In this episode, Raymond sat down with Robert Brunner, Co-Founder and Creative Director of Devereux, to talk about how the brand has grown up and found its voice. From the early “Proper” days chasing wholesale buyers, to a COVID reset that pushed them into direct-to-consumer, Robert shares the highs, lows, and lessons that shaped Devereux into the vibrant, community-driven brand it is today. We get into design pivots, collaborations, storytelling, and the balance of building a business while raising a family. A candid look at what it really takes to build something that lasts.

Tisha Alyn has lived both sides of the grind, chasing golf scores on tour and chasing views online. In this episode, we talk about the pressure of living online, the wins and heartbreak of starting a brand, and why authenticity still beats the algorithm. Tisha opens up about color, design, and the creative process behind her collections, but also the human side of it all: the late nights, the doubts, the surprises, and the moments that made it all worth it.It’s golf, fashion, media, and entrepreneurship all rolled into one conversation — and it’s very much Tisha’s lane.

Raymond sits down with Matt Kang — a former pro hockey player turned “creative athlete” — to talk about his journey from chasing golf dreams around the world to shaping the culture of the game through style, community, and collaboration. From life inside the ropes to building Sniper Gang meetups and curating projects that sell out instantly, Matt shares how depth matters more than reach, why authenticity always wins, and what it means to create the kind of moments and products that move golf forward.

What does it really take to build a golf shoe that performs under pressure, and why do so few get it right? In this episode, we go one-on-one with Mike Forsey, Co-Founder and President of Payntr Golf, whose 30-year journey in footwear includes work with Nike, patents on industry-defining technologies, and a relentless belief that golf shoes are equipment, not accessories.Mike shares the personal highs and lows of building Payntr from the ground up, the emotional toll of entrepreneurship, and the inside story behind their latest release—the 87 SC, built in partnership with Jason Day. This isn’t just a conversation about design. It’s about sacrifice, obsession, and the belief that every detail matters.

What happens when you buy a legendary golf brand... but all you get is the name?
In this episode, I sit down with Matt Lemman of Jones Sports Co. to talk about the quiet grind of rebuilding a legacy—one bag, one story, and one relationship at a time. We get into everything from the early days reverse-engineering vintage designs to building trust with a new generation of golfers.Matt shares what it was like growing a brand during golf’s cultural shift, the impact of Portland’s creative scene, and how staying family-owned has helped Jones stay grounded—even as the brand expands globally. We also dig into the Jones Vintage Shop, their approach to product storytelling, and what’s next for a brand that’s part heritage, part forward-thinking.
Whether you’re into golf, design, or just love a good comeback story—this one’s for you.

In this episode, Raymond sits down with Chris Knott—Chief Merchandising Officer at johnnie-O and founder of Peter Millar—for an honest, in-depth conversation on what it really takes to build lasting brands in menswear. From folding shirts at 14 in a small North Carolina retail shop to leading some of the most recognizable names in American fashion, Chris shares what he’s learned about understanding customers, designing with purpose, and staying adaptable in a fast-changing market. They dive into the growth of johnnie-O, the importance of fit and fabric, the influence of global trends, and how heritage can be reimagined for today’s consumer. This one is full of gems—for creatives, builders, and anyone trying to figure out what lasting value looks like in a saturated world.

In this episode of Course Café, Raymond sits down with Neil Tan, founder of Public Drip—a brand built for the everyday athlete and rooted in the rhythm of New York City. They dive into how Public Drip came to life during the pandemic, the emotional weight behind thoughtful design, and why Neil’s latest Spring/Summer collection is his strongest yet. From the grind of sampling to the philosophy behind the Anywhere pleated pant, this conversation unpacks what it means to build for community, stay present in the process, and design clothing that’s meant to last—not just in closets, but in culture.

In this episode of Course Café, Raymond Williams sits down with Dylan Moore, Senior Director Design and Shaun Madigan, Director Apparel, of Adidas Golf to unpack the brand’s evolving identity—where performance meets personality, and heritage meets innovation. From the revival of the Originals line to the creative freedom behind footwear launches, the conversation explores how Adidas is navigating golf’s changing perception with intention and edge. They dive into athlete collabs, design storytelling, the luxury comeback in golf apparel, and what it takes to make an impression in a style-forward, performance-driven space.

In this episode, Raymond sits down with Michael Huynh (Publish) and Bryan Lowman—two seasoned creatives now shaping a new vision in golf through Students Golf. This conversation dives into the evolution of streetwear, the challenges of designing for both tradition and innovation, and how Students is redefining golf apparel for a younger, more style-conscious generation. From lookbooks and knitwear to community and collaboration, this episode unpacks what it takes to build a brand that feels more like a perspective than a product.

In this episode of Course Café, Raymond sits down with Luke Davies of Manors Golf to unpack the brand’s evolution—from rebranding and redefining its aesthetic to building an identity rooted in both performance and lifestyle. The conversation dives into the emotional power of branding, global influences on design, and the subtle details—like clean e-commerce design and thoughtful color palettes—that separate good from great. Luke also shares insights on collaboration, consumer connection, and how Manners is carving out a unique lane in modern golf culture.