Maybe you’re passionate about reaching more people or energized to expand your expertise—but where do you start?

 

You’ll love Susan’s story, and how she felt called to pivot to writing a devotional. She had her doubts, as we all do, about trying something completely new, but she didn’t let those doubts kill her creative idea before it had a chance to thrive. 

 

Susan’s story is inspiring in so many ways. You’ll hear how she:

✔️ Allowed her passion and vision to inform every decision;

✔️ Chose self-publishing for her passion project;

✔️ Created a unique customer experience across multiple channels;

✔️ Collaborated with trusted resources to create an outstanding product and experience; and

✔️ Conducted a direct-mail campaign tailored to her audience.

 

Susan’s bravery and commitment to her vision might motivate you to follow that tug too!

 

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

Whether you’ve got a relatively small social media following or you’re a growing influencer, you want to love on your audience—and avoid turning them off.

 

 

You’ve worked hard to build your email list and create smart and savvy content that is engaging and trustworthy. You need to keep your fingers on your audience’s pulse and make sure they are thriving and engaged because of what you offer. 

 

 

You’ll hear how to:

• Understand whether you and your content are staying relevant and helpful.

• Read your stats to know whether you’re exhausting or nurturing your audience.

• Grow your audience with integrity and respect for their time and attention.

 

 

Part of building a sustainable course creation business is to earn and keep the trust your audience and buyers have in you so they grow with you. Let’s make sure they look forward to your emails and content!

 

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

 

Looking back on my son’s year in tennis, how much he’s developed, everything that came up, and the decisions we made, helped me realize our online courses take time to evolve organically. There are steps we take and decisions we make along the way, but we also flow and respond to feedback. 

 

In this week’s episode, you’ll receive the breakdown of my course creation roadmap into a 12-month, phased approach with references to all the golden nuggets you can mine in previous podcasts. 

 

I’ve helped hundreds of people take their genius ideas to best-selling course delivery with this same process. 

 

You don’t have to do it all at once. 

 

My approach allows you to intentionally develop and launch a course in reasonable steps even with everything else you have going on. 

 

Make sure to check out all of the great podcasts to help you!

 

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

 

 

Leave your students wildly satisfied, AND don’t leave them hanging.

 

My husband and I had an incredibly enjoyable experience at a recent beer-tasting event. The food and beer were beyond amazing! Everything was spot on with a few pops of pleasant surprise and star treatment. 

 

I wanted to throw all my money at the BBQ joint for the next dinner. I felt just like a kid wanting to say, “Again. Let’s do it again!” 

 

The follow-up offer turned out to be a bummer. It was missing most of what was perfect about the most amazing night I’d just experienced. (Listen in to learn why!)

 

In this episode, you’ll learn what goes into a mindblowing initial experience as well as how to follow up with an offer that: 

• Is something your students want and that excites them

• Keeps your students moving forward with you

• Expands their trust in you and your courses or experiences

• Allows and encourages your students to grow with you

 

It’s so much more enjoyable to keep satisfied students coming back and referring others to you. Foster that relationship by competently guiding them to the next, must-have offer. 

 

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

 

 

It’s here, it’s everywhere—now, how do you take advantage of what AI has to offer you? 

You’ll understand when and why content creation AI:

 

• Should be used to augment your marketing; 

• Can be leveraged to repurpose content across different platforms and mediums;

• Makes sense;

• Can’t replace the heart and authority of your content—you; and

• Is capable of providing insight into your ideal students.

 

As with any tool, the benefits and pitfalls have more to do with the person wielding it. AI isn’t a replacement for your critical thinking or unique gift and passion for the course and student experience you’re creating.

 

It can optimize your visibility, reach, and messaging so you can help more people.

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

 

 

Are you clear on what students need to know to make purchasing your course a big YES?

 

I recently facilitated a group Q&A call with my 6-Week Accelerator students, and our conversation inspired me for today’s episode. You and I are going to tackle how to choose aa webinar topic that bridges the gap for students—and helps them go from “just interested” to “where do I sign?!”

 

When done well, this type of webinar shows your students what it’s like to work with you and offers them a sneak peek at how beneficial it could be to invest in your course.

 

In this episode, you’ll discover how to choose the best topic to hold your prospective student’s attention and make it a no-brainer for them to buy.

 

In addition, you’ll gain insight into what makes this type of webinar convert, including: 

• Course creator examples of the logical progression from webinar to course sales;

• What and how much value to provide;

• Why a marketing webinar or sales event is important to you even when someone doesn’t buy; and

• What and how much to teach.

 

Resources to Help You Build Your Course & Business

* VIP Half https://coursecreationboutique.com/intensives

* Your Game Plan for Building a Wildly Successful Online Course https://coursecreationboutique.com/gameplan

* Get Your Starter Course Out to Market in 6 Weeks https://coursecreationboutique.com/sixweeks

* High-Touch Done-for-You Services: https://coursecreationboutique.com/course

 

 

 

How to Set Up and Scale for the Long-Term

Are you fully committed to your course and business? You are the root from which a profitable and sustainable business grows, whether you’re just starting, pivoting, or expanding. In this episode, mindset and business strategist Michelle Vroom walks us through what it takes to be profitable.

Enroll in my 6-Week Accelerator to get your online course done in just six weeks with a proven course coach by your side. NEW BONUSES: Exclusive Community & Monthly Q&A. 

 

Boost Your Well-Being and Productivity as a Business Owner

We all need consistent routines to help us feel centered and productive! As you’re taking the time to create your course, installing intentional habits can make the process more efficient and effective. In this episode, you’ll learn three areas (plus a bonus) where consistent practice translates into brilliance, happiness, and progress.

Enroll in the tripwire course Jump Start if you want to see if you have a genius idea for a bestselling online course. You may also enjoy my 6-Week Accelerator to complete your online course in six weeks with a proven course coach and a community of other course creators.

 

Show and Tell for Course Creators

You’re educated, certified, or authorized to teach someone else’s content, but maybe you're unsure how to present the content to your particular students in a way that is unique and memorable. In this episode, you’ll discover how to apply your style, perspective, and experience in a way that is tailored for your audience, engaging, and authentic.

Enroll in the tripwire course Jump Start if you want to see if you have a genius idea for a bestselling online course, or enroll in my 6-Week Accelerator to get your online course done in just six weeks with a proven course coach by your side.

 

Is This Advanced Online Course Strategy Right for You?

In this episode, you’ll discover what a tripwire is, its purpose, the different types, and how to tell if you’re ready to implement one for your course creation business. I’ll also walk through the questions to ask to create a best-selling low-priced program. 

Enroll in my tripwire, the Online Course Jump Start, if you want to see if you have a bestselling online course idea: https://coursecreationboutique.com/jumpstart  Enroll in my 6-Week Accelerator to launch your online course in just six weeks with a proven course coach: https://coursecreationboutique.com/sixweeks