 😁

#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

🎧🎧  You can listen to the whole interview here:

Tom Lipelt is the founder of several businesses and helps entrepreneurs to create and market their video online course.

☝️☝️  In my podcast Content Marketing Mastery, we spoke about the following topics and questions☝️☝️

👉  Why is it important to create online courses?

👉  How to find information about your niche?

👉  How to create content for my online course?

👉  Why your mail list is your most important asset

👉  How to identify the correct price for your online course?

👉  What niches work best?

You can find more information about Tom Lipelt on these websites:

Smart Brand Marketing - (Marketing/Traffic/Conversions Services)

SEO Singularity Plan - (Improve your visibility - designed for small businesses and influencers)

We Market Online Courses - (Upgrade your sales process & get more students)

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

🧑‍🤝‍🧑 Let's connect to see more content like this 😁

#directmarketing #marketing #digitalmarketing #business #sales #socialmediamarketing #entrepreneur #contentmarketing #onlinecourses #seo

👉  You need to be PR ready

👉  You have to have a PR structure on your website

👉  Is your website converting?

👉  Do you have a powerful Call-to-Action?

👉  Do you have a follow up sequence after people optin?

21 Day PR Action Guide: https://bit.ly/PRActionGuide

Schedule a meeting with Drew: www.WasabiPublicity.com/Schedule

Online Press Kit Database: www.SearchPressKits.com

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

🧑‍🤝‍🧑 Let's connect to see more content like this 😁

#pressreleases #media #publicrelations #pr #marketresearch #marketing #branding #writers #writing #contentmarketing

🎧🎧  You can listen to the whole interview here: https://anchor.fm/contentking/episodes/How-to-become-PR-ready-with-your-company--Interview-with-Drew-Gerber-emvcu7

👉  Really clearly formulate the value that you provide

👉  Ask yourself: What value can you bring?

👉  Ask yourself: What is your message and why is it unique?

21 Day PR Action Guide: https://bit.ly/PRActionGuide

Schedule a meeting with Drew: www.WasabiPublicity.com/Schedule

Online Press Kit Database: www.SearchPressKits.com

🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/  Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online

Got value, please 👍

🧑‍🤝‍🧑 Let's connect to see more content like this 😁

#pressreleases #media #publicrelations #pr #marketresearch #marketing #branding #writers #writing #contentmarketing

🎧🎧  You can listen to the whole interview here: https://anchor.fm/contentking/episodes/How-to-become-PR-ready-with-your-company--Interview-with-Drew-Gerber-emvcu7