Not all course hosting platforms are created equal and simple isn’t always better.

Well, yeah, simple is always better but I guess I mean only simple isn’t always better.

That’s why Click eCourse is simple to setup a basic course with just videos but there are lots of advanced features hidden away that you can also take advantage of.

Before getting into that though, let’s answer the most basic questions you probably have right now.

What is Click eCourse platform?

If you’ve never heard of Click eCourse platform, then the most obvious question is probably this.

Click eCourse is a web site that you can setup a free account and host a course you created on.

Obviously, that also means you can take courses and track your progress.

It’s more than that though as it’s target audience are marketers like you so it also have a social media component, course landing page design as well as many other features that marketers love.

You can create...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-408---advanced-course-features-overview-of-click-ecourse-platform/

If there’s one thing all gurus agree on is that you can’t get sales without leads.

That’s why you find tons of people trying to sell you ways to get leads.

Leads are great, of course, but just having leads isn’t enough – you need to contact them and make them an offer before you can sell them anything.

On Facebook, it’s pretty straightforward to get leads because they can simply be your friends or people who comment on your stuff.

Why is Facebook not enough?

One thing that I found with Facebook is that over time, it’s always the same people that see your stuff.

Unless of course, you constantly go find new groups and make new friends and that works for many people but I just couldn’t keep doing that!

I had to find a better way.

So, I started looking at what was wrong with what others were teaching, at least for me.

My problem is that I don’t like to have to do repetitive things, but before I can find a solution, I still know...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-407---how-to-organize-your-facebook-leads-to-get-more-sales/

As secrets go for online marketing, this is probably one of the best and less known.

Sure, you know that someone needs to trust you before they’ll buy from you, right?

I mean, do you buy anything from anyone you don’t trust? Think about it, no you don’t.

So, why would anyone buy anything from you if they don’t trust you.

What do marketers do to sell?

The thing is that when we get started online, we learn this truth but we’re also told that it’s a numbers game.

That’s why you see many spamming you messages and asking you to check their stuff out.

Or, you’ll see their ad every 2 seconds in your feed because they know that if you see it enough, it’s human nature to start to believe it.

Hint hint, trust is often gained by simple repetition.

Problem is that can be very expensive but it’s a great clue as to what the secret is!

What is know like trust factor anyway?

Maybe you’re not 100% sure what I mean by the know, like trust...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-406---what-is-the-real-secret-to-growing-your-know-like-trust-factor/

When you talk to any online guru, they’ll tell you the best place to focus your activities online are in Facebook groups.

And I totally agree, at least right now because that’s where it’s really easy to find the right people.

Problem is improving your chances that pitching someone will actually work and get them to become an interested prospect.

Sure, you could just randomly engage and get to know them by just keeping everything in your head and just leave it chance.

I mean, seriously, that’s what I used to do.

What did I use to do to find interested prospects?

Imagine this: you’re posting daily and engaging on posts in your feed and in groups.

You’re a really good Facebook user, you take your time to read the posts and comment on them and Facebook notices how much of a “good user” you are and rewards you with reciprocity and shares your stuff to their timeline.

Over time, you remember “oh yeah, this is the 4th or 5th time I...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-405---how-to-use-active-group-users-to-attract-the-perfect-prospect/

Have you heard about the new timeline feature in Snapchat?

It’s really cool and because other platforms add a watermark to your videos, Snapchat is the only one that doesn’t.

Personally, I’ve been using Snapchat since 2016 to grow my audience.

Back it’s it’s days of being the only story platform, I grew a big audience but since Instagram implemented stories, I’ve been using it more for content creation.

Why use Snapchat anyway?

Today, I only get about 30 views on my stories in Snapchat, so it’s certainly not the reason I use it for.

For me, it’s because I can use the video recording tool in a way that’s better than all the others.

Here’s a table to compare Snapchat to Instagram, Facebook and TikTok for Stories and Reels:

Feature Snapchat Instagram Facebook TikTok

Post stories yes yes yes yes

Reels/videos ...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-404---how-to-use-new-snapchat-timeline-recording/

Wouldn’t it be the most amazing thing if every 2 or 3 people actually was willing to check out your offer?

