Content Matterz

Content Matterz

By Eric KasimovBusinessMarketing
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Content Matterz episodes

  • Creating Content Changes Lives

    The act of creating content changes lives — it’s one thing for us to say as maybe we’re biased. But for someone else to say it from their experiences, we listen. That’s exactly what we talk about in this Content Matterz episode. 

    Mark Metry, an important voice for social anxiety and mental health was a featured guest on the Entrepreneur Perspectives podcast. You can listen to both his episodes here:

    Social Anxiety, Bullying, and Meditation

    How Podcasts Saved My Life

    We also featured a segment from these podcasts on how “podcasts saved his life“.

    We’re obviously big believers in content creation so hearing this story about how creating content changed Mark’s life had us nodding along and listening. Because it’s true — creating content changes lives. I talk about how reading, writing, and listening had an impact on me before, during, and after building KazSource (and still today). 

    You don’t know how the content you create will benefit you–or someone else. It’s something you can’t measure. And sometimes it has nothing to do with any sort of measurement. And other times, the measurement is far greater than anything you could have ever imagined!

    In case you haven’t noticed, we love podcasts. In fact, yeah, you should have one. We’ll even build it for you. A podcast that is. Simply contact us here – we’ll get your podcast published, fast. 

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • Creating a Positive Atmosphere Through Content and Conversations
    • Therapist Shortage + Consuming Bad News
    • Blogging is Not Dead | An Audible Blog

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Creating Content Changes Lives”.
    • About Mark Metry (as heard in this episode): Mark is an essential voice for mental health — he is the host of the Social Anxiety Society Podcast, he is a 2-time TEDx speaker, he is an entrepreneur, and he is someone who has dealt with social anxiety. Today, Mark Metry helps people manage their social anxiety – he does this through his book Screw Being Shy, talks, posts, coaching, and conversations (just like this one!).
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Creating Content Changes Lives appeared first on KazCM.

    5 min
  • Podcasts Changed My Life

    When someone says, “podcasts changed my life”, you listen. That’s exactly what we talk about in this Content Matterz episode. 

    Mark Metry, an important voice for social anxiety and mental health was a featured guest on the Entrepreneur Perspectives podcast. You can listen to both his episodes here:

    Social Anxiety, Bullying, and Meditation

    How Podcasts Saved My Life

    Clearly, we like podcasts. So hearing this story about how podcasts changed Mark’s life piqued our interest in many ways. I talk about how audio (podcasts and audible books) had an impact on me before, during, and after building KazSource (and still today). 

    Mark shares a story of listening to The Tim Ferris Show when Tim Ferris talked about being suicidal in college — Mark at the time he heard that story was suicidal in college. Listening to this episode and thousands more changed Mark’s life — saved Mark’s life.

    Sometimes you don’t know how the content you consume will impact you–or how the content you create will impact someone else. It’s simply not all about the return you can spreadsheet. Sometimes it has nothing to do with the return. And sometimes, the return is far greater than anything you could have ever imagined!

    In case you haven’t noticed, we love podcasts. In fact, yeah, you should have one. We’ll even build it for you. A podcast that is. Simply contact us here – we’ll get your podcast published, fast. 

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • Therapist Shortage + Consuming Bad News
    • The Benefits of Appearing on Podcasts
    • Making Connections Through Content

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Podcasts Changed My Life”.
    • About Mark Metry (as heard in this episode): Mark is an essential voice for mental health — he is the host of the Social Anxiety Society Podcast, he is a 2-time TEDx speaker, he is an entrepreneur, and he is someone who has dealt with social anxiety. Today, Mark Metry helps people manage their social anxiety – he does this through his book Screw Being Shy, talks, posts, coaching, and conversations (just like this one!).
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Podcasts Changed My Life appeared first on KazCM.

    7 min
  • Connecting Through Content

    There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of:

    – Content introduces people

    – Content is the ultimate back check

    – Content is your proof of concept

    – Content added up is your body of work

    – Connecting through content

    A bit more about podcasting:

    From a 2022 report by Infinite Dial, 62% of Americans have listened to a podcast. This means an estimated 177 million Americans! Even more, that is an increase from 2021 of 57%! (source: Riverside)

    So yeah, podcasting is a big deal. And it is growing — fast. So we will continue to talk about podcasting, a lot. And we will continue to produce podcasts. Because we have seen it work — over and over again!

