Now that 2021 is coming to an end, you probably want to make sure 2022 doesn’t turn out the same.

I know I don’t and the only way to do that is to make plan.

I’m not sure about you, but the last 2 years have been pretty crazy.

The thing is though, that every online marketer has been saying it’s the best time to build an online business.

Seriously, when COVID hit in March 2020 every single company that had remote products blew up!

So, why not your and my online business?

I’m pretty it’s because we didn’t have a plan, so let’s get to it for 2022.

What is a plan anyway?

The first thing you’ll want to make sure you understand before anything else is what a plan is.

It’s probably pretty obvious but a plan is a way to get from point A to point B.

If we compare that to going from Los Angeles to New York, you might think it’s basic, but there is a lot that goes into that plan.

For example:

- What transportation will you use?...

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I know this is something that needs to be kept all year long but the holidays are especially important.

Maybe you’ve felt like I used to feel about it and think your family should know what you need.

It’s funny once you realize it how silly we are to expect others to read our minds.

Oh, BTW, Merry Christmas!

But it’s true, that’s exactly what we expect, that our spouse can read our mind.

Hear me out… but first, let’s talk about the business side.

What are your commitments to your business?

You might be thinking that you only have commitments to your family and it might feel that way.

Probably because we don’t usually think of business decisions as commitments.

But, that’s what they are really, a decision is actually a commitment to yourself and others.

So, how do you keep the commitments to your audience, to your fans?

Just like anything else, you keep your word by taking the actions that produce the results you promissed.

We...

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I bet you’ve heard tons of secrets to marketing and building a business online, am I right?

And, how do you leverage this secret to get more sales?

I know I have, I even have books with the title starting with “secrets…” and each chapter is one.

That’s a lot of secrets and the one I’m about to reveal is, in my opinion, the most important and easiest one.

You could always just scroll down this post to go find out what it is but let me stop you.

If you do that, you’ll miss out on what else you need to really take advantage of this easy secret.

I always say it’s not easy but it can be simple

If there’s one thing I learned about marketing online, is that’s it’s never easy.

So, when I say “easiest secret”, I probably should really say the “simplest secret” although in this case, it really is quite easy to do.

What’s not so easy, as are most “easy” things, is to keep doing it until you get results.

As humans, we...

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Have you ever thought that it would be great to get rid of the no money objection?

One of Dan Kennedy’s marketing books, got my attention with it’s title.

It’s about Marketing to the Affluent, people who have no money problem.

Let’s face it, most people run out of money every month after paying all their bills.

It’s not about how much you make

Let’s clarify one thing first.

When we talk about the Affluent or Ultra Rich, we aren’t talking about people making lots of money.

Although, they could be.

What we mean, is people that don’t spend all their income every month.

Someone could be making $60k, $150k, $250k or even $1m a year and still not be in this category.

The definition of someone who is Affluent is based on keeping over 25% of their income.

Sure, someone making $60k/year who keeps 25% doesn’t have as much left over than someone making $1m but they still have the same mindset, which is what we are talking about...

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If you have any kind of presentation to do, you might think of using PowerPoint.

You certainly can use that or any number of tools out there but today we’ll talk about using Google Slides.

Google Slides is an online slide or presentation document editor.

You can use it to create pretty much any kind of slides you need all from your browser.

The cool thing about Google Slides is that the document is saved online and you can view or edit it from any computer in any browser.

Where to start

Let’s start with the baics.

To create a new Google Slide document, you can do it in different ways, but since I user Gmail, I like to start from there.

In your gmail screen, you’ll see a icon with 9 little dots. Click that.

This will open up the list of all the Google Apps. Choose Drive and click on it.

A new tab will open with your Google Drive folder and document list.

You can then click the + New button and select Google Slide or create a new folder...

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I bet you’ve seen dozens or even hundreds of 5 day challenges on Facebook.

Maybe you even hosted one yourself.

I hosted a few in the past and am about to host another and I thought you’d like to see the simple steps.

Of course you can do a lot more to prepare your challenge than what I will show you here but this is enough to host a good, successful challenge.

What are the simple steps?

I tried to split this up into easy to understand steps as follows:

1- Choose a schedule

2- Have a topic

3- Plan out the 5 days

4- Have offer

5- Setup a Facebook group

I’ll go into more details for each of these steps later on but before I do that, here’s the next 5 steps.

These additional steps are not 100% needed but they help with scaling and polishing.

6- Setup an email list

7- Create an optin funnel

8- Get people to your challenge

9- Setup your Facebook profile

10- Engage

So, let’s get right to it.

Step 1 – Choose a schedule

Chosing the...

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Everyone has seen those cool doodle videos in ads, right?

I thought it was pretty cool when I saw one of my friends promoting their product with one.

But, I didn’t ask how they got it made that day.

Instead, I went about my day and never gave it a second thought.

Eventualy, I tried out Speechelo (https://speechelo.jsgagnon.com) and just recently got Doodly (https://doodly.jsgagnon.com) and I’ll let you watch over my shoulder as I create a video.

Why a doodle video?

You might be asking why a doodle video and if so, maybe this isn’t for you, but you never know.

Personally, I do my own videos and although it’s recommended by all leaders for various reasons, I found that using videos of me talking in cold market ads doesn’t work very well.

I can’t be sure, but I assume it’s because if they don’t know me, they just think I’m a beginner since I’m not using $20k cameras and editing.

I think a doodle video takes me out of the...

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You probably think I’m totally crazy by saying you can get sales from Notifications.

But hear me out – the process is pretty impressive.

I first heard about this golden nugget from Attraction Marketing Queen Diane Hochman.

She basically said that posting in spam groups isn’t about getting people to see your posts but rather about being seen in other member’s notifications!

Wow, my mind was blown away!

The power of Notifications!

The first thing you need to understand is what Notifications are used for and how.

You’ll probably notice that when you go to social media, the first thing you’ll usually do is check your notifications.

Why is this important?

Well, if you’ve learned anything about Attraction Marketing, it’s that your goal (before making a sale) is to get people to trust you.

And this means that you will get them to see you all the time in their notifications – eventually, they’ll wonder who you are and will start...

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Have you heard about funnel hackers?

I bet you have and you know that it’s a person who understands how to create funnels and learn from other funnels.

If you have been in the online marketing space for a few months, you’ll know all about Russel Brunson and his secrets books as well as Click Funnels and the funnel hacker movement.

Well, this is the beginning of the Group Hacker movement.

What is a Group Hacker?

Let’s start by defining what a group hacker is.

A Group Hacker is someone who:

- Understands online marketing, personal branding and social media engagement.

- Is exited to help others achieve great results.

- Knows that attraction marketing is the most efficient way to get people to know, like and trust them so they will buy from them over and over.

- Wants more than anything to see others success before their own.

- Is driven to learn all they can about marketing.

- Has a passion for something they beleive ca change the world.

-...

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They say you need to create story based email sequences.

I’m not going to say I disagree because it’s certainly best if you can.

But what I will tell you is that until you get good at creating those types of emails, you can still grow an email list using a simpler approach.

Personally, I’ve done this a few times with different lists and it’s worked well.

Where do you start?

Obviously, you’ll need an offer for your opt-in but I’m sure you know that.

I’ll assume you already have one – but if not, you can check out on of my previous posts Course Income Secrets #370 – How to create a simple eBook to grow your Facebook group? at cis370.jsgagnon.com on how to create a simple 1 page eBook with Canva.

I created a few different offers in the past using the idea of tips, secrets or steps.

For example, my very first eBook was about monetizing your passion, then I created one on simple strategies to attract your customers, another on...

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