CPG Vibes

CPG Vibes News Wire - February 13th, 2025


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Here's the latest CPG news happening right now on February 13th, 2025 including Big Olipop Raise, Chubby Snacks Shuts Down, Oatly Hits Profitability


Posted on Just-Drinks.Com, US functional soda brand Olipop has raised $50m in a Series C funding round, bringing its valuation to $1.85bn.


JP Morgan Private Capital’s Growth Equity Partners led the investment round.


In a statement, Olipop said the cash injection marked its “final anticipated round of equity financing”, after becoming profitable “in early 2024”.


Olipop plans to use the proceeds to “drive product development, expand marketing efforts and diversify distribution channels”.


It also looks to bolster its retail presence, add new products to its range, and “increase availability in spaces traditionally dominated by legacy sodas”.


Olipop CEO Ben Goodwin said: “It’s staggering and thrilling to have achieved a $1.85bn valuation after just five to six short years in market”.



Frozen PB&J maker Chubby Snacks has unfortunately shut down operations as of February 2025. Coming off of multiple record-breaking sales months, our Chubb-O-Matic finally hitting stride and major corporate partnerships on the horizon, we were served with our biggest blow to date, a lawsuit from our massive corporate rival.



Entrepreneurs are constantly taking blows, but over the last few months, we faced the hardest hits of our career. We lost everything and unfortunately fell into some of the worst situations imaginable with some of our best partners. Words can’t explain the embarrassment or anxiety.


I share this because it’s important. No one gets into business thinking they’d ever be in this position but if you do, you know it’s utterly brutal. A lot of people were negatively affected, not just ourselves. I’m truly sorry to everyone that was affected by our downfall.Leading oat milk maker Oatly has hit profitability since going public for the first time. According toBevnet.com,

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