In this episode of the Cold Calling Podcast, Collin reminds why counting small wins is important. You can find out a lot even if a prospect doesn't end up booking a meeting or giving a referral. For example, a prospect today shared that they are actually working on a podcast with a partner, giving Collin more information to work with moving forward into the future. He can weave in the right information and perhaps reach out to a different team member about working with Salescast on a different call! 

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