    ——

    We want to produce your podcast — we make it easy! Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • Your New Favorite Email Newsletter #1 | Ted Lasso, Podcasting, and Long Walks
    • Thanks to Podcasting
    • “You Should Have a Podcast”

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Connecting Through Content”.
    • About Jared Nichols (as heard in this episode): Jared is the founder and creator of the NU Futurist and The Foresight Academy, a program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, use to guide and make the future they want to see.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Connecting Through Content appeared first on KazCM.

    11 min
  • Iterating Content & Production Value

    There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of:

    – Attention spans with content consumption, including the series on Netflix, “Arrested Development”

    – Taking long-form content and turning it into shorter snippets

    – Making money off of YouTube is blowing people’s minds

    – ROI

    – Iterating content

    – Body of work

    – 80/20 Principle podcast on Entrepreneur Perspectives

    This is a Content Matterz episode. Short and immediate. 

    This episode first originated on Unscripted. You can listen to the full long-form conversation here:

    Unscripted | Podcasting, Iterating, Joe Rogan, Josh Allen, Cleveland Browns, CLT

    A bit more about podcasting:

    From a 2022 report by Infinite Dial, 62% of Americans have listened to a podcast. This means an estimated 177 million Americans! Even more, that is an increase from 2021 of 57%! (source: Riverside)

    So yeah, podcasting is a big deal. And it is growing — fast. So we will continue to talk about podcasting, a lot. And we will continue to produce podcasts. Because we have seen it work — over and over again!

    ——

    We want to produce your podcast! Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • It’s ALL About CONTENT
    • Podcast Management Services
    • Podcast Interviews Are More Personal Than Company Presentations

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Iterating Content & Production Value”.
    • About Jared Nichols (as heard in this episode): Jared is the founder and creator of the NU Futurist and The Foresight Academy, a program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, use to guide and make the future they want to see.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Iterating Content & Production Value appeared first on KazCM.

    12 min
  • What Makes a Good Podcast Guest and Long-Form Interviews

    There is so much to talk about when it comes to podcasting. In this episode, the co-hosts of the Unscripted podcast series on Entrepreneur Perspectives take on the topics of:

    What Makes a Good Podcast Guest

    Long-Form Interviews

    Attention Spans

    and more.

    This is a Content Matterz episode. Short and immediate. 

    This episode first originated on Unscripted. You can listen to the full long-form conversation here:

    Unscripted | Podcasting, Iterating, Joe Rogan, Josh Allen, Cleveland Browns, CLT

    A bit more about podcasting:

    From a 2022 report by Infinite Dial, 62% of Americans have listened to a podcast. This means an estimated 177 million Americans! Even more, that is an increase from 2021 of 57%! (source: Riverside)

    So yeah, podcasting is a big deal. And it is growing — fast. So we will continue to talk about podcasting, a lot. And we will continue to produce podcasts. Because we have seen it work — over and over again!

    ——

    We want to produce your podcast! Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • Sharing Stories Through Podcasts
    • The Benefits of Appearing on Podcasts
    • Content Brings People Together

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “What Makes a Good Podcast Guest and Long-Form Interviews”.
    • About Jared Nichols (as heard in this episode): Jared is the founder and creator of the NU Futurist and The Foresight Academy, a program that teaches leaders and teams the same skills that innovators, industry disruptors, and change-makers, use to guide and make the future they want to see.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post What Makes a Good Podcast Guest and Long-Form Interviews appeared first on KazCM.

    13 min
  • Charlotte Startup Uses Branding and Content FTW

    This Charlotte startup company focused on branding and content FTW. 

    Since one of the founders first appeared on the Entrepreneur Perspectives podcast in mid-2019, 2ULaundry has taken off! They now even have a franchise business in LaundroLab. Branding and content were some of the main drivers of that success. That included appearing on podcasts, creating content, giving the user consistency in design with logos, websites, and t-shirts, and utilizing social media including Facebook, Instagram, Nextdoor, and LinkedIn. 

    In October 2020, the other founder of 2ULaundry came on the Entrepreneur Perspectives podcast–and we talk about many topics around his business, entrepreneurship, and branding/content. This episode gets into all that branding and content FTW!

