Content Matterz

Using your podcast to build genuine relationships is what it’s all about. In this Content Matterz episode, Rob Cressy and Eric Kasimov discuss how podcasting has helped them build genuine relationships with others.

Podcasting Builds Genuine Relationships in Text Form:

You come out with with a podcast that you’ve been doing and a lot of. 

And your podcast continues to evolve and you continue to evolve, self betterment, communication,

just you and I having a conversation. This is communication. This is at the heart of it.

I think someone could have a podcast for the simple fact or the simple going down this journey of being a better communicator. 

If you hear yourself talking, if you have conversations with people, you’re going to put yourself under pressure, you’re going to put yourself in this situation. 

It’s interesting because I came to learn about you. We were sitting down in our conference room and I got introduced to one of the leaders at Kids in Seats, Ann Lademann and for whatever reason she just dropped your name she says, I think the founder of our company is going to be on Rob Cressy’s podcast and he’s here and that was it.  

So I had to go out to lunch that day because I had to take a break because I was in back to back meetings. I go to lunch at this Vietnamese restaurant down the street. It’s pretty awesome. It was really quiet because it was late in the day. And I just pull up your podcast and I listened to it and I listened to it and I listened to it. 

Bill Rasmussen ESPN founder, Arica Kress from the Columbus Crew, Adam White from Front Office Sports and the list goes on and on and on. 

Rob, When I tell you that I took in and consumed your content on your podcast? I really did. It wasn’t a joke.

It was real, it was genuine. 

And that’s when I reached out to you and said man, This is really awesome. 

We put a blog post out there talking about your podcast because it was like, man here is someone putting out good vibes. 

So when I go back and I think about when I started listening to podcasts, It’s when I started thinking about starting my own business and this is about six/seven years ago. 

It’s when I realized that if I was having negative thoughts I needed to put positive thoughts in my head. 

I double down on reading, I double down on listening to books I started going to the podcast world and continued to evolve to the point where we created our own podcast because I wanted to talk to people like you. 

So there’s a lot of things- there’s leverage there because I can say, “Hey Rob” I can chat with you because we both have a podcast.

The point is podcasting is an incredible resource and there’s so many different reasons as to why you should even have a podcast that we haven’t even touched on here.

But I came across and then what I got to know you before I ever talked to you, I knew your voice, I knew what you believed in, I knew your thoughts, your positive vibes so when I got on the phone with you it kind of goes back to the thing that we talked about in the beginning is that we’re already passed like all this other stuff, We can just jump right into all these different conversations. 

There is nothing like it right now and I truly mean that because I’ve lived it and we’ve helped other people with podcasting. I know you have as well. I’ve watched other people live it and it’s an amazing experience but I just have to say that being able to consume this content and hear some of the thoughts that I just talked about on the different episodes that you’ve had has helped me out and I know it’s helped other people out and that’s why we’re talking today because this is real man. This is what it’s all about and it’s the beginning of the journey of having a relationship and you don’t even have to say well “What does that even mean? What does that relationship mean?” It doesn’t have to mean anything it could just mean you and I have this conversation and that could be the end of it and that’s cool because I could learn a lot from you.

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

Connect with us:

• Rob Cressy: LinkedIn, Instagram, Twitter
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Podcasting Builds Genuine Relationships” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Podcasting Builds Genuine Relationships appeared first on KazCM.

Business development in the professional world is a must. In this Content Matterz episode, Brady Murray and Eric Kasimov discuss how social media can help professionals exceed their potential. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

More content about social media: 

• Are You Paying Attention?
• Content Creation: What if Nobody Cares?
• The Social Media Decision

Connect with us:

• Brady Murray: Instagram, Twitter, LinkedIn
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “How Social Media Can Help You Exceed Your Potential” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post How Social Media Can Help You Exceed Your Potential appeared first on KazCM.

Content Marketing is at the core of what we do. Content creation is very important to all of us at KazSource. Specifically, Eric discusses why content creation means so much to him and the overarching company, KazSource. Listen to this podcast episode of Content Matterz to hear the story of why we doubled down on content creation. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

More content about content creation: 

• Content Marketing is a Form of Bonding and Rapport
• Content Creation: What if Nobody Cares?
• Amazon Prime: Proof of Content

Connect with us:

• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Why We Doubled Down on Content Creation” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content creation company inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Why We Doubled Down on Content Creation appeared first on KazCM.

There is a change of landscape in networking, marketing, and sales. Using the tools that have been generated in today’s day-in-age can lead to big business. However, these tools such as social media are simply just that, a tool.

In this episode, we discuss the importance of pairing these tools with genuine relationship building. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

More content about social meida and building relationships: 

• Content Marketing is a Form of Bonding and Rapport
• The Social Media Decision
• Are You a Social Media Pretender? 

Connect with us:

• Charles Leichtweis: LinkedIn, Facebook
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Social Media is Just a Tool” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Social Media is Just a Tool appeared first on KazCM.

Content marketing is a lot of things. Bonding and rapport is one of the major ones. This is an audio style blog around our written article, “Content Marketing is a Form of Bonding and Rapport.” You can read the full article in the link below.

Content marketing is all about starting that direct interaction. In this episode, we discuss one specific direct interaction that happened with a client of ours through content marketing. 

