Contributor Wednesday

Contributor Wednesday

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Contributor Wednesday episodes

  • CW 95: Leadership & Intergenerational Living with Jane Rohde

    For Jane and her colleagues, their mindset is clear, but Jane reiterates it takes more than those in the industry to initiate change.  

    Systematic and instrumental change or incremental change? Jane Rohde discusses the importance of the call to action she feels is necessary for us to start the rebuilding of a broken system that has been in place for way too many decades. When it comes to person-centered care and workforce opportunities, there’s a lot to discuss!

    Twitter - @jane_rohde

    Instagram - @janesrohde 

    Facebook

    Powered by supporting partners Accushield, Connected Living, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    10 min
  • CW 94: Strategic Communication in Sales & Marketing with Chris Watson

    Chris Watson takes us through strategies for how to get your marketing & sales teams to communicate more effectively. Marketing & sales have been working in silos for too long. If they continue to work in silos instead of working together, it will hurt revenue growth.

    Chris explains the importance of both sales & marketing defining when a person or account is conversation ready to shrink the sales process. The conversation might be happening but only when they are forced to.

    Alignment between sales & marketing isn’t good enough anymore. Marketing & Sales need to share goals. If we can offer opportunities for sales & marketing to communicate regularly without leadership then we would see incredible growth. The question is why aren’t they communicating more effectively?

    If sales & marketing can begin to work together the same way that manufacturing & distribution do, then imagine the outcomes could be achieved.  There should be a shift to revenue enablement instead of sales & marketing enablement. 

    Tune in & hear Chris discuss why you need to create more spaces for your sales & marketing teams to begin communicating more today.

    Connect with Chris Watson.

    Powered by supporting partners Accushield, Connected Living, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    20 min
  • CW 93: Power Up and Perform with Kathy Parry

    In this episode, Kathy Parry, Corporate Energy Expert is going to help you find the POWER. As we looked at in her first episode with BTG, a fully functioning circuit needs to have a power source. What is going to give your teams the ENERGY they need to show up, power up and serve?

    Kathy identifies three power sources for you to consider for your organization and teams. Get ready to grab the right batteries in the form of clear goals, contributions and civility! Listeners will take away tips to use these batteries with your teams. When teams are fully energized, retention, resident satisfaction and engagement stay high!

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.


    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.


    Produced by Solinity Marketing.

    19 min
  • CW 92: Recruitment, Teams and Mindset with Chris Heinz

    An efficient and effective interview process will make or break your ability to hire the candidates you want.

    Senior Living recruiting expert and industry champion, Chris Heinz shares his insight of helping hundreds of leaders with their interview processes.

    It doesn’t take major changes–just subtle yet important ones that can make a big difference.

    Before you’re done with the episode, you’ll hear his Mindset Moment to help you grow!

    Meet the BTG Contributors.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    22 min
  • CW 91: Leadership & Intergenerational Living with Jane Rohde

    Jane Rohde of JSR Associates discusses the humanistic approach to how we improve workforce development and how a person-centered care model is the best way to operate.

    Connect with Jane:

    Twitter - @jane_rohde

    Instagram - @janesrohde 

    Facebook

    LinkedIn

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    22 min
  • CW 90: Strategic Communication in Sales & Marketing with Chris Watson

    How do you motivate your salespeople to perform at a high level?  The answer might sound too simple, but it is because we have been conditioned to think we are great communicators.  

    In order to motivate, inspire, & support your people, you must begin to understand how they are motivated, what future they desire, & what makes them feel most appreciated.

    In this episode, Chris Watson details a framework that every sales leader can utilize when motivating their salespeople to increase or maintain their performance.

    Chris discusses the importance of every leader knowing that not every salesperson is motivated by the same thing, money. He explains that salespeople are conditioned to say they want to make more money, but that it is typically just the surface level reason to perform.

    The best part about this episode is that this framework can be used with anyone & everyone.  

    Grab a pen & learn how to communicate strategically.

    Connect with Chris Watson.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    21 min
  • CW 89: Power Up and Perform with Kathy Parry

    In recent years, the energy grids in this country have been strained. Extreme temperatures, aging infrastructure or even threats to security have caused power outages. Looking back at some significant outages, this episode in the Power UP and Perform Series identifies where the drains come from. What outages are affecting the efficiency of your organization, team or individual power systems?

    Kathy Parry, Corporate Energy Expert, encourages you to examine your energy grid and look for the drains that could cause a shut down. It is important to visualize and identify the types of events, people, and processes that are draining you and your teams of energy.

    Your GRID may not be built for what we have been through. 

    You’ll discover the five types of energy drains that face senior living professionals. Then Kathy challenges you to access these drains in your own organization, leaders, or yourself. Having an accurate assessment of your energy drains will allow you to move forward in your Power UP plan.

    If you want to learn more about working with Kathy and creating a Power UP and Perform Plan to increase organizational productivity and engagement, please contact her at [email protected].

    Meet the BTG Contributors.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    22 min
  • CW 88: Recruitment, Teams and Mindset with Chris Heinz

    Recruiting the best available talent in Senior Living is one of the most challenging parts of a leader's job today.

    Senior Living recruiting expert and industry champion Chris Heinz shares one of the most effective techniques to improve your ability to both attract and hire the right people for your critical openings. Learn how to create effective stories to use in every element of the recruiting process.

    Before you’re done with the episode, you’ll also learn about an amazing Mindset moment that can impact you in 2022 and beyond!

    Meet the BTG Contributors.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    17 min
  • CW 87: Leadership & Intergenerational Living with Jane Rohde

    Jane Rohde & Shernise Richardson of JSR Associates, Inc. & Live Together, Inc. discuss the importance of Intergenerational Living and the outcomes of person-centered care.

    Connect with Jane Rohde on LinkedIn.

    Meet the BTG Contributors.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    19 min
  • CW 86: Strategic Communication in Sales & Marketing with Chris Watson

    Chris Watson wants to inspire listeners to think about communication more strategically. If you have ever said, “I didn’t mean it like that”  or “That wasn’t what I meant”  then you need to listen to this episode. He gives 3 key steps to begin strategically communicating within your organization, department, or team.

    Chris explains how communication cannot just be an afterthought to your organization, but should be the emphasis.  If you begin building a strategy around your communication it will lead to higher performance & increased revenue.

    He introduces a model of strategic storytelling to be used in every conversation that you will participate in. This model is becoming increasingly important in the digital age because we are beginning to choose communication that doesn't require a person to be present, but instead are choosing email, video, audio, or artificial intelligence.

    If you are in sales & want to increase the amount of responses you receive from prospects, then this is for you.

    If you are in marketing & need to improve your messaging on your website or social media, then this is for you.

    If you are a leader & want to increase engagement from your team, then this is for you.

    You can see Georgia Everse WHAT/HOW/WHO model here. 

    If you want to learn more about working with Craft & Compel to improve your strategic communication send an email to [email protected]. 

    Meet the BTG Contributors.

    Powered by supporting partners Accushield, Enquire, LTC REIT,  OneDay, Meridian Capital, iN2L, Solinity, and The Bridge Group Construction.

    YouTube 

    Instagram 

    Facebook 

    Twitter 

    LinkedIn 

    Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com.

    Produced by Solinity Marketing.

    28 min

About Contributor Wednesday

From the publisher's feed

Welcome to the Contributor Wednesday series on the Bridge the Gap Network. Each week, you'll hear from a thought leader, discussing topics that are relevant and impactful to the senior living industry.