    In this Content Matterz podcast episode, Eric Kasimov talks with Alex Smereczniak, co-founder of 2ULaundry and LaundroLab.

    More about Alex Smereczniak and His Companies | 2ULaundry & LaundroLab 

    Alex is the co-founder and CEO of Charlotte-based startups, 2ULaundry & LaundroLab.

    2ULaundry | 2ULaundry’s expert laundry service turns your laundry day back into a do-what-you-want day. It’s a new spin on laundry and dry cleaning.

    LaundroLab | A New Spin On Franchising. LaundroLab is a franchise community that allows for an entrepreneur to buy into a proven recession-resistant and semi-absentee business model.

    Alex Smereczniak’s appearance on Entrepreneur Perspectives.

    Alex’s business partner, Dan D’Aquisto’s appearance on Entrepreneur Perspectives.

    ——

    We think every entrepreneur, that is willing, should have their own platform. And we want to help make that happen. Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource
    • 2ULaundry
    • LaundroLab

    Related Podcast Episodes:

    • Why Do Brands Create Content
    • Content Brings People Together
    • Brand Consistency Matters

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Charlotte Startup Uses Branding and Content FTW”.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Charlotte Startup Uses Branding and Content FTW appeared first on KazCM.

    8 min
  • Why This Charlotte Business Leader Creates Content

    This Charlotte business leader creates content for a greater purpose.

    In this Content Matterz podcast episode, Eric Kasimov talks with Tony Tennaro, Principal Chair of C12 Greater Charlotte.

    The concept of creating content didn’t happen overnight for this Charlotte business owner. As Tony said:

    “When the idea of a website with my name on it was brought up my first reaction was-oh no! The world doesn’t need one more website.

    As we talked more about it, I agreed to launch one. Why? Because the world does need more people talking about HOPE! Maybe it might even be more meaningful that I am just an ordinary guy who believes in an extraordinary God who does extraordinary things constantly with ordinary people. With faith in God, a hope for tomorrow, and a desire to have a significantly positive impact on people and the life they live, I am -like Star Trek’s Enterprise-going where this man has not gone before.”

    More about Tony Tennaro’s mission | Guest on Content Matterz | “Why This Charlotte Business Leader Creates Content”

    Imagine what a group of CEOs and business owners motivated to build great businesses but having a greater purpose can do with intentional focus, shared learning, and resources. This mission is challenging and highly rewarding but not meant to do alone. The power of Peer CEOs answering the same kinds of challenges and opportunities with a common set of core values around dour Board Tables has changed lives including our own.

    Tony first appeared on the Entrepreneur Perspectives podcast. You can listen to that podcast here.

    ——

    We think every entrepreneur, that is willing, should have their own platform. And we want to help make that happen. Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource
    • Tony Tennaro’s website
    • C12 Greater Charlotte

    Related Podcast Episodes:

    • Why Do Brands Create Content
    • Content Brings People Together

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Why This Charlotte Business Leader Creates Content”.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Why This Charlotte Business Leader Creates Content appeared first on KazCM.

    12 min
  • Making Connections Through Content

    Make a connection through content or do the opposite. It works either way.

    In this Content Matterz podcast episode, Eric Kasimov talks with Shondell Varcianna, Founder of Varci Media.

    What if your content is the way you differentiate yourself? Yeah, someone may not like it–they may not even like you. What a time-saver that could be for you. Because if for example, you are recruiting that person, they were going to find out sooner or later that you weren’t their cup of tea. Let the content be the filter. And this works the other way too–people will come to value what you say and how you say it and they will seek you out in ways you can’t even imagine. Content has that power. We see it over and over.

    More about Shondell Varcianna | Guest on Content Matterz | “Making Connections Through Content”

    Shondell owns and operates Varci Media. Varci is a writing company in Atlanta, Georgia that helps financial institutions get more inbound inquiries by writing blog posts that convert. 

    She first appeared on the Entrepreneur Perspectives podcast. You can listen to that podcast here.