Listen to this podcast episode of Content Matterz to understand how you can build relationships through content marketing.

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur

More content about content and building relationships: 

• Content Marketing is a Form of Bonding and Rapport
• The Truest Form of Content Marketing
• Stop Getting Pushed to What Everyone Else is Doing in Marketing

Connect with us:

• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Bonding and Rapport through Content Marketing” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Bonding and Rapport through Content Marketing appeared first on KazCM.

You should seriously consider putting your marketing in the hands of experienced professionals. This is an audio style blog around our written article, “Why You Should Hire a Marketing Agency.” You can read the full article in the link below. Despite what you may think, there are many benefits to outsourcing your marketing. In this episode, we touch on a few of those benefits. 

Listen to this podcast episode of Content Matterz to understand the benefits of hiring a marketing agency. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur
• KazIns

More content from about outsourcing and marketing: 

• Why You Should Hire a Marketing Agency
• Scaling Your Business Through Outsourcing with John Jonas
• The Truest Form of Content Marketing
• Here’s The Thing: This Stuff Works

Connect with us:

• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “You Should Hire a Marketing Agency” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post The Benefits of Hiring a Marketing Agency appeared first on KazCM.

Creating content around your passions can help your business in many ways. We tell the story of Michael Elkins, a labor law attorney and the Founder of MLE Law in Miami, Florida and the co-host of The Game 7 Podcast. Michael discusses how he has been able to incorporate his passions into his content creation process and the positive effect it has had on his business. 

Listen to this podcast episode of Content Matterz to learn how you can create content around your passions. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• MLE Law
• Game 7 Podcast
• KazCM
• KazSource
• SportsEpreneur
• KazIns

More content from about creating and podcasting: 

• “You Should Have a Podcast”
• Why are Business Owners Reluctant to Create Content?
• Are We at Peak Podcast?
• The Truest Form of Content Marketing

Connect with us:

• Michael Elkins: Instagram, Twitter, LinkedIn
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Creating Content Around Your Passions Can Help Your Business” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Creating Content Around Your Passions Can Help Your Business appeared first on KazCM.

Someone out there is going to be glad you shared your story. We tell the story of Frank Van Buren, a former United States Army Black Hawk Pilot. Frank discusses how creating content has helped build a deeper bond with his mother. If you are looking for another reason to start on your content creation journey, look no further than your loved ones.  

Listen to this podcast episode of Content Matterz to learn how you can touch your loved ones through content creation. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur
• KazIns

More content from about creating and sharing: 

• Perspectives on Overcoming Adversity with Frank Van Buren, Former U.S. Army Black Hawk Pilot
• Why are Business Owners Reluctant to Create Content?
• Content Marketing is a Form of Bonding and Rapport
• The Truest Form of Content Marketing

Connect with us:

• Frank Van Buren: Instagram, LinkedIn
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Touching Loved Ones Through Content Creation” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Touching Loved Ones Through Content Creation appeared first on KazCM.

Content marketing shines the brightest when you tell the story that matters. We tell the story of Brady Murray, a thought leader that knocked storytelling out of the park. But it didn’t happen right away. KazCM client, RODS Racing founder, and CEO of MassMutual Intermountain West, Brady Murray, did an incredible job in digging for that story. Even if you only have one reader or one listener, the story can have an impact. But you have to get to that good story.

Listen to this podcast episode of Content Matterz to learn how about storytelling in your business. 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur
• KazIns

More content from Brady Murray: 

• The Popularity of Productivity Simply Means Time is More Valuable Than Ever 
• Maintaining Balance
• What My Son Taught Me About Business 
• Perspectives of a Cause Leader

Connect with us:

• Brady Murray: Instagram, Twitter, LinkedIn, Facebook
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Digging for the Story That Matters” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business leaders create and share amazing content!

The post Digging for the Story That Matters appeared first on KazCM.

Why are business owners on the fence about creating content? In this episode, we give you a few ideas on how you can get over these reluctances and start creating content today.  John Priore, content marketer, at KazCM joins Eric Kasimov in this chat to discuss this all-important topic. 

Listen to this episode of Content Matterz to hear the thoughts of Eric Kasimov and John Priore on content creation. And while listening, ask yourself, what is stopping you from creating content? 

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Want help creating your own content that matters? Contact Us.

Useful links from this episode:

• KazCM
• KazSource
• SportsEpreneur
• KazIns

More Kaz Content about Content Creation:

• What is Content Marketing
• Content Marketing is a Form of Bonding and Rapport
• Here’s The Thing: This Stuff Works
• 7 Ideas for Small Businesses Creating Content
• The Truest Form of Content Marketing

Connect with us:

• John Priore: Instagram, Twitter, LinkedIn
• Eric Kasimov: Instagram, Twitter, LinkedIn

Wrap Up:

• Thank you so much for listening to this podcast, “Why Are Business Owners Reluctant to Create Content?” #ContentMatterz
• This podcast episode of Content Matterz exists because of KazCM. The content marketing brand inside KazSource, Inc. It’s all about content creation and distribution. Why? Because we love helping business owners create and share amazing content!

The post Why Are Business Owners Reluctant to Create Content? appeared first on KazCM.