Content Matterz

Have a vision and stay focused. In this Content Matterz episode, Eric Kasimov chats with Mo Ali about how he measures the ROI of content creation. Mo also discusses how he is learning along his journey and gaining experience which will help with his success in the long run. 

Measuring the return on investment of creating content is not an easy task, however. But of course, you can track the success of your content marketing efforts by measuring the opportunities, conversations, and overall growth of your business. 

With that said, creating content requires a lot of hard work, time, and effort. However, if you stay on the right path and put in the work, your return will be well worth it. 

Mo truly practices what he preaches, which is why we are collaborating with him. Check out the Pro Talk Podcast Series on SportsEpreneur where talks with some of the best footballers around the world.

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And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

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Useful links from this episode:

• KazCM | creating content with you on the self-betterment path.
• KazSource | helping leaders create opportunities for their business.
• SportsEpreneur | The content platform where sports and entrepreneurship collide!

Connect with us:

• Mo Ali Heydarpour: Instagram, Twitter, LinkedIn, Tik Tok
• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this Content Matterz podcast episode, “Measuring the ROI of Content Creation” | #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post Measuring the ROI of Content Creation appeared first on KazCM.

Podcasting has the potential for so much good. In this Content Matterz episode, Eric Kasimov discusses how podcasting has helped create opportunities for self-betterment and meaningful conversations.

Podcasting isn’t just about seeing how many followers, listeners, or subscribers you can get. It has dynamic and multi-functional purposes- training employees, sharing insights or opinions on particular topics, gaining knowledge, staying in touch with your network, self-betterment, and learning to communicate (just to name a few).

You have a unique talent stack. You have stories and insights to share. There are people out there who want and need to hear it. And of course, podcasting can open doors to conversations and connections you otherwise might not have had. Creating, discussing, learning, and sharing. That is what podcasting is all about. And you should consider it. Content creation that is. In some way that works for you.

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And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

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Useful links from this episode:

• KazCM | creating content with you on the self-betterment path.
• KazSource | helping leaders create opportunities for their business.
• SportsEpreneur | The content platform where sports and entrepreneurship collide!

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this Content Matterz podcast episode, “Thanks to Podcasting” | #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post Thanks to Podcasting appeared first on KazCM.

There is a lot of self-talk in the content that we create. In this Content Matterz episode, Eric Kasimov discusses how writing and creating content adds a level of accountability to his life. Accountability; we all should have it, we all need it.

And while you are at it, ask yourself this; are you holding yourself accountable? Or do you find yourself at a block?  Change that--add a level of accountability for yourself by creating content.
Here's the thing, when you publish a blog, or post something on social media, or share a video, or record a podcast episode, you have to at least be on a path of documenting your thoughts or be a thought leader of some kind. That means you need to know what you are writing or talking about to some level. That alone will force you to think more, read more, ask more insightful questions. That's accountability. And that's what content creation is about. Perhaps it's a way to learn. And learning if you remember requires an incredible amount of accountability.

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And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

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Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this Content Matterz podcast episode about accountability content | #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post If You Want Accountability For Yourself, Start Creating Content appeared first on KazCM.

The conversations and content you take in will affect your energy levels in both a positive and negative way. In this Content Matterz episode, Eric Kasimov discusses his experiences with both positive and negative conversations he has had in his career and how they’ve affected his productivity. 

And while you are at it, ask yourself this; are you taking in positive content? Or are you stuck listening to content that is adding negative energy to your life? Change that… take in some positive content. 

You’ve heard of the book The Energy Bus by John Gordon. It’s fundamental in many ways, but not always easy to execute especially when it comes down to those you surround yourself with and the content you take in. That positive energy applies to all of it. The person in the office near yours, your Twitter feed, the people you go to lunch with, the clients you have, and of course the people you live with.

It takes effort to create an atmosphere of positive. And one way to control it is by creating content yourself–positive content. That doesn’t mean you need to be like Tony Robbins. The content could be strategic or it could be thought-provoking or it could be analytical. The point is you are focused on the creation of whatever that piece of content is. You will have a hard time focusing on the negative and that alone is a reason why you should create content.

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And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

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Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this Content Matterz podcast episode on positive content | #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post Creating a Positive Atmosphere Through Content and Conversations appeared first on KazCM.

Should you start recording your podcast now? In this Content Matterz episode, Eric Kasimov tackles this question that we often receive from people. At the current moment, podcasting is a very important and popular way to tell your story. Yes, you should start recording your podcast now. 

This is an 8 minute podcast that we initially published on our SportsEpreneur Anchor Podcast channel about hitting that podcast record button. About creating content. If you are already creating content or podcasts, you should be creating more. We are.

And for those who aren’t yet recording podcasts, you should start now!

Hit that record button.

Need help producing your podcast? Learn More.

——

And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

——

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast episode, “Hit That Record Button | Start Your Podcast Now” #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post Hit That Record Button | Start Your Podcast Now appeared first on KazCM.

“Why should I create content now? No one cares what I have to say.” In this Content Matterz episode, Eric Kasimov tackles this concern that he often hears from business leaders. 

This is an audio style blog around our written article, “Content Creation: What If Nobody Cares?” You can read the full article in the link below. And keep in mind, you are not creating content for every person, you are creating content for the right person. 

Need help producing your podcast? Learn More.

Writing is hard, podcasting is hard, thinking about who may not like what you have to say can be overwhelming. Except when you don’t think about who won’t like it and instead focus on who the content is for. Even if it is just one person. That someone cares and that’s who the content is for. When you focus your mind on that positive, the writing and/or the speaking into the microphone is doable. And that content is the door opener to opportunity.

