In this episode, I'm talking with Ellie Swift, Marketing and Mindset coach, who is also my business coach. We've been working together for almost a year and in that time my business has completely changed. I was really ready for things to shift when we started working together and I would never have believed it would look the way it does today!

Ellie is a triple threat of strategy, marketing and mindset, all wrapped up in the perkiest form a human can have, I'm sure you will love her as much as I do!

So what's this episode really about? 

• There is no formula or secret to business, don't chase the secret, it's a waste of time!
• Implement a strategy, focus on your marketing, honour your mindset - that is the key to running a successful business. 
• Taking the driving seat as the CEO - owning what you do and how you do it as a business owner. 

Why you should listen.
Letting go of what you think you should be doing in your business, what was expected of you growing up and instead go with what your heart and gut tell you - then making things happen from that place.

Links:
Follow Ellie on Instagram

You can quote me on that:
"I wish women understood just how powerful they are when they connect back to themselves and their self-belief." - Ellie Swift

"There has to be value in what you do, people need to want to walk with you. We get so used to 'polishing the turd' we forget what is the unique reason and way we are doing this thing." - Sas Petherick.

Like what you hear?
Why not help me reach more ears (and give my self-belief a boost) with a 5-star rating?

Welcome back! If you enjoy a bit of ‘behind the scenes’ details, I’m sharing what we’ve been up to over the Summer: a brand new website, a bespoke learning platform, sorting out our back-end systems, new team members – its been a fun time.

I share the three key questions I’ve been asking to help guide our approach to shorter and more focused work weeks. 

Plus: if you are looking for some simple ways to get momentum for the new school terms, this episode is a must listen. I’m sharing three tiny ways to begin to change how you approach your day: at home, at work and in your business.

Summer Reading List:

All Families are Psychotic, Douglas Coupland

Assembly, Natasha Brown

Atomic Habits, James Clear

Black Rabbit Hall, Eve Chase

Circus of Wonders, Elizabeth Macneal

Daisy Jones and the Six, Taylor Jenkins Reid

Full Automated Luxury Communism, Aaron Bastani

Great Circle, Maggie Shipstead

Greenwood, Michael Christie

Light Perpetual, Francis Spufford

Luckenbooth, Jenni Fagan

Malibu Rising, Taylor Jenkins Reid 

Miss Benson’s Beetle, Rachel Joyce

Noone is talking about this, Patricia Lockwood

The House on Fripp Island

The Lamplighters, Emma Stonex

The Lucky Escape, Laura Jane Williams

The Weekend, Charlotte Wood

Threadneedle, Cari Thomas

Podcasts:

Comfort Eating, Grace Dent

Ezra Klien Podcast

Pump up your Pod, Bamby Media

Smartless, Jason Bateman, Will Arnett and Shaun Hayes

Tell me something true, Laura McKowen

Tele!

Britannia

Never Have I Ever

Nine Perfect Strangers

Mare of Easttown

Ted Lasso

White Lotus

So fun to be in conversation with Rae McDaniel! 

Rae is a Licensed Clinical Professional Counselor,  a Gender and Certified Sex Therapist and Coach who works with folks feeling anxious and lost about a transition they’re experiencing in sex, gender, sexual identity, or relationships.  

Having been raised by travelling puppeteer missionaries, Rae also has the most incredible story of becoming who they are.

Rae and I talk about the immense agency, freedom, pleasure and play that is possible when we begin to explore our identities. 

This is a rich and hopeful conversation. Enjoy :)

Find out more:

Connect with Rae: Practical Audacity

Join Rae’s Genderfck program

Rae on the gram: @practicalaudacity

Thinking in binaries – it's this or it’s that, I’m a success or a failure; emotions, entire food groups, people are either good or bad – is a massive part of how our self-doubt holds us back.

The sneaky thing is that all or nothing thinking can feel necessary and legitimate! But it is always an illusion of safety.

In this eisode we explore how all or nothing thinking might be showing up for you, depending on how your protective self-doubt is organised. 

More:

Episode 63 Self-doubt Drama (introduction to the Four Faces of the Protector framework)

Check out Coach Match to get coached on your all or nothing thinking!

Two 'Listener Letters' for you today on what to do when you are feeling disappointed in other people. 

Our first letter is from Joanne who writes one of the funniest letters I’ve received – about her sister-in-law who won’t get a Covid vaccine. And another letter from a trainee coach who is feeling disappointed and disillusioned by her teacher and is wondering if the whole coaching industry is a pyramid scheme.

We talk about how this is always an opportunity for being in choice and for getting clear on what’s ok and not ok for us.

If you have a self-doubty challenge or dilemma or a question you’d like me to weigh in on, please do email all the things to [email protected].

For all you self-employed folks out there, who feel a bit confused, hesitant, and maybe a bit anxious about legal compliance, this episode is for you.

Ingrid Fernandez of Dec + Dash Legal Consulting joins us to chat about all things legal for your business. Ingrid is a lawyer, parent, small business owner – she aces! She knows how hard it can be to wear all the hats and be all the things when you are self-employed. Ingrid has an amazing ability to make the law simple, accessible and easy to understand.

Follow Ingrid on Instagram

This week we are opening up the mailbag for a couple of Listener Letters about self-doubt and social media. Shannon is getting stuck in comparison and Mariki is feeling uncomfortable with her constant checking habit.

If you find your self-doubt is activated by social media (in other words if you have a human brain) then this episode is for you. 

We talk about what might be going on underneath these protective beliefs and behaviours and some practical steps for Shannon, Mariki (and you) to take. 

More info:

Love notes to your clients from Kelly Diels: www.kellydiels.com + @kelly.diels

If you have a self-doubty challenge or dilemma or a question you’d like me to weigh in on, please do email all the things to [email protected].

So excited to share this episode with you!

Self-belief Coaching is about understanding the root causes of the doubts, worries, and fears that hold you back. 

It’s not your mama’s life coaching! We don’t sugar coat the muck and bullets of life, offer Captain Obvs advice and we sure as s**t don’t ‘do’ manifesting.

Instead we explore the very good reasons why self-doubt is showing up, how to have your own back (no matter what), how to live more bravely. How to create a life you actually LIKE.

We are about to launch Self-belief Coach Match which is an awesome new matchmaking service for you to work with experienced practitioners.  These are coaches I have personally trained in the Self-belief Coaching Academy. They all bring their own flavour of magic to this work!

Today’s episode is about working with a self-belief coach – how you know you are ready and the outcomes you can expect.

Find out more about Self-belief Coach Match!

How do you organise your time? If you are constantly overwhelmed and this leads to procrastination or scattered results, I can HEAVILY relate. 

In today’s episode I’m sharing how I have reclaimed my time, and found a way to do deep work – where I am able to complete what’s in front on me without getting distracted. 

I share the way I organise my week as well as what I no longer do, and how this has created a lot more focus, finishing things(!) and fulfilment.

References:

Stacey Boheman – Cognitive Load

Self-belief Coach Match – a matchmaking service to find an experienced and qualified practitioner that I have personally trained.  Available in May!