    ——

    We think every entrepreneur, that is willing, should have their own platform. And we want to help. Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource

    Related Podcast Episodes:

    • Sharing Stories Through Podcasts
    • Content Brings People Together

    Connect:

    • Eric Kasimov: Twitter, LinkedIn
    • KazSource: Twitter, Instagram

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Making Connections Through Content”.
    • This podcast episode exists because of KazCM. The content production company inside KazSource, Inc. Our rallying cry: “content brings people together”.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Making Connections Through Content appeared first on KazCM.

    3 min
  • Sharing Stories Through Podcasts

    Share a story on a podcast. What happens next is fascinating.

    In this Content Matterz podcast episode, Eric Kasimov talks with Mort Fertel, the CEO of SudShare. 

    SudShare helps is a marketplace for laundry. Both for the user and the Sudster. But they are not just a laundry company. They are a tech company. And they are a company that shares content. Their CEO appears on podcasts sharing the story of SudShare, talking about his own philosophy, the dynamics of a family business, and answering questions around all of it and more. And while doing that, people are learning about a new opportunity to work with or use SudShare. And beyond that, a listener may be inspired to do their own thing–to think, “what is possible”. And all of that and more comes from sharing stories through podcasts. The same can be said for blogs and videos and social media posts — in their own way of course. It’s the sharing of stories on a podcast and other mediums that lead to fascinating things.

    ——

    Check out the full conversation with Mort Fertel on the Entrepreneur Perspectives podcast. Or search Entrepreneur Perspectives on your favorite podcast platform.

    We think every entrepreneur, that is willing, should have their own platform. And we want to help. Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource
    • SudShare

    Related Podcast Episodes:

    • Podcast Interviews Are More Personal Than Company Presentations
    • It’s ALL About CONTENT

    Connect:

    • Eric Kasimov: Twitter, LinkedIn

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Sharing Stories Through Podcasts”.
    • This podcast episode exists because of KazCM. The media company inside KazSource, Inc. It’s all about creating, engaging, and distributing. Why? Because we believe content brings people together.
    • We would be grateful if you subscribed to this podcast on your favorite podcast player. Search: Content Matterz (with a z!)

    The post Sharing Stories Through Podcasts appeared first on KazCM.

    5 min
  • Podcast Interviews Are More Personal Than Company Presentations

    It’s simple. Podcast interviews are more personal than company presentations. In this Content Matterz podcast episode, Eric Kasimov talks with Jereon Corthout. Jeroen is the co-founder of Salesflare. We get into the essence of why Jeroen appears on podcasts, why he hosts his own podcast, and how podcasts are more personal than company presentations.

    There’s leverage in podcasting (and content in general, including blogs). And that leverage if authentic includes, meeting awesome people, finding new connections, becoming a better listener, becoming a better communicator, driving new business without being sales-y, and other ancillary benefits.

    This doesn’t mean a podcast interview must lead to new business. But as we often find out in business — business is personal. And what better way to start off or build a relationship than with a conversation that all involved are present for.

    About SalesFlare: Salesflare is known as the Intelligent CRM. It is a simple yet powerful CRM for small businesses selling business to business. 

    ——

    Check out this episode about how podcast interviews are more personal than company presentations. And if you want to listen to the full episode with Jereon Corthout of SalesFlare, check it out on the Entrepreneur Perspectives Podcast. Or search Entrepreneur Perspectives on your favorite podcast platform.

    We think every entrepreneur, that is willing, should have their own platform. And we want to help. Contact us here.

    Sign up for your new favorite email right here.

    ——

    Useful links from this episode:

    • Podcast Production by KazSource
    • SalesFlare

    Related Podcast Episodes:

    • Content Is Leverage
    • The Benefits of Appearing on Podcasts

    Connect:

    • Eric Kasimov: Twitter, LinkedIn

    Wrap Up:

    • Thank you for listening to this Content Matterz podcast episode, “Podcast Interviews Are More Personal Than Presentations”.
    • This podcast episode exists because of KazCM. The media company inside KazSource, Inc. It’s all about creating, engaging, and distributing. Why? Because we believe content brings people together.

    The post Podcast Interviews Are More Personal Than Company Presentations appeared first on KazCM.

    8 min

About Content Matterz

From the publisher's feed

Entrepreneurs often need help communicating their story. That’s where the Content Matterz Podcast comes in! Short snippet episodes giving you ideas, inspiration, and marketing tips. With our…

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