——

And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

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Useful links from this episode:

• “Content Creation: What If Nobody Cares” the blog on KazCM
• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast episode, “Create Content Now | Someone Cares” #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content.

The post Create Content Now | Someone Cares appeared first on KazCM.

Creativity helps you in the nuances of the business world. In this Content Matterz episode, Eric Kasimov discusses why he started his passionate content platform, SportsEpreneur. Eric enjoys talking about both sports and business. This podcast episode is about why you should create content around your passion to help your business grow. 

By creating content around what you love, you get to both have fun and use this content strategically to help your brand.

If you think about your interests and how you can create content on those topics you may just find it aligns with the company you lead, the division you head up, or the self-betterment path you are on.

What you talk about doesn’t have to exactly tie into the product or service you provide. It might and it might not. This is where strategy and attention come in. What’s the strategy and what attention do you seek.

Often the attention is about connecting with people you want to learn from or people you want to teach. Either way, content is the answer. Creativity is the first step. Create content around your passion and interests. It works.

——

And yes, you should consider creating content for your personal brand and business.

Whatever story you want to tell, we want to help you tell it. From ideas and strategies to meshing it with your brand, KazCM is your storytelling team.

Create or build your content platform. Contact us today to learn more about our content creation services. 

——

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast episode, “Create Content Around Your Passion to Help Your Business” #ContentMatterz.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content!

The post Create Content Around Your Passion For Your Business appeared first on KazCM.

Instagram can lead to new and exciting opportunities for you and your business. In this Content Matterz episode, Zachary Hooks and Eric Kasimov discuss how their relationship was built and has grown through Instagram. In fact, this relationship all started with our SportsEpreneur Instagram account.

Instagram is just one of the many tools that can lead to developing new opportunities for you and your business. 

Zachary was originally featured on our Entrepreneur Perspectives podcast. You can listen to that episode on our KazSource website.

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And yes, you should consider Instagram Marketing for your personal brand and business.

Business professionals are people too. Whether they are the CEO, a sales professional, or a decision maker in their business, they are probably on Instagram.

They may be posting photos of their hikes or trips. Perhaps they are at a sporting event. Or perhaps their business is on Instagram and you would do well to know about them. And strike up a conversion.

Instagram is a place to be whether you are 18 or 58 or pick another age.

From brand engagement and business learning to creativity and conversations, Instagram is a marketing tool for almost any business leader.

KazCM is the group to help you create or build your Instagram presence. Contact us today to learn more about our Instagram Marketing Service.

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Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Zachary Hooks: Instagram, LinkedIn
• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast episode, “Instagram Can Lead to Great Relationships” #ContentMatterz featuring Zachary Hooks.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content!

The post Instagram Can Lead to Great Relationships appeared first on KazCM.

Don’t let a reluctance to share content get in the way of opportunity. Sharing content works!

Individuals are often reluctant to create content. We base this on many hours of conversations, listening, and other forms of communication with entrepreneurs, business leaders, and professionals. What we’ve witnessed is a block of some sort. Part of it is a mental block. Another part is related to time management.

Both the mental block and time management is stopping influential individuals from finding their voice and sharing content. The time component is combatted with leveraging resources like a team–a content team. So this episode while we touch on time is focused on the mental block. And a way to get over this mental hurdle is realizing you actually have a story–and even more–your story matters!

In this episode, we get into how you can find your voice, how you can overcome mental blocks, time, and why your story matters. 

Listen to this episode of Content Matterz to hear the thoughts of Eric Kasimov and John Priore around this content matter. And while listening, ask yourself, what is stopping you from creating and sharing content?

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• John Priore: Instagram, Twitter, LinkedIn
• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Sharing Content Works, So What’s Holding You Back?” From your KazSource Content Marketing Agency.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content!
• Connect with KazSource on social media. We would be excited to DM with you on Instagram. Or message us on Twitter. Or hey, we are even on “The” Facebook! 

The post Sharing Content Works, So What’s Holding You Back? appeared first on KazCM.

Using current day networking tools along with tried-and-true methods is the way. In this Content Matterz episode, Charles Leichtweis and Eric Kasimov discuss how to plant seeds along the way to help your business develop new opportunities–basically how networking builds relationships. Charles and Eric have both been networking and building relationships throughout their careers that have turned into referrals, relationships, and clients. 

But How? Charles is the master of How. In fact, he is the Managing Director of Experts in How. As Charles states, The Why and the What are absolutely critical for success, the How validates and aligns those two elements to create sustainable, profitable growth. 

Charles was originally featured on our Entrepreneur Perspectives podcast. You can listen to that episode on our KazSource website.

There are many ways to network. There are networking events, there are country clubs, there are organizations in the communities we live, there are social media networks, and there are the serendipitous moments we all encounter. How you focus on these things has a direct impact on new relationships. It isn’t about the new methods you hear about. It isn’t about the older methods you’ve been taught. It’s about authentic relationship building, utilizing the tools that exist, which includes both the new methods and the methods that have been around for generations.

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Charles Leichtweis: LinkedIn, Facebook
• Eric Kasimov: Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “How Networking Builds Relationships” #ContentMatterz featuring Charles Leichtweis.
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource. It’s all about the content. Content creation, content usage, and content distribution. Why? Because we love helping entrepreneurs create and share amazing content!

The post How Networking Builds Relationships appeared first on KazCM.