That’s what everyone says is your goal, right – get people to just look at your offer.

If no one looks at your offer, no one will every buy – that’s a guarantee.

So it makes sense that leaders tell you to talk to as many people as you can and get them to just check out your offer.

All leaders agree that your number 1 goal should be to get people to look at your offer.

First is friends and family

And because it’s really hard to get strangers to check out our offer, leaders all tell you to talk to your friends and family…

They even tell you to ask them for a favor – yuck!

I did that too you know, it’s especially awful when you change offers, I know it was for me, going to 5 or even 10 different companies – no one wanted to hear from me!

That’s where most people are after 6-12 months of trying to convince their friends...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-403---how-to-get-leads-to-want-to-hear-about-your-offer/

There are so many ways being taught to grow your know like trust factor online!

If you don’t know, it’s probably the most important factor you need to grow to actually have success online.

Obviously, you need a product or service people will want, but if they don’t trust you, they’ll never buy.

So, it shouldn’t be any surprise that this is super important to grow.

Basically, you need people to know you before they’ll like you and they must like you before they will trust you.

What is the trust factor anyway?

When I talk about the trust factor, I mean, how high is the percentage of people who trust you in a particular group.

This group could be anything, like your community, your coworkers, your family, your customers or your Facebook friends.

For this exercise though, we are talking about your Facebook connections.

When I say connections, I mean the people in Facebook that are your target market and you have interacted with – not...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-402---what-is-best-way-to-build-know-like-trust-in-facebook/

Wouldn’t it be the most amazing thing if everyone you tried to talk to on Facebook actually used it?

Isn’t it so annoying when you send a message to your friend or post happy birthday but they never get back to you?

Imagine being a marketer with 4000+ friends and visiting their profiles only to find their last post was a year ago.

What a waste of time, right?

There’s got to be a better way!

The king of online congregations

It’s no secret Facebook is the king of congregating people in groups.

In the last few years, they even changed their marketing and their platform to focus on Groups.

So it’s no wonder that every coach, leader and guru is teaching how to use and grow groups.

I’m no exception, but I want to focus on who to engage with and how to find them in Groups.

What are they teaching about groups?

One thing you’ll notice about most coaches and online marketers is they are teaching you how to behave in groups.

They tell you...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-401---how-to-find-which-users-to-engage-with-in-facebook-groups/

So you have a new product or profile you want to grow or you want to grow your current one.

I’ve been able to build my Instagram followers to over 4k and my Twitter to over 12k but when I got into a new space, I needed a new account.

Sure, I could have used my existing account but I’ve ran into problems before.

I used to have 23k likes on a Facebook page back in 2017 when I decided to jump in the Bitcoin world.

I don’t have it anymore though – it was banned by Facebook and deleted.

Why did I loose my Facebook page with 23k likes?

It’s hard to say exactly, because Facebook won’t actually tell you but I’m pretty sure why I lost the page.

For one thing I didn’t use their $2-$4/like ads campaigns to get the likes, but instead a method that got me 1-2c likes.

Facebook considers that to be false advertising and puts it on your profile record (not just the page)

Secondly, my page was built with attraction marketing, personal branding...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-400---what-is-best-way-to-grow-instagram-and-twitter-followers-fast/

You might think that what you need for a successful online course is good content.

And even though that is important, just like anything else the people buy or consume, it’s almost never just about the quality.

As a matter of fact, great quality with bad marketing and bad packaging almost never wins.

So, I’m not saying crap quality can be fixed by marketing and packaging, although I’m sure you’ll agree there’s lot of that out there, but just that quality isn’t enough.

What do I mean by Assets?

First, let’s make sure we are on same page when I talk about assets.

When I say assets you need, I’m talking about what you’ll need to create, buy or setup in the process of publishing and creating a course.

For example, the course videos are one asset as are ads to promote the course.

Another example that most will agree with is course curriculum or a workbook.

What you might not think of as a course asset though is email sequences or...

READ MORE and WATCH VIDEO at https://jeansergegagnon.com/course-income-secrets-399---what-are-the-assets-you-need-for-successful